Sara Tegido

Sara Tegido Email and Phone Number

Director International Business Development @ Tequila Casa Dragones
Neuilly-sur-Seine, FR
Sara Tegido's Location
Neuilly-sur-Seine, Île-de-France, France, France
Sara Tegido's Contact Details

Sara Tegido personal email

About Sara Tegido

Sara Tegido is a Director International Business Development at Tequila Casa Dragones. She possess expertise in marketing, strategy, trade marketing, management, marketing strategy and 17 more skills. She is proficient in German and French. Colleagues describe her as "Sara is a first class marketeer with a deep understanding of consumers and is a very good strategic thinker as well as an implementer.She is also great fun to work with!!" and "Sara is a great leader. She is both excellent at setting strategy and goals, but also at creating an extraordinary working atmosphere within his team, making all of his members to commit to their maximum."

Sara Tegido's Current Company Details
Tequila Casa Dragones

Tequila Casa Dragones

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Director International Business Development
Neuilly-sur-Seine, FR
Website:
casadragones.com
Employees:
94
Sara Tegido Work Experience Details
  • Tequila Casa Dragones
    Director International Business Development
    Tequila Casa Dragones
    Neuilly-Sur-Seine, Fr
  • Tequila Casa Dragones
    International Business Development
    Tequila Casa Dragones Feb 2024 - Present
    Paris, Île-De-France, France
  • Singulart
    Ambassador At Singulart Ambassador Club
    Singulart Oct 2023 - Present
    Paris, Île-De-France, France
    Member of the SINGULART Ambassador Club. This international club is exclusive to art enthusiasts whowish to share their passion, support artists and the art world, while enjoying enriching connections andexclusive benefits. Our mission is to further enrich lives and spaces through contemporary art.
  • Shape Leadership
    Executive Coach
    Shape Leadership Aug 2021 - Present
    Paris, Île-De-France, France
  • Bacardi
    Regional Marketing West Europe&Oceania
    Bacardi Aug 2018 - Jul 2023
    Paris Area, France
    European Marketing Management for a group of brands, including Ready to Mix , Tails Cocktails pan-European launch , Dewar's and William Lawson's Scotch whiskies and Eristoff Vodka. Total turnover close to $300M. Developed european long term strategy and annual brand guidelines to implement at local level. Coordinated european programs ATL and BTL, interfaced with Global Marketing teams and represented European needs and nuances.
  • Maxxium Spain
    Marketing Director
    Maxxium Spain Jun 2015 - Feb 2018
    Madrid Area, Spain
    Marketing Director for the JV of €250M turover and more than €30M marketing budget and a team of 20.Key achievements are ;- revitalization of local brands Larios & DyC including packaging and innovation resulting in a value growth of more than 20% in less than 2 years- succesfully managed complex JV matrix structure and decision making with partners satisfaction- rebuilded and stabilized marketing organization structure with 80% new hirings in the first 10 months-… Show more Marketing Director for the JV of €250M turover and more than €30M marketing budget and a team of 20.Key achievements are ;- revitalization of local brands Larios & DyC including packaging and innovation resulting in a value growth of more than 20% in less than 2 years- succesfully managed complex JV matrix structure and decision making with partners satisfaction- rebuilded and stabilized marketing organization structure with 80% new hirings in the first 10 months- managed 7 brands with complete brand plans , including strategy, creative development, PR, and on & off premise programms. Show less
  • Bip&Drive
    Commercial And Marketing Director
    Bip&Drive Jun 2014 - Jun 2015
    Madrid Area, Spain
  • Chroma Bikes
    Founder And Ceo
    Chroma Bikes Mar 2013 - Jun 2014
    Madrid Area, Spain
  • Puma
    Marketing Director
    Puma 2010 - Aug 2013
    Lead, together with the PUMA Management team, the PUMA start up in Spain.Build the marketing department and marketing strategies within international guidelines. Develop and implemented PUMA Shop in Shops in Spain.Integrated the Iberia marketing department.Communication, PR, events, Sportsmarketing and trade and retail marketing responsible for Spain and Portugal
  • Maxfuture
    Founder
    Maxfuture Jan 2008 - Jan 2010
