Sara Santilli Email & Phone Number

United States

Los Angeles, California, United States

• Lead and coordinate SOW meetings with new clients to gather information on their business objective and present marketing options customized to their business model.
• Direct and manage various departments such as ops, media, and tech on project details, writing objectives, and follow up with team members on a weekly basis to make sure project progress is aligned with the objectives.
• Co-manage in-depth discovery sessions, gathering project requirements as timeframes to build surveys and fielding. Keep a constant and open communication with internal teams to ensure top quality project delivery.
• Create clear transparent project statements and actively promote business growth opportunities for clients such as customized research methodologies.
• Act as the first point of contact for critical issues with field work and final data reports, while maintaining adaptability to rapidly changing business needs
• Lead cross-functional teams such as ops, design, tech, and media into marketing research projects within CX, Sports and Sponsorship, CPG, Health, and Tech industries, to ensure top quality delivery in a timely manner.

• Coordinated and managed meetings with existing and potential key customers to build business relationships and evaluate or promote business opportunities.
• Provided internal support as required to clients and their CSS and customers to ensure successful project execution.
• Reviewed qualitative and quantitative research methods that resonate with target audiences to extrapolate detailed data about the sample.
• Drove regular scheduled customer conference calls and clients’ meetings to ensure the continual flow of information with timely updates on all open projects, screenings, testing, and surveys.
• Partnered with clients’ management team to ensure that data collected through focus groups, in- depth interviews and hidden observation meet clients’ needs and high-quality data.
• Successfully led and managed qualitative research projects, influencing strategic and operational planning.

Los Angeles

• Drove continual improvement in our team by being a team player and collaborating with external teams conducting trend analysis and promote multicultural approach to be a champion of change.
• Turned complex data set into easy, understandable sheet by tailoring reports using programs such as Microsoft suit or google charts for VPs and my team.
• Prepared definitive territory and business segment plans based on market research and competitive analyses to identify potential markets, customers, and new products.
• Developed customized consumer surveys to capture segmentation behaviors, feedback, and potential interests.
• Consistently exceeding assigned quarterly and annual KPIs through efficient reporting and engagement in the main role objectives using market measurement software.
• Participated in formulating market and product development strategies alongside with sale department to support continued profitable market growth and create new markets.

Bachelor Of Science - Bs, Business, Management, Marketing, And Related Support Services

Bachelor Of Arts - Ba, Music Performance