Worked across different domains - Campaign Management, Recruitment, Field Activities Management, Liaising with different stakeholders in the IPAC election campaign of Tamil Nadu. Managed the election campaign in two districts (Karur & Erode) across five assembly constituencies. Identified problem areas & designed solutions to address the problems which have an impact on voting. Designed campaigns which improved the image of the candidates in the region. Strategy:In charge of the election campaign for four assembly constituencies in Karur district and Anthiyur Assembly constituency in Erode district.Formed the strategy to win the assembly constituencies and ensured execution of the strategy at all levels of the hierarchy (State - District – Union – Panchayat) to achieve the campaign’s aim.Liaised with the internal and external stakeholders for the successful execution of mass events on ground in Karur district.Operations Management:Gathered 1 lakh people for a mass campaign in Karur district – The highest number achieved in any event across Tamil Nadu. Organised Road shows throughout Karur district, setting up interaction points at strategically important locations which improved the traction of the campaign.Executed micro campaigns targeting strategically important communities at village level which shifted the election in favour of DMK in the district.

Sales:Responsible for the entire P&L of Tamil Nadu region across three verticals - Engineering, MBA and Training Institutes.Explored business potential and brought in revenue from new (untapped) regions – Coimbatore, Karur, Tiruchirappalli and Villupuram districts.Kick started revenue growth in new verticals – MBA & Training Institutes.Key Account Management:Achieved 100% renewal in key accounts (all the key accounts that I handled renewed).Actively engaged various stakeholders in the decision making process of the client organization – college chairpersons, executives and training & placement officers (TPOs) which led to revenue growth in the key accounts.Operations Management:Engaged thousands of students in student presentations and placement drives which increased the product usage.Strategized, planned and executed placement drives which increased candidate footfall in different regions of the state.Set up processes for effectively managing the placement drives that happened in the region.

 Studied and identified the major factors that acted as inhibitors for higher lead conversion Observed and identified traits among Customer executives and painters who had higher lead conversion ratio and higher job satisfaction scores Created models based upon successful case references which could be replicated across the country Explored feasibility of Corporate Lead Channels – promotional activities on campus, painting needs of corporate houses and facilities management service providers Conducted a Quality – Cost – Benefit Analysis of the various lead channels Studied and identified the factors which can lead to higher trade referrals Studied cases of positive customer referrals and created a model for obtaining favorable customer referrals Identified the factors which could help in getting referrals from Real Estate Agents

 Managed the testing modules for an In-Flight Broadband service application of a Multi-national company which is accessed by more than 5000 people across the globe Created test plan, monitored test runs and regularly submitted reports to the senior management Created and managed the test bundles for the application thus saving efforts by 30%