• Expansion of existing categories along with developing other key apparel categories comprising of both Men’s wear and Women’s wear that complements and enhances the brand’s presence and its overall offering in the business of apparel division.• Fit correction for women’s wear for all categories comprising of Knit & Woven Subcategories. • Creating and justifying a clear demarcation between ranges in categories as per, core, basics and fashion.• Trend research & analysis followed by presenting it in the form of strong themes for the season with color’s, fabrics, graphics, prints and silhouette direction to the design, buying & sourcing team.• Create and develop ranges of garments that compliments buyers requirement in line with the trends, target group and also stands out for their design appeal.• Vendor base development in the areas of fabric sourcing and garment manufacturing from India & China.• Briefing the Styling department with inputs based on latest trends to create a perfect look for the shoot.• Inspiring creativity throughout the designing process and ensuring that all the work is completed on time and with highest standards.• Overseeing the personal design work of all team members and concerned departments.• Ensuring that the design department is aware of trends and improvements in both techniques and technology that are more relevant to the business.• Maintaining communication and relationship between Design, marketing, online VM & styling, sourcing and production department for smooth flow of work.

JOB PROFILE:Deputy Manager- Design (For the Italian frachise brand UMM)In the 90s, UMMevolved as, a "non-conventional" fashion brand, with a deep symbolic connection to music lifestyles and with a forward looking attitude Street Cool approach. This strong interconnection between fashion and music is a real added value for the UMM Brand mission.KEY RESPONSIBILITIES :Executing design ideas keeping the imagery of the brand intact with an understanding of the needs of an Indian consumer.• Forecast research and analysis for the collection based on trends, colours and fabrics for the season.• Conceptualisation of story and designing range, according to the trends, store policy, budget and buyer’s requirement• In-depth research on fabric, trims and accessories availability by extensively interacting with suppliers, visiting markets, research on new supply bases in India andabroad especially china.• Working in tandem with the Vendors and garment manufacturers for design and development of ranges as per the budget and target customer.• Suggesting cost effective solutions for various design assets on garment.• Liaising with different departments within the organization to ensure on time delivery.

JOB PROFILE: Deputy Manager-Design (Park Avenue Woman)KEY RESPONSIBILITIES :Design and Management.• Conceptualisation of story and designing range, according to the trends, store policy and budget.• Design and develop ranges, focusing completely on the professional and edgy clientele.• Understanding the market trend and incorporating it into the design collection.• In-depth research on fashion trend, international forecast and diligently incorporating it to achieve look for the season.• In-depth research on fabric, trims and accessories availability by extensively interacting with suppliers, visiting markets, research on new supply bases in India andabroad especially china.• Design and create garments that compliment buyer’s requirement in line with seasonal trends and also stand out for their design appeal.• Delegating work to the team members and evaluating them on daily basis.• Liaising with different departments within the organization to ensure on time delivery.• Suggesting cost effective solutions for various design assets on garment.• Taking active part in product and sample development program.• Liaising with the individual store's personnel to ensure product supply meets demand.

JOB PROFILE:Assistant Manager (Design)KEY RESPONSIBILITIES : Taking the inhouse label F21 to a new height meeting the standards of International labels,at afforable prices for Indian market.• Design and develop ranges, focusing completely on the young and fashion forward clientele.• Developing vendors and Liaising with the factories and wholesalers, in India and china locating the specific fabrics and trims for the season.• Visiting the stores in both national and international markets to keep an eye on the changing trends.• Handled both knits and woven, for developing the range of apparels comprising of top wear and bottom wear.• Programming of fabrics and print development in co-ordination with factories based in India.• Development of in-house products which were initially sourced from abroad.