General Marketing Manager
CurrentManagement and Team Building:- Manage and implement long-term marketing plans aligned with the company's overall business objectives.- Oversee the creation of the brand/product content that resonates with target audiences, including search engine (SEO/SEM), videos, product content on the landing page, and social media content.- Maintain and strengthen the clients brand, ensuring consistent messaging and a compelling brand image across all marketing materials.- Conduct market research to identify target audiences and digital marketing trends.- Lead, mentor, and motivate a team of marketing professionals, including specialists in areas like digital marketing, content creation, and graphic designer.- Budget management for each projects.Campaign Execution and Oversight:- Oversee the development and execution of marketing campaigns across various channels, including digital marketing, social media, and content marketing.- Manage the marketing budget effectively, allocating resources for maximum impact.- Analyze marketing campaign performance and make data-driven adjustments for continuous improvement.Communication and Collaboration:- Collaborate with various departments like marketing & sales team, product specialist, and customer service to ensure a unified brand experience.- Act as a strategic partner to the other executives, providing insights and recommendations on digital marketing tools.- Communicate marketing goals, strategies, and results clearly and concisely to all stakeholders.