Sasha E. Wolff Email & Phone Number

Greater Grand Rapids, Michigan Area

I'm a freelance writer that works in both print and digital media. With 14 years of experience, I've written long and short form content for industries of all kinds. Additionally, I can write in several different styles including creative, news, educational, and more.

- Work closely with the senior leadership team to effectively communicate messages to the various internal populations within the business- Consult with Human Resources business partners across brands and regions to develop thought leadership around critical internal messaging and execute communication plans accordingly via email, digital signage, and/or print.- Participate in the planning and execution of a variety of employee-engagement activities and events, which may include developing strategies and milestones, planning and scheduling, and providing logistics and support.- Create messaging and video scripts for associate-facing videos.- Help manage The Lounge, the internal communications platform for news and engagement across global brands.- Keep track of and manage internal communications content calendar to ensure appropriate flow of communication to associates- Manage internal distribution lists- Work with all business partners across the business to build out and manage content on the Intranet- Execute all facets of associate communications-related meetings, such as Global Town Halls and Ask Me Anythings. This may include scheduling, working with presenters on content and flow of meeting, providing technical and audio/visual support, managing logistics and attendee support, PowerPoint creation, event moderating and more.

Zeeland, Mi

- Work closely with the senior leadership team to effectively communicate messages to the various internal populations within the business- Consult with Human Resources business partners across brands and regions to develop thought leadership around critical internal messaging and execute communication plans accordingly via email, digital signage, and/or print.- Participate in the planning and execution of a variety of employee-engagement activities and events, which may include developing strategies and milestones, planning and scheduling, and providing logistics and support.- Create messaging and video scripts for associate-facing videos.- Help manage The Lounge, the internal communications platform for news and engagement across global brands.- Keep track of and manage internal communications content calendar to ensure appropriate flow of communication to associates- Manage internal distribution lists- Work with all business partners across the business to build out and manage content on the Intranet- Execute all facets of associate communications-related meetings, such as Global Town Halls and Ask Me Anythings. This may include scheduling, working with presenters on content and flow of meeting, providing technical and audio/visual support, managing logistics and attendee support, PowerPoint creation, event moderating and more.

Holland, Michigan

- Develop and implement strategic marketing plans on behalf of Collective Idea and Dead Man’s Snitch- Create and execute content calendar for blog, website, and social media- Managed all facets of internal communications including strategy and execution- Update and manage collectiveidea.com and deadmansnitch.com- Develop and distribute two monthly newsletters. One for internal communications and the other for segmented external audiences- Develop, write, and distribute press releases to appropriate members of the media- Create talking points for company president for press interviews, award galas- Maintain and monitor all social media properties- Editor, manager, and curator for the Collective Idea blog, ensuring all posts are SEO optimized and on brand- Create and manage new brand standards for Collective Idea

Greater Grand Rapids, Michigan Area

- Develop and implement content marketing on behalf of the department- Meet with various stakeholders from other departments to develop communication plans for their products- Work with creative team to produce digital and print marketing pieces- Editor and manager for ThinkHealth, Priority Health’s online magazine- Meet with internal stakeholders to create communication plans for important employee related news.- Executed communication plans for an internal audience across a variety of platforms including digital signage, email, and the intranet.- Create and execute editorial calendars for ThinkHealth and social media that aligns with departmental goals- Track analytical data on social media and various content marketing campaigns- Assist with planning key sponsorship opportunities for the MSU Gran Fondo, Fifth Third River Bank Run, Gazelle Girl, and more- Help with public relations when needed (both in writing press release or being on-camera for interviews/segments)

Grand Rapids, Michigan, United States

- Research, work on, and manage multiple projects as a Project Manager for IT- Work with project stakeholders to create subsites and pages that fit within the style and branding guides for online etiquette- Distribute communications regarding technology changes that affect entire university

- Communicate important information to staff and faculty via weekly email and online newsletter- Create and implement communication plans for deployment of major university projects- Direct, produce, and edit video shoots intended for use in major website redesign and various social media campaigns- Work with various departments to execute communication plans on their behalf- Create, maintain and monitor all social media accounts on behalf of the University to engage former, current and prospective students- Execute various social media campaigns designed to increase engagement and participation on Davenport related accounts- Work with internal clients to help execute and maintain their department’s social media accounts

Grand Rapids, Michigan, United States

- Launch, create, and structure the content of the two-hour morning show on Saturdays and Sundays- Responsible for creating and growing WZZM’s social media presence from scratch- Provided training and support to anchors and reporters regarding professional social media accounts- Edited video for various shows including the morning news, noon show, and 11 p.m. broadcast