Sales and Company Operational Metrics - Built out self-service operations dashboards that delivered KPIs for Citra’s call center and workflow activities. - Built out self-service sales dashboards to monitor sales rep performance and company sales goals. - Provided analytical support to operations, sales, and product managers to address internal/customer needs. - Operationalized/developed and made scalable analytical deliverables to customers through the use of SSRS, SQL, Excel(PowerPivot, PowerView, PivotTables). Time to generate materials went from one week to one hour. - Analyzed source tables and recommended fixes for the data warehousing team to implement. Claims Analysis - Analyzed and built programs around Medicare claims data to drive health care cost reductions for high risk patients, high frequency ER users, cardiac care patients and more. - Mated call center activities to Medicare claims data to generate A/B testing for programs. - Ad-hoc analysis for clients and internal teams (provider/POS/facility/diagnosis/etc).

Integral member of a small team that priced over 100,000 products across 15+ subsidiaries at Interline Brands, a company with over $1.6B in sales (recently acquired by Goldman Sachs).Primary duties include building out automated pricing capabilities, competitive analysis, competitive data sourcing, and general strategy for the company. Pricing - Chief architect of a brand agnostic pricing engine built in SQL to price over 100,000 products and $700M of sales. - Developed two contract pricing engines, resulting in margin gains across existing/new customers. - Generated 50-100bp annualized margin gains on brands of varying sizes ($20M to $400M). - Time to generate pricing on a brand-by-brand basis reduced from a multi-week period to minutes. - Built out multiple strategies by which to price products (statistically generated, cost-plus, taxonomy, competitive). Competitive Intelligence- Sourced and tested a cloud-based SaaS competitive pricing engine. - Increased competitive knowledge for the company on an exponential basis in an automated and comprehensive fashion. Deep Data Analysis- Used advanced SQL techniques combined with Excel/PowerPoint/SSRS to generate research on sales trends, SKU/category performance, regressions, sales rep monitoring, large contract trends. - Presented results of self-directed research to C-level staff and other senior leaders on a regular basis. - Legacy data discovery efforts gave the company systematic and comprehensive access to a host of information.

Hundreds of articles published with numerous featured in the New York Times, CNET, S.F. Chronicle, and others.Covered all major hardware launches from AMD, Apple, Intel, Nintendo, Nvidia, Microsoft, Sony, etc. Product coverage included processors, video cards, chipsets, mobile and handheld devices, video game consoles, and peripherals.Provided all hardware coverage for E3, Intel Developer Forum, Tokyo Game Show, Game Developer’s Conference, Consumer Electronic Show, Gamescom, and Apple events. Authored 3 of the top 10 articles of 2009 on GameSpot, and 4 of the top 10 in 2010.Consistently authored high ROI articles, the best of which generated 10 million page views (100x the average) and 18,000 comments (90x the average).