Hi there! Nice to meet you. I’m Sara – an experience design-obsessed Creative Director. I began my career 17 years ago in mass and digital, before falling shamelessly in love with the art of experiential while building interactive fire art at Burning Man over a decade ago.As an advertiser and an artist, I’ve been lucky enough to have my work featured on Daily Planet, Wired, Effies, CMAs, Communication Arts, and Ex Awards to name a few. I’ve also had the pleasure of designing and teaching a new class on experience design at Miami Ad School, sitting as a judge on several shows including the CMAs and Digiday, and creating idea-driven work for businesses like Google, Loblaw, Weston Foods, RBC, TD and Coca-Cola.