Sara Zeglin Email & Phone Number

Seattle, Washington, United States

Seattle, Washington, United States

• Product owner and UX lead for soundtransit.org.• People leader of two web production professionals.• Directs team of three Agile software developers.• Plans, executes, and maintains web-related projects for major agency efforts.• WEST (Women Empowering Sound Transit) Employee Resource Group vice chair (2021-2022).

Seattle, Washington, United States

•Content manager responsible for passenger-facing website.•Partnered with development team to create, refine, and prioritize tickets for website improvements. •Planned, executed and maintained web-related projects for major agency efforts.•Partnered with staff across the Communications department to ensure effective content delivery.•Provided strategic consultation for web-based communications to internal stakeholders.•Monitored website performance through Google Analytics.•Served as the WEST (Women Empowering Sound Transit) Employee Resource Group co-chair from 2020-2021.

Greater Seattle Area

•Worked with account, creative, and development teams to ensure that digital ad deliverables were produced to client and publisher specifications.•Produced 150+ page master customs deck consolidating templates and recommendations as a resource for design team.

Greater Seattle Area

PATH, www.path.org•Updated the Visualize No Malaria microsite with content provided by PATH.•Performed QA testing for a sitewide PHP update.National Geographic Kids, http://kids.nationalgeographic.com/ •Produced mobile-compatible updates of several games, including On the Trail of Captain John Smith and Dung Beetle Derby.

Greater Seattle Area

•Planned, built, and edited new pages for a time-sensitive intranet redesign, organizing content for optimal user flow.•Advised other team members as migration team's AEM expert.•Documented site issues and advised on best practices guidelines for non-producer authoring.•Consulted on general website issues.Contract position.

Owings Mills, Md

• Worked with other content editors and business units to implement new web content, ensuring content accuracy, that it met regulatory standards, and reflected the client’s style.• Consulted on best practices for internal AEM migration.Contract position.

Washington D.C. Metro Area

Digital producer and games lead for National Geographic's Education and Children's Media.• Led games strategy for the division• Primary project manager for all games produced for the National Geographic Kids and National Geographic Education websites• Charter member of National Geographic Women’s Network Operations Committee, 2013-2015• Charter member and treasurer for Education and Children’s Media Happiness Committee Initiative, 2013-2015

http://kids.nationalgeographic.com• Kids Games Lead: Conceptualized casual games and guides them through the production process. Acted as advisor on kid-targeted National Geographic Games products to ensure suitability for audience and brand, and is NG Kids liaison for the production of the Animal Jam virtual world. Provides general games and gamification user experience consulting.• Managed programming of the National Geographic Kids homepage.• Managed website giveaway programming and fulfillment.• Managed video section and homepage of the National Geographic Kids website.• Monitored and analyzed site traffic through Google Analytics and the Omniture reporting suite.• Lead producer and project manager for the Marine Missions app, released in 2013.• Lead for the online presence of the Hands-On Explorer Challenge initiative, 2008-2012.• Managed the News Bites, DogEared, Passport to Roam, and Hands-On Explorer Challenge blogs, as well as overseeing the migration of all NG Kids blogs from Moveable Type to WordPress.• Managed National Geographic Kids social media outlets, 2013-2014.• Charter member of National Geographic Women’s Network Operations Committee, 2013-2015• Charter member and treasurer for Education and Children’s Media Happiness Committee Initiative, 2013-2015GAMES• The Ultimate U.S. Road Trip Game http://kids.nationalgeographic.com/kids/games/interactiveadventures/ultimate-us-road-trip/• Dung Beetle Derby http://kids.nationalgeographic.com/kids/games/actiongames/dung-beetle-derby/• Water Wiz http://kids.nationalgeographic.com/kids/games/puzzlesquizzes/water-wiz/• Maze Game: African Animals http://kidsblogs.nationalgeographic.com/littlekids/maze-game-african-animals.html

http://kids.nationalgeographic.com• Conceptualized casual Flash games and guided them through the production process with internal and external developers.• Managed and wrote for three blogs: DogEared, News Bites, and Hands-On Explorer.• Guest blogged for National Geographic Traveler's Intelligent Travel blog. • Worked with advertising team to deliver custom games and pages for advertisers.• Researched and wrote content for Quiz Your Noodle game series.• Managed homepage programming, including writing copy for dynamic lead promotions.• Created and published online content using Vignette and Django CMS systems.• Managed video player: Screen videos for suitability for target audience, upload content to video CMS, manage editorial programming.• Monitored and analyzed website traffic through Omniture reporting suite.

http://kids.nationalgeographic.com• Assisted in relaunch of National Geographic Kids website.• Built content for website and entered content into new content management system.• Managed daily programming for site.• Wrote blurbs for content.• Edited content for suitability for target audience and transition from magazine to website.• Reviewed videos and games for suitability for target audience.• Edited and created illustrations for website.• General consulting for overall website issues.

Washington D.C. Metro Area

• Reviewed and responded to all electronic permission queries.• Wrote cease & desist letters for copyright infringement.• Maintained company’s trademarks and domain names.• Maintained files for the legal department.• Assisted attorneys in a paralegal role.

Ba, English, History

Activities and Societies: Sigma Tau Delta: International English Honor Society (Secretary of Psi Sigma Chapter 2004-2005), JMU.

Content Design/Ux Writing