Sarineh Cherchian Email & Phone Number

London, Gb

London, Gb

London, Gb

Work alongside the Head of Commercial Marketing to lead on UK marketing strategy and manage a team of 14 to plan and deliver marketing campaigns and initiatives across the commercial and B2B sectors, in line with business objectives.

Chicago, Illinois, Us

Was responsible for all corporate occupier sector marketing activity across the UK, as well as global initiatives. Created business development opportunities and delivered a range of key messages, publications and research to clients and prospects throughout the year.Managed and delivered thought leadership pieces, including The future of the financial workplace report: www.dtz.com/workplace.Managed DTZ’s presence and business development opportunities at industry events.Developed and produced marketing literature to support the business in cross-selling services and ensured that all marketing collateral adheres to brand guidelines.Managed the production and distribution of a twice yearly global occupier magazine, In Situ, reaching over 8,000 clients globally.Regionally managed DTZ’s email marketing tool (Concep Send), with over 150 users globally.Worked closely with occupier research team to deliver relevant and topical research to occupier clients throughout the year.Worked with the communications team to explore press opportunities for the corporate occupier sector.CoreNet Global Young Leader and UK Chapter Programmes Committee member.(Promoted from Marketing Executive to Senior Marketing Executive to Marketing Manager)

A family business - online boutique, selling luxury gifts and accessories, which I helped to develop and start-up, in order to expand my skills and experience in a range of areas.Worked with a design agency on brand development and logos, as well as website design and functionality. Also worked with external suppliers and developers to meet e-commerce security requirements.Managed marketing activities including seasonal campaigns, promotions and negotiating contra deals/partnerships, as well as copy writing for the website and emails.Created and managed Google Adwords campaigns, resulting in 50% increased traffic and sales to the website, and used Google Analytics to monitor and evaluate website and marketing activity.Involved in product sourcing and selection through research and trade exhibitions, as well as product photography and editing for the website, using Adobe Photoshop.

London, London, Gb

Reported to the Assistant Director and was responsible for planning and delivering marketing strategies and campaigns (both B2B and B2C) for graduate recruitment products, events and services, as well as managing and developing the brand.Managed the marketing and advertising campaigns for our three national-scale recruitment events each year, monthly student and graduate recruitment courses, graduate jobs site, and careers consultancy service. Used direct marketing, email marketing, print advertising, digital advertising, social media (Facebook, Twitter, blogging) and outdoor advertising.Wrote copy for marketing collateral, including websites, and briefed and worked with our design agency in the various stages of the creative process for producing marketing and sales collateral.Negotiated sponsorship packages and contra deals, and took an active role in our media partnership with The Guardian, as well as managing relationships with other external partners and suppliers.Used Google Analytics to monitor and report on our online marketing and analysed the data to help plan future marketing campaigns and maximise marketing spend.

Armenian Assembly of America Summer Internship Programme I stayed at Georgetown University Campus whilst completing a marketing placement at Five Star Meeting Services and took part in social and cultural activities, met and networked with new people, and adapted to new situations.Gained an insight into organising and marketing events and conferences, assisted with a variety of tasks for an exhibition for the American Institute of Architects, and attended a couple of client meetings.Carried out industry research and studied competitors, in order to design and compile a company newsletter to clients for informational and promotional purposes.

Bachelor Of Science (Bsc), Economics

A-Levels And Gcses, A-Level: Economics, Maths, Computing, Psychology