At Stellar, we're building an industry-first SAAS product that allows charter airlines to connect their supply with demand and win more business by using Artificial Intelligence and Supervised Machine Learning (AI/ML) to help automate their sales and fulfillment processes. Develop, rationalize, and communicate vision, strategy, and road map to executive leadership, board members, investors, and strategic partners.Own the business intelligence (BI) function and deliver actionable insights to help customers win more business. Mentor team members to become data-driven, agile proficient, and acquire subject matter expertise.Key Metric: Stellar's AI-powered sales automation platform doubles RFQ/CPQ volume and increases sales efficiency by 4-12x by aggregating, analyzing, and automatically prioritizing thousands of daily leads based on opportunity size and conversion likelihood.

I led the strategy and development of Spruce Finance's iPad/iPhone-based sales tool which enabled SMB partners to provide real-time loans and leases for residential solar and home improvement projects.Managed 3rd party API integrations to enable ROI calculations, credit checks, lending/amortization, and legally binding contracts.Worked directly with customers (i.e. Customer-Driven Development) to optimize workflows and inform road map.Key Metric: Delivered new mobile sales application supporting ~ 700 monthly unit sales and ASP greater than $20K per unit ($14 MM /month) in the first year of release.

I managed the overall end-to-end experience of the YP supplier/ advertiser portal, including optimization of the interface for customer acquisition, funnel conversion, user engagement, and retention.Created operational metrics and data visualizations to help segment the market, measure ROI, enable sales prospecting, and predict and prevent customer churn.Key Metric: Launched YP's inaugural web & social media management product for SMBs, exceeding acquisition and revenue targets with over 9, 000 units sold and $7. 7 million in new revenue in year one.

I served as the Product Lead for Twine-- a social network that connects people based on common interests using Machine Learning (ML) and collaborative filtering.Optimized the UI and prioritized new features to focus on a delightful first user experience as well as ongoing engagement including connections per user and sessions per user.Key Metric: Achieved 40% MOM user growth, reaching 1 million users milestone within 6 months of launch.

I performed competitive analysis of the MSN Homepage comparing internal usage data to 3rd party web analytics.Analyzed, synthesized, and reported the outcomes of A/B test flights to inform product road map using Omniture and additional homegrown usage analytics tools.