Founder
CurrentToysReloved collects unused children's toys from families and enables them to be resold. The donor receives a share of the sales price, while low-value toys are donated to social institutions.
Jan 2024 - Present
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Sascha Müller Email & Phone Number
🔎 Hiring a CTO | Fueling circular economy for toys 🧸| ex-idealo | HHL Alumnus
at
ToysReloved
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✓ Verified July 2026
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Current company
Role
🔎 Hiring a CTO | Fueling circular economy for toys 🧸| ex-idealo | HHL Alumnus
Location
Berlin, Germany
Who is Sascha Müller? Overview
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Quick answer
Sascha Müller is listed as 🔎 Hiring a CTO | Fueling circular economy for toys 🧸| ex-idealo | HHL Alumnus at ToysReloved, based in Berlin, Germany. AeroLeads shows a matched LinkedIn profile for Sascha Müller.
Sascha Müller previously worked as Founder at Toysreloved and Head of Business Development & Analytics (Inventory Business) at Idealo Internet Gmbh. Sascha Müller holds Master Of Business Administration - Mba, General Management from Hhl Leipzig Graduate School Of Management.
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ToysReloved
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Profile bio
About Sascha Müller
Data-driven business development leader with 10+ years of experience in e-commerce and platform business. I have a strong track record of building and managing high-performing strategic & operational teams, taking end-to-end ownership of projects, and achieving long-term business objectives. Always curious and eager to explore new topics and insights.Recently, I co-founded ToysReloved, a startup in the circular toy industry. Our mission is to provide families with a sustainable alternative for buying and selling used toys, contributing to a circular economy and reducing environmental impact. We believe in the power of reusing and sharing, and we’re dedicated to making the world a little more sustainable, one toy at a time.
Listed skills include E Commerce, Online Marketplace, Business Development, E Business, and 8 others.
Current workplace
Sascha Müller's current company
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5 roles
Sascha Müller work experience
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Head Of Business Development & Analytics (Inventory Business)
Key contributor in positioning idealo as a relevant marketing and sales platform for over 50.000 merchants. Led strategic initiatives as part of senior management and established a data-driven mindset within the b2b organisation:• Built and led the Business Development & Analytics Unit; consisting of 4 teams with a total of 25 business development managers, project managers and analysts• Developed the inventory analytics cloud strategy leading to a better understanding of the dynamics of the 1 bn daily merchant data points supporting sales and finance in their day-to-day decision making• Supervised and led annual negotiations with the multi-million-euro key global partners• Supported largest recent monetization project and pricing strategy in 2022, generating more than 25% projected revenue• Responsible for first and largest category growth project in the "home and garden" category, involving multiple cross-functional teams and achieving up to 3x higher YoY growth than company average
Jan 2020 - Feb 2022
Head Of Sales Development
Among other milestone projects, from pitch to go-live: end-2-end ownership of the joint partner project for eBay's deeper transactional integration into the idealo Direktkauf model
Oct 2016 - Dec 2019
Manager Business Development
Key contributor to idealo's early internationalization strategy
Oct 2014 - Sep 2016
Duales Studium (Produktmanagement, Online-Marketing, Business Development)
Dual study program, worked in multiple idealo departments.
Oct 2011 - Sep 2014
2 education records
Sascha Müller education
Master Of Business Administration - Mba, General Management
Bachelor'S Degree, Wirtschaftsinformatik
FAQ
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What company does Sascha Müller work for?
Sascha Müller works for ToysReloved.
What is Sascha Müller's role at ToysReloved?
Sascha Müller is listed as 🔎 Hiring a CTO | Fueling circular economy for toys 🧸| ex-idealo | HHL Alumnus at ToysReloved.
Where is Sascha Müller based?
Sascha Müller is based in Berlin, Germany while working with ToysReloved.
What companies has Sascha Müller worked for?
Sascha Müller has worked for Toysreloved and Idealo Internet Gmbh.
How can I contact Sascha Müller?
You can use AeroLeads to view verified contact signals for Sascha Müller at ToysReloved, including work email, phone, and LinkedIn data when available.
What schools did Sascha Müller attend?
Sascha Müller holds Master Of Business Administration - Mba, General Management from Hhl Leipzig Graduate School Of Management.
What skills is Sascha Müller known for?
Sascha Müller is listed with skills including E Commerce, Online Marketplace, Business Development, E Business, Account Management, Tableau, Amazon, and Ebay.
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