Sara Gillespie Email & Phone Number

Revamped the Account Review process to meet the needs of this new business unit and the expectations of the Online Higher Education industry. This process provided past history, projections and additional solutions to reach client's student recruitment and human capital recruitment goals.Managed seven Sales Executives client's day to day activitiesConducted product trainings with HR staff, Admissions and Financial Aid Directors and Faculty DirectorsCollaborated with Marketing to develop and monitor internet advertising campaigns to attract students and candidates.Designed and implemented e-mail campaigns and Facebook pages to attract students and candidates. Developed targeted resume database searches and job posting campaigns to attract Admissions / Enrollment Counselors, Faculty and Financial Aid Counselors for Online Higher Education client baseProvided weekly industry information to sales team from sources such as "The Chronicles of Higher Education," and held weekly educational and strategy meetings with Sales Executives.

I manage the customer relationships and support the sales team who work with our new education vertical. We work not only to build a strong employee pool, but we also assist in collegiate recruitment and brand recognition.

Selected to train new Account Management team in Edinburgh, Scotland on processes and sales strategyBuilt new CRM Processes for Middle Market Division, increasing customer connection and Account Management productivity by increasing customer touch points and opportunities for sales to become a consultant; thus increasing product salesDeveloped business plan to improve the training process of new account managers Managed a team of 6 to 10 individuals who conducted general webinar trainings to Small Business clients on a weekly basisManaged $7.8 million - $12 million dollar account base and five to 35 Sales Executive's day to day activities, client strategies, and client troubleshooting needs.Collaborated with sales to build a strategic action plan for each client to increase spend and reach long term goals for client's human capital initiatives.Provided data analysis and process improvement reports to sales team to achieve client success.Built targeted recruitment approach for clients based on industry, geography and current job seeker trends.Implemented candidate and consumer e-mail campaigns to build client brand awareness within the job seeker market and general publicConducted corporate training sessions with C-level Executives and end users via phone, web conferencing and client visits.

•Managed over 350 active accounts with a total value of $7.8 million•Helped sales executives plan up-sell opportunities and close additional business with existing clients through product demonstrations•Instrumental in developing long term goals for clients human capital initiatives•Completed data analysis reports for sales presentations, including mock ups of branding products•Analyzed client accounts monthly and quarterly to ensure product usage and positive trending•Assisted clients through the process of integrating their Applicant Tracking System (ATS) systems with CareerBuilder tools•Wrote business plan to improve the training process of new account managers •Provided corporate training to clients at varying user levels

•Prospected, qualified and solidified relationships to close new accounts.•Utilized consultative sales methods to assess hiring challenges and human capital needs of prospective clients at multiple levels.•Developed relationships with C-Level Executives and end users to determine the impact of hiring and overall needs.•Maintained and grew relationships with existing clients to maximize account opportunity.•Responsible for monitoring account activity and campaigns for account expansion.•Daily phone conferences with business executives at regional and corporate levels presenting solutions to achieve branding goals, human capital goals and employment initiatives.•Developed appropriate custom solutions for each decision maker and organization.

Prospected, qualified and solidified relationships to close new accounts.Developed relationships with C-Level Executives and end users to determine the impact of hiring and overall needs. Then provided the appropriate custom solutions to reach marketing and human capital initiatives.Maintained and grew relationships with existing clients to maximize account opportunity.Daily phone conferences with business executives at regional and corporate levels presenting solutions to achieve branding goals, human capital goals and employment initiatives.

Responsible for developing and implementing a CRM process with the tool Empower. Increased applicant pool by 21 percent through the development of new recruiting tactics and a formal CRM process. Routinely meet with high school guidance and college counselors across the country to inform counselors and students. Reviewed and awarded incoming freshmen and transfer students merit based and leadership scholarships. Managed two admission counselors regarding travel schedules and recruiting goals. Trained counselors: responsibilities, admissions pitch, Empower, and financial aid responsibilities. Supervised 20 student ambassadors: called prospective students, provided tours to prospective students, and helped during Preview and Early Registration Days. Developed the schedule and activities for the second annual Freshman Orientation. Supervised the third Freshman Orientation. Launched the first Spring/Transfer Student Orientation. Co-developed, organized and successfully implemented the first overnight campus visit for rising high school seniors. Resulting in 82% of seniors matriculating to freshman status. Developed and implemented the first off campus prospective student informational session. Worked closely with college mental health counselor to ensure confidentiality and support for students with learning disabilities/IEPs. Sustained open communication with the marketing and public relations department to develop innovative brochures and publications, web advertising for open house events, and podcasts. Initiated ongoing communication between prospective students, Financial Aid, Residence Life, Student Counseling Services, and Academic Advising. Additional duties included assisting with the implementation of athletics and joining the NAIA conference, outlining the new Communications degree, interviewing of candidates for various faculty and staff positions, maintaining relationships with Saint Mary's college and the University of Notre Dame for Transfer students.

Developed and implemented the first strategic marketing plan Wrote and designed new product line brochures and spec sheets. Co-wrote and wrote press releases. Designed, wrote and implemented numerous e-mails and direct marketing campaigns for new products and seminars. Planned product information seminars

B.A., Mass Communications / Dance

Activities and Societies: Lambda Pi Eta Saint Mary’s College Repertoire Performing Company

General Studies