• 11+ years of experience in various projects Display ad operations, Programmatic media, Social , Tag Managements.Providing an excellent Ad campaign management includes trafficking, reporting, optimization using CM 360, DV 360, Sizmek, 3rd party platforms, Social (Facebook, LinkedIn) .• Trafficking and implement of targeting and 3rd party tracking to campaigns• Troubleshooting campaign delivery and testing the approving creative ( HTML5 and third party tags) and provide necessary solution.• Troubleshooting the issues related to Ad serving through all the adseving tools, which majorly includes investigating discrepancy between DCM and other ad servers reports, display ads, reporting issues, floodlight issues etc.• Generating various daily/weekly/monthly delivery reports that detail campaign status and activity. Providing strategic analysis and insight on campaign delivery and optimization.• Handling day to day campaign and inventory management.• Set up various Facebook campaigns like social link ads/Carousel/Canvas set up using different targeting criteria and monitoring/optimizing the campaigns day/weekly basis in order to achieve the client goal.
Listed skills include Doubleclick, Ad Serving, Display Advertising, Online Advertising, and 25 others.