Consultant supporting a dual role of business development and communications for a boutique management consulting firm in Vancouver. In addition to sourcing and drafting responses to RFPs, have significantly enhanced the company’s marketing communications function, including launching a quarterly client e-mail newsletter (average open rate of 53% and CTR of 9%), improved social media presence and followership by 100% in 2 years, creating & managing industry events calendar, researching & managing award submissions, initiating white paper program, drafting marketing collateral, maintaining website and managing redesign of current website.

Led and managed corporate PR, including planning and executing strategic media relations campaigns to support sales and business goals, building a positive perception of the company and over-the-counter securities markets with the media and other stakeholders, drafting press releases, newsletter articles and other communications, and serving as media contact and counsel to senior management on communications issues. Accomplishments include:• Significantly expanded the company’s relationships with the press, securing regular placements in top-tier business and trade media, including Bloomberg, Reuters, The Wall Street Journal, Financial Times, Institutional Investor, CNBC, Traders Magazine, IR Magazine, Inside Market Data, American Banker, SNL Financial, Equities and others• Implemented thought leadership plan for CEO and head of sales, securing numerous media interviews and speaking engagements• Launched company’s first client awards program, OTCQX Best 50, which garnered widespread press coverage and became a successful sales and customer retention tool• Supported the company’s government affairs agenda, working closely with CEO and general counsel; secured meetings and interviews with key journalists; provided writing and copyediting support to Congressional testimony, SEC comment letters and other materials• Initiated awards program outreach, securing the company’s first-ever industry award recognitions in 2016 and 2017• Wrote company Crisis Communications Plan and served as media contact and counsel during several crisis situations• Oversaw media training sessions for CEO and senior management and prepped spokespeople for print and broadcast interviews• Developed social media strategies to support sales and retention campaigns• Researched and wrote white papers, opinion pieces, bylined articles, speeches and blog posts• Created and maintained online “press room,” including online corporate fact sheet and FAQ

Led public relations activities for the company

• Provided public relations leadership and counsel for several corporate accounts, including managing 4-to-5-person account teams, client reporting and day-to-day client interface• Agency go-to for top tier business/financial media and financial services accounts• Clients included: Marcum LLP, Codexis Inc., The MDE Group, Inc., Brookstone Partners Asset Management, Mooring Financial Corp., Copart Inc. (Nasdaq: CPRT), Healthcare Trust of America Inc., Caldera Asset Management• Supported new business activities, including participating in new business pitches, research and proposal development

- Developed and executed financial media relations programs for more than a dozen small public and private company clients in a variety of industries, including technology, clean energy and financial services- Regularly secured numerous high-level placements for clients in top financial media, including CNBC, The Wall Street Journal, Financial Times, Institutional Investor- Created employee training materials and trained new media relations hires

Provided media relations support for all client accounts, including the Chicagoland Chamber of Commerce, healthcare and small business clients. Accomplishments included:• Conducted 3-month media campaign for Springboard women’s entrepreneurship conference resulting in coverage in more than a dozen regional newspapers and business magazines, including the Chicago-Tribune, Chicago Sun-Times, St. Louis Post-Dispatch, Milwaukee Journal-Sentinel• Secured profile story of client Reel EZ Display in Chicago Sun-Times, resulting in new business leads with Walgreen’s, Osco and other top retailers

• Provided public relations support for an account team of five clients, including: media monitoring and reporting, drafting press releases and other communications documents, media and industry analyst outreach, facilitating client interviews, and research• Clients included: Novopoint, Inc., Kerr-McGee Corp., GeneProt, The Joffrey Ballet Company

Performed daily press clipping, research and media outreach for various client accounts including Motorola, Inc., Fundraising.com, and Allstate