Purity Products provides people with intelligent nutritional solutions backed by the latest research in nutritional science. At Purity, I create content, social strategy, and copy for various digital needs.Other responsibilities include: - Writing copy about health and vitamins for Facebook ads, social media, and articles on the website - Building new processes and streamlining current processes for a more efficient social strategy. -Organizing and maintaining the social comms calendar on a weekly and monthly basis-Project managing and owning all in-bound social project requests and out-bound work across our internal and external teams-Leading monthly planning sessions and maintaining the social comms calendar-Collaborating with creative social efforts to drive growth and reach of our channels-General housekeeping and community management maintenance

Served as an editor for Syracuse multimedia news site on award-winning production team. Recognized as an Online Pacemaker for one of the top college multimedia websites in the country.-Managed and workshopped stories from team of 10 writers- Collaborated with editorial team to pitch, package and optimize stories for social- I wrote, edited, and published content for the Entertainment column

Created and coordinated social content for IH and then-partner Real Clear Life.-Interviewed experts and influencers for feature articles-Managed Twitter and Instagram; ideated and wrote Instagram posts daily for two accounts-Packaged 20-45 articles per day for Twitter -Contributed to Travel, Women and Adventure sections, below:

- Created Instagram and Facebook posts for the high-end lifestyle brand which exceeded average engagement by 125% -Worked with external partners and PR team for social media giveaways that resulted in record engagement numbers - Rewrote welcome & transactional emails - Created social posts exceeding average like count on Instagram by 125%, social media campaigns, and all social initiatives

- Planned marketing activations for events as well as managed live social media coverage -Assisted publisher, Editor in Chief, and photographer at events- Wrote and posted event recaps for magazine- Carried out mailing and expenses -Tackled numerous graphic design projects, including slide decks, flyers, banners, promotional cards, and social media posts.

Co-founded NutraHack™, an innovative nutritional company that sells cognition promoting nutritional supplements, wrote website and Amazon copy, and promoted the brand on social media.