Sasha Beckrich
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Sasha Beckrich Email & Phone Number

Data-Driven Marketing Leader | Connector of People and Insights at Haworth Marketing + Media
Location: Minneapolis, Minnesota, United States 9 work roles 1 school
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✓ Verified May 2026 3 data sources Profile completeness 86%

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Current company
Haworth Marketing + Media
Role
Data-Driven Marketing Leader | Connector of People and Insights
Location
Minneapolis, Minnesota, United States
Company size
342 employees

Who is Sasha Beckrich? Overview

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Sasha Beckrich is listed as Data-Driven Marketing Leader | Connector of People and Insights at Haworth Marketing + Media, a company with 342 employees, based in Minneapolis, Minnesota, United States. AeroLeads shows a matched LinkedIn profile for Sasha Beckrich.

Sasha Beckrich previously worked as Group Director, Marketing Measurement at Haworth Marketing + Media and Director, Media Strategy & Analytics at Regis Corporation. Sasha Beckrich holds Bachelor Of Business Administration (B.B.A.), Marketing from University Of Minnesota Duluth.

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Haworth Marketing + Media

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Profile bio

About Sasha Beckrich

I am a data-driven marketer with both agency and corporate experience leading media strategy, measurement and analytics. I pride myself on my unique, overlapping skillset of strategic business acumen, interpersonal connection, and analytics rigor.I seek to develop a deep understanding of the business, category and customer, making the necessary data & resource connections in order to develop and articulate insights and strategies, and I synthesize the complex into concise, digestible stories. I inspire collaboration, through an inherent strength in fostering strong team relationships and cross functional partnerships, in order to deliver on objectives. With a passion for analytics, you’ll also find me swimming in the weeds with the data (analyzing, mapping and modeling) ensuring teams have access to the appropriate metrics and tools to effectively measure performance & glean meaningful insights to drive growth.

Current workplace

Sasha Beckrich's current company

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Haworth Marketing + Media
Haworth Marketing + Media
Data-Driven Marketing Leader | Connector of People and Insights
minneapolis, minnesota, united states
Website
haworthmedia.com
Employees
342
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9 roles

Sasha Beckrich work experience

A career timeline built from the work history available for this profile.

Group Director, Marketing Measurement

Current
Haworth Marketing + Media

Greater Minneapolis-St. Paul Area

Aug 2023 - Present

Director, Media Strategy & Analytics

Regis Corporation

Minneapolis, Minnesota, United States

Led strategic development, implementation and measurement of integrated paid media campaigns for five national hair salon brands (notably Supercuts and Cost Cutters), while also leading the analytics function for the marketing department. - Led strategic marketing optimizations that generated significant measured lifts for Supercuts, including a 63% lift.

Jul 2020 - May 2022

Regional Marketing Manager

Regis Corporation

Managed marketing plans for 26 regional markets with a focus on strategically driving revenue for multiple Regis brands, while providing franchisee marketing support. This role included analytics, media planning, event marketing, pricing and promotional strategy development. - Developed a scalable, strategic market segmentation and planning process.

Jun 2013 - Feb 2014

Media Supervisor

Martin Williams

Led media strategy, planning and measurement for multiple B2B and B2C advertising campaigns. Clients included Raymond James, 3M and Syngenta. - Received a silver Effie award for the FY 2011 Raymond James national brand campaign, which lifted unaided brand awareness by 133% - Led and executed in-depth consumer insights analysis to inform media and creative.

Oct 2010 - May 2013

Media Planner

Martin Williams

Developed and executed strategic media plans based on client objectives, target audience and budget.

Oct 2004 - Oct 2010

Marketing Coordinator

Mid-America Festivals, Inc.

Coordinated marketing strategies and event execution for the Minnesota Renaissance Festival, Bay Area Renaissance Festival and Trail of Terror.

Jun 2003 - Apr 2004
Team & coworkers

Colleagues at Haworth Marketing + Media

Other employees you can reach at haworthmedia.com. View company contacts for 342 employees →

DG Derek G. Derek G. Colleague at Haworth Marketing + Media Greater Minneapolis-St. Paul Area, United States View → ST Sally Thompson Sally Thompson Colleague at Haworth Marketing + Media Greater Minneapolis-St. Paul Area, United States View → CL Carmen Libesch Carmen Libesch Colleague at Haworth Marketing + Media Greater Minneapolis-St. Paul Area, United States View → JR Jill Redmann Jill Redmann Colleague at Haworth Marketing + Media Minneapolis, Minnesota, United States, United States View → MR Marie Rodman Marie Rodman Colleague at Haworth Marketing + Media Minneapolis, Minnesota, United States, United States View → BM Bailey Moomaw Bailey Moomaw Colleague at Haworth Marketing + Media St Paul, Minnesota, United States, United States View → KH Kasi Huber Kasi Huber Colleague at Haworth Marketing + Media Andover, Minnesota, United States, United States View → CB Christina Borlik Christina Borlik Colleague at Haworth Marketing + Media Minneapolis, Minnesota, United States, United States View → ST Sean Thurow Sean Thurow Colleague at Haworth Marketing + Media Minneapolis, Minnesota, United States, United States View → DC Donna Castleberry Donna Castleberry Colleague at Haworth Marketing + Media Los Angeles, California, United States, United States View →
1 education record

Sasha Beckrich education

FAQ

Frequently asked questions about Sasha Beckrich

Quick answers generated from the profile data available on this page.

What company does Sasha Beckrich work for?

Sasha Beckrich works for Haworth Marketing + Media.

What is Sasha Beckrich's role at Haworth Marketing + Media?

Sasha Beckrich is listed as Data-Driven Marketing Leader | Connector of People and Insights at Haworth Marketing + Media.

Where is Sasha Beckrich based?

Sasha Beckrich is based in Minneapolis, Minnesota, United States while working with Haworth Marketing + Media.

What companies has Sasha Beckrich worked for?

Sasha Beckrich has worked for Haworth Marketing + Media, Regis Corporation, Martin Williams, General Growth Properties (Formerly The Rouse Company), and Mid-America Festivals, Inc..

Who are Sasha Beckrich's colleagues at Haworth Marketing + Media?

Sasha Beckrich's colleagues at Haworth Marketing + Media include Derek G., Sally Thompson, Carmen Libesch, Jill Redmann, and Marie Rodman.

How can I contact Sasha Beckrich?

You can use AeroLeads to view verified contact signals for Sasha Beckrich at Haworth Marketing + Media, including work email, phone, and LinkedIn data when available.

What schools did Sasha Beckrich attend?

Sasha Beckrich holds Bachelor Of Business Administration (B.B.A.), Marketing from University Of Minnesota Duluth.

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