    Barcelona, Catalonia, Spain
    Senior adviser and leadership consultant
  • Mahou San Miguel
    International Marketing Director
    Mahou San Miguel 2005 - 2008
    Barcelona
    MSM is the leading beer independent group in Spain with more than 11Million Htl .The International Division was created in 2005 with the objective to develop the MSM portfolio of brands worldwide (Mahou, San Miguel and Reina).Key responsibilities were for defining the market and portfolio strategies, leading brand positioning, developing creative platforms and developing tools for implementation. Achievements include:• Opened offices in Miami, Florida USA • Launched Mahou in USA in… Show more MSM is the leading beer independent group in Spain with more than 11Million Htl .The International Division was created in 2005 with the objective to develop the MSM portfolio of brands worldwide (Mahou, San Miguel and Reina).Key responsibilities were for defining the market and portfolio strategies, leading brand positioning, developing creative platforms and developing tools for implementation. Achievements include:• Opened offices in Miami, Florida USA • Launched Mahou in USA in February 2006• Prepared re-launch of San Miguel in Europe Show less
  • Jose Cuervo
    Global Marketing Director
    Jose Cuervo 2000 - 2004
    New York
    Cuervo is the leading tequila worldwide and the 8th premium spirit globally. JCI is the international division of the family owned company Responsible for defining business and brand-marketing strategies worldwide that creates value and profit growth for the Company, consumers and distribution partners reporting to the Managing Director.• Doubled profit in 3 years• Managed $10MM Central Marketing spent directly and oversaw over $70MM+ marketing funds globally.• Elevated brand image… Show more Cuervo is the leading tequila worldwide and the 8th premium spirit globally. JCI is the international division of the family owned company Responsible for defining business and brand-marketing strategies worldwide that creates value and profit growth for the Company, consumers and distribution partners reporting to the Managing Director.• Doubled profit in 3 years• Managed $10MM Central Marketing spent directly and oversaw over $70MM+ marketing funds globally.• Elevated brand image and increased global competitive advantage by defining new communication strategies and implementing creative development processes across distribution partners worldwide including USA,UK, Mexico, Spain , Greece and Korea• Developed and launched new portfolio additions and line extensions Show less
  • Seagram
    Marketing Director Spain& Portugal
    Seagram Jan 1996 - Dec 1999
    Marketing Director for Spain and Portugal.Lead portfolio and brand strategy for both markets.Lead group of 20 marketeers.Consumer and Trade Marketing.Brands such as Chivas Regal,Cacique Rum or Absolut Vodka.Increased revenues + 20% per year.
  • Seagram
    Area Mananger Latin America
    Seagram 1994 - 1996
  • Seagram
    Brand And Marketing Manager
    Seagram Jan 1990 - 1994
    Madrid, Community Of Madrid, Spain
    Brand and Marketing Manager of brands such as Champagne Mumm,Four Roses Bourbon, Martell Cognac, Chivas Regal Scotch, etc

Sara Tegido Skills

Marketing Strategy Trade Marketing Management Marketing Strategy Business Strategy Brand Management Entrepreneurship Leadership Marketing Management Fmcg Public Relations Start Ups Brand Development Brand Architecture E Commerce Digital Marketing International Marketing Product Development Market Planning Global Marketing Marketing Communications

Frequently Asked Questions about Sara Tegido

What company does Sara Tegido work for?

Sara Tegido works for Tequila Casa Dragones

What is Sara Tegido's role at the current company?

Sara Tegido's current role is Director International Business Development.

What is Sara Tegido's email address?

Sara Tegido's email address is sa****@****ail.com

What skills is Sara Tegido known for?

Sara Tegido has skills like Marketing, Strategy, Trade Marketing, Management, Marketing Strategy, Business Strategy, Brand Management, Entrepreneurship, Leadership, Marketing Management, Fmcg, Public Relations.

Who are Sara Tegido's colleagues?

Sara Tegido's colleagues are Avril Mora Martinez, Alma Rosa Juarez Garcia, Sam Deer, Emma Gurdian, Alejandra Cuero Esquivel, Robert Pittman, Matt Sheffield.

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