Sasha Canal Email & Phone Number

Bogota, D.C., Capital District, Colombia

I have led innovative projects in artificial intelligence and process automation, achieving an average cost reduction of 37%, with some processes seeing reductions of up to 98%. Here are a few key examples:WhatsApp Chatbots for a U.S.-based insurance agency, automating lead generation and improving the sales cycle.AI Sales Agent developed using OpenAI API to automate course sales in the health sector, increasing conversions and reducing the need for a traditional sales team.Recipe Data Structuring System for a SaaS cooking platform, organizing data from over 500 cookbooks and optimizing the use of large volumes of unstructured data.Automation with Selenium for Candy Flip Records, enabling the mass upload of 700+ tracks in record time, reducing upload time per track from 30 to 5 minutes.MECA-IA Methodology to convert qualitative research into structured data at scale using generative AI, analyzing conversations to extract deep insights.Automated Content Creation for Digital Campaigns using generative AI to optimize growth marketing strategies, delivering measurable results.These projects harnessed the power of AI, AI agents, and autonomous agents, utilizing technologies like OpenAI API to automate processes, enhance efficiency, and drive business value.

Bogotá D.C. Area, Colombia

At Candy Flip we are developing the next generation of artists that are going to dominate the Global Charts. We develop Blockchain technology to allow fans to invest in their favorite artists and to be able to participate financially in the value that music generates.We are working to allow artists to live from what they love, music. And return the power of the music industry back to its rightful owners: The Fans and the Artists.Transforming the dynamics and the business model of this old music industry.

Bogota, D.C., Capital District, Colombia

Lead the processes of Innovation and Creative Problem Solving in Procter & Gamble's operations in Colombia and Latin America.Develop, Execute and Measure experiments to learn how to execute DTC strategies in Colombia and Latam, launching the official P&G store Tiendapg.comDevelop, Execute and Measure experiments to digitize the Traditional Channel in Colombia

Bogotá D.C. Area, Colombia

Lead innovation process and Creative Problem Solution in the operations of Procter & Gamble in Colombia.

Bogotá D.C. Area, Colombia

Implement the first Performance Marketing campaign for Oral-B Latin America in Colombia, developing the funnel and re-launch of Ultrafino, implementing online traffic strategies through Search, Mediamath, Social Media and Video, implementing offline traffic strategies through QR codes and Bit.ly links in the ADN newspaper and in Bus Stops in Bogotá, and all the online sales in Farmatodo, tracking the client's Pixelation.Develop and execute strategies for the Online channel of Oral-BDesign the first online sales Funnel for Oral-BSupport the development of emerging channels: e-Commerce and Door to DoorAnalyze the market by finding opportunities or threats for the brand.Develop Trade and Media Strategies for the Oral-B Kids category.

Bogotá D.C., Colombia

Complementary research for the development of the Observatory for the Music Economy in Bogotá. Management Analysis of Idartes public live music program Arte Conexión 2013-2016 and D.C en Vivo 2017 in Bogotá. Analysis of the first Music Census in Bogotá 2019.

Cr34 # 13 . 33

Verifiqué y administré el inventario de la organización, igualmente estuve al frente de la planeación y ejecución de recursos para las labores de producción.

Bachelor Of Business Administration - Bba, Marketing, 4.50/5.0

Productor En Audio Y Sonido, Tecnología De La Música, 4,45/5.0