Sara Wines, Msdm Email & Phone Number

Madison, In, Us

Madison, Indiana, United States

Madison, In

United States

Madison, Indiana, United States

Developed compelling copy for product descriptions, paid and organic social media, video scripts, emails, blogs, and more.-Implemented SEO best practices to produce quality content across channels to capture as much ecommerce search traffic as possible.-Spearheaded efforts to create effective, unified communication channels between BDMs and content team.-Translated complex technical drawings and information from multiple sources to create engaging, accurate product descriptions.-Produce 2 or more articles with 500+ words monthly, and multiple product pages daily.-Led creation of tone and voice for high-level projects like Up & Running sub-brand, EZ-STEER Series 6, and other new initiatives.

Managed goal-setting and performance tracking for 4 major gift officers, AVP of Major Gifts, VP of Advancement, and the college President.-Performed in-house market/donor segmentation and reduced 3rd party prospecting expenses to focus on only highest capacity donors.-Led the development and reporting of key metrics for gift officers, ensuring the acquisition of $3mil+ in major gifts annually.-Spearheaded a transition to remote donor qualification, resulting in thousands of dollars of savings per Gift Officer each fiscal year.-Mentored, trained, and managed 2 interns and 4 student workers, 3 of which went on to pursue successful careers in higher-ed fundraising.

Hanover, Indiana

Responsible for achieving parent, student, employee, and young alumni fundraising goals in support of college mission.-Created a content calendar that streamlined major-donor stewardship communications, leading to a 25% increase in participation at stewardship events while reducing printing and mailing costs.-Contributed to improving parent participation by 4%, employee participation more than 6%, and overall alumni participation by 3.5% since date of hire.-Coordinated simultaneous appeals for young alumni, parents, employees, and students throughout the fiscal year, including drafting written content and directing design.-Administrated 4 lifetime giving societies and monitored the accuracy of constituent records for use in all recognition materials, including online donor rolls and the annual report.-Proposed and implemented a consecutive giving society in summer 2020 to improve donor retention with a 40% response rate to date.-Planned or coordinated nearly all stewardship and fundraising events, including the annual President’s Gala with more than 135 attendees.-Directed 15+ students on the Student Philanthropy Committee to grow Hanover’s culture of philanthropy.

Indianapolis, Indiana Area

Used problem-solving, creativity, and people skills with minimal supervision to resolve issues and restore customer relationships quickly and accurately. -Recognized as employee of the quarter, Q2 2018, for exemplary customer focus, metric-based performance, and servant leadership.-Mentored 10+ new hires and created individual development plans while maintaining my own technical expertise as a Team Mentor.-Exceeded expectations for metric-based goals each quarter, including number of appointments and overall customer satisfaction. Most appointments of the quarter, Q1 2016.

Master'S Degree, Digital Media

Bachelor’S Degree, Fine/Studio Arts, Business

Activities and Societies: Feminist Club, President '13, Treasurer '14 Pep Band, Treasurer '14 Women's Rugby Club, Undefeated Season '13.

Hs Diploma, Honors