Sarthak Parnami Email & Phone Number

New Delhi Area, India

Chief Hustler at Sociafluence - AI Based Influencer Marketing Platform.Vision -> Develop the Sociafluence community to serve content creators across the globe in every part of their journey, starting from content creation techniques to handling sponsored deals.Have your organization being able to capture the essence of people's 'Sociafluence' for Brand building ? Contact us now.

New Delhi, Delhi, India

Marketer @ Influencer Marketing Platform. A successful stint for this influencer marketing platform in strategy and marketing. Exceeded the set targets for Influencer & Brand on-boarding by 15%. Reduced the CPA for influencer by 20% and Brand by 8%. Implemented unique strategies to increase the visibility of the Brand.- #BloggerDT - 360 Degree execution of the campaign with Team.- Plan and execute campaigns for Bloggers and Brands on-boarding. (SEO, SEM, Email Marketing)- Manage user journey for Bloggers and Brands. Automated event based notification management.- Strategic alliance with different Brands across India for Blogging Partnership.- Execution of On ground activities (Blogger Meets, Brand Events, Blogging Partners)- Social first customer support channel through Twitter. Turn Around Time is less than an hour.- Competitive Analysis and Bench Marking studies completed for strategy formulation.

Noida Area, India

Carried out North American & Indian launch for Social IQ - Social media customer support product in winter of 2014. Was responsible for end-to-end strategy formulation for marketing across geographies. Learned the startup ways and developed bias for action by creating web presence across platforms and reaching to 15 verified sign ups weekly in a matter 3 months.Highlights :- Launched Social IQ in North America at The Social Media for Customer Service Summit - New York - November 2014.- Carried out complete UI transformation for the product.- Planned & successfully carried out all the brand on-boarding strategies for the product.

New Delhi Area, India

www.BRANDARAZZI.com provides creative services such as Graphic Designing, 3D architecture,360 Degree panorama, Promotional videos, Online marketing, Creative consultancy. This firm acts as the perfect complement to the existing advertising media production options given by the parent company.- Planning & conceptualizing various strategies to achieve business goals of the company.- Successfully established and managed a creative workforce team for providing services.- Developed a parallax website and other brand collaterals by myself for the agency.- An efficient pricing system established for various services.- Creation of database for the specialized services such as 3D architecture undertaken.- Ideation for clients undertaken.- Innovative services such as 3D PDF and 360 Degree imagery introduced.Looked after the business development and the account management team for AAU. Key initiatives taken were :- Incorporated Push and Pull strategy for marketing the products.- Appointed executives for the marketing and account management role. Decided upon the KRA's/KPI's for the employees.- Clocked 30% increase in sales under my tenure and on-boarded 4 major corporate clients.- Introduction of cost-markup pricing and preparation of cost sheet.- ROI analysis for new machines carried out.- Refinement of vendor selection process and attended various trade shows for Vendor Identification.- Feedback activity carried out with all the clients regarding the improvements to be made in the process.- Database created for corporates and agencies across Delhi/NCR.- Vendor and agency network development carried out across North India.- Work flow process established and documented to ease the understanding and specify the for each and every job work to be done. - Introduced accounting system BUSY to handle the business.- Gained complete billing knowledge for the business.- Inventory management introduced

Mumbai Area, India

Marketing- Handled key accounts of Saudi Arabia, UAE, Nepal, Turkey and other international countries. Maintained relationships and update customers with the new products introduced in the market.- Arranged trials with fleets of VOLVO and MERCEDES trucks and buses in order to develop aftermarket sales for 430 Diameter/400 Diameter Twin range in India- Development of demand plan of all the international customers and our own subsidiaries across the globe- Handled all the work related to exhibition and trade shows to be participated in.- Developed a database for market potential of the product in international markets by checking the functional compatibility with the MCV’s and HCV’s.- Detailed competitor analysis of the foreign brands in India including Product Range, Vehicle compatibility and Pricing.- Costing project carried out for 395 Diameter Daimler Clutch. It was done by the means of analyzing cost of different heads which comes under the ambit of Clutch manufacturing operations.- Product brochure development for display at Exhibitions across the globe.- Assisted in developing artworks for Automechanika, Frankfurt and IAA Commercial Vehicles exhibition, Hannover, Germany.- Designed a series of newsletter for CC department. Used original images of the Kalol plant for the designing of the same.- On board for Online Marketing of Colantotte Wrist Bands(SE Transtadia Ltd.) and Mumbai Fighters. Developed Online marketing strategies.- Registered an online presence of the company targeting B2B customers through social networks.- Gauged the perception of after sales activities of the organization by interacting with the Cargo Motors - TATA Motors dealer in Gujarat and Antony Motors – Ashok Leyland dealer in Mumbai.

New Delhi Area, India

Project on Export Operations and Demand Forecasting of PCR Tyre in Domestic Replacement Market.Demand forecasting model was developed with the help of data relation of the car sales and tyre sales for past 10 years.The project on export operations consists of details about the Duty exemption schemes, Documentation and payment methods followed.

New Delhi Area, India

Underwent training for secondary research and successfully completed following reports :• Company Profile of CIPLA Ltd.• Industry Report – Role of Government in Indian Economy• Industry Report – Public Distribution System in India

Master'S Degree, International Business

Activities and Societies: Convener (Team Convention), Convener (Media Cell, DSE, University of Delhi) Delhi School of Economics gave us.

B.Sc Zoology Hons., Zoology

Activities and Societies: Choreography society and western dance society ZENITH - Trained in Jazz Dance.(2006-2009)

Diploma In Software Engineering, Computer Software Engineering, Completed 3 Semesters - 76.5%

Higher Secondary School, Medical Science

Coursera Specialization - Digital Marketing, Marketing