Sasha Reid Email and Phone Number
Sasha Reid work email
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Sasha Reid personal email
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Product Development Leader with 15+ years of experience leading high-performing teams in the design and delivery of products and brands within a global consumer market to drive sales growth. Bachelor of Science in Human & Consumer Sciences, Retail Merchandising Highly skilled in:• Consumer Product & Brand Strategy• Team Leadership • Budget Planning & Project Management • Data, Trend & Competitive Analysis • Pricing & Cost Savings Strategy• eCommerce Planning
Marsala Manufacturing
View- Employees:
- 28
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Director Of Product Development & MerchandisingMarsala Manufacturing Aug 2018 - PresentColumbus, Ohio Area• Oversee product development including concept, design, materials planning, pricing strategy, QA, research, and data analysis to drive marketing and business growth for 4,500+ products annually • Create strategic Go-To-Market (GTM) plans for new products distributed across 5 major retailers for 2,575 locations in 49 states • Manage global team across 10 locations including Factory Managers, Operations Managers, Creative Associate, and Photographer; oversee sample line budget• Lead national cross-functional teams including Marketing, Sales, e-Commerce, Buying/Allocations, Packaging, and Shipping to execute GTM plans • Track KPIs and consistently exceed goals; within 2 years grew sales by 250%+ • Successfully increased product sales in national department retailer by 25% within past year -
Buyer & Product Operations ManagerSawmill Creek Resort Apr 2014 - Aug 2018Huron, Ohio• Led forecasting, planning, purchasing, and pricing strategy for annual spend• Managed sales and customer experience team of 10 and created annual open-to-buy plan and budget• Set creative vision for product marketing / promotions with visual merchandising and social media -
Product Manager / Brand ManagerHaskell Jewels, Llc. Oct 2013 - Mar 2014New York, NySimply Vera, Vera Wang for Kohl's• Oversaw product development cycle for new/existing business in 1,160 stores across the U.S.• Led sales growth strategy for new products resulting in substantial increase within 1 year• Managed a design and quality control team of 10 including high-performing Product Designers -
Product Manager / Brand ManagerHaskell Jewels, Llc. May 2013 - Oct 2013New York, NyRobert Lee Morris - Studio for QVC & RLM Soho Retail Boutique • Launched retail website and oversaw product design, e-commerce planning, styling, inventory management, and photography coordination to sell and deliver high-quality products• Negotiated pricing per style to produce demanding price points and profitability for customer -
Product Development ManagerHaskell Jewels, Llc. Jul 2011 - Oct 2013New York, NyM.W. Samara • Managed a multi-million-dollar wholesale division business to develop, manage, and deliver products for key accounts including Macy's, JCPenney, Lord & Taylor, QVC, Amazon, and Sears -
Sales & Production CoordinatorHaskell Jewels, Llc. 2009 - Jul 2011New York, Ny -
Junior Product ManagerHaskell Jewels, Llc. Jul 2007 - Mar 2009
Sasha Reid Skills
Sasha Reid Education Details
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Human & Consumer Sciences, Retail Merchandising
Frequently Asked Questions about Sasha Reid
What company does Sasha Reid work for?
Sasha Reid works for Marsala Manufacturing
What is Sasha Reid's role at the current company?
Sasha Reid's current role is Director of Product Development | Senior Product Manager | Brand Strategist | Project Manager.
What is Sasha Reid's email address?
Sasha Reid's email address is sa****@****ail.com
What schools did Sasha Reid attend?
Sasha Reid attended Ohio University.
What skills is Sasha Reid known for?
Sasha Reid has skills like Merchandising, Visual Merchandising, Product Development, Fashion, Trend Analysis, Retail, Sales, Inventory Management, Pricing, Forecasting, Event Planning, Retail Sales.
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Sasha Reid
New York, Ny2nbcuni.com, nbcuniversal.com -
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Sasha Reid CVPM
Greater Sacramento
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