Satu Lindeberg Email and Phone Number
βΆ WHO AM I? I am a results-driven transportation, logistics, and supply chain professional with 20+ years of global experience cultivating business relationships with strategic, high-value accounts. I have held extensive sales management roles across shipping and logistics firms.βΆ WHAT AM I KNOWN FOR?I am known for achieving ambitious sales and profitability targets and superior customer satisfaction. Colleagues value me as a good listener and a thoughtful business executive, especially when it comes to setting targets.I built, and empowered a high-performing sales team responsive to customersβ unique business needs. I am known for creating an inclusive workplace atmosphere that enables team members to share insights to improve work quality and deliver outstanding financial and operational performance. Among my professional successes are the launch of a new logistics app that provided clients with greater information transparency. My work contributed to the attainment of ambitious profit targets despite adverse business conditions. Under my leadership, we grew market share, delivered record-high volume, and achieved stellar job satisfaction metrics.βΆ MY CORE COMPETENCIESGeneral Contracting π Business Strategy π Team Leadership π Supply Chain Management π Sales Management π Sales Management Coaching π Supply Chain Management π Business Development π Contract Negotiation π Coaching π Sales Planning π International Sales Management π Account Management π Procurement π International Shipping π International Business and Logistics βΆ MY LEADERSHIP STYLEI have found success with a hands-on management style and lead by example through effective engagement with multi-functional stakeholders. I am a person with ability to impact excellent sales results through strong teamwork, sales coaching, counselling, and influencing others to accomplish desired outcomes.βΆ CONTACTSSatu Lindeberg satu.lindeberg@gmail.com +358 409012290
Shipbrokers Finland
View- Website:
- shipbrokers.fi
- Employees:
- 2
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Board Member Shipbrokers FinlandShipbrokers Finland Feb 2024 - Present -
Managing Director Md, Finland & Area Head Of Fmcg & Forestry, Nordics | Commercial Lead & SalesA.P. Moller - Maersk Feb 2020 - PresentHelsinki- Managing Director / Sales Director (Maersk Finland Oy)- Area Head, Fast-Moving Consumer Goods (FMCG) & Forestry, Nordics, since 4/2023- Administering profit and loss P&L- Directing & supervising a 65-member team for a Finnish organization- Assembling, managing & guiding 15 direct reports, with 8 in Nordic (FMCG & Forestry) operations- Reporting to the Chief Executive Officer CEO for NordicsSince 2020, I have held the dual roles of Managing Director & Salesβ¦ Show more - Managing Director / Sales Director (Maersk Finland Oy)- Area Head, Fast-Moving Consumer Goods (FMCG) & Forestry, Nordics, since 4/2023- Administering profit and loss P&L- Directing & supervising a 65-member team for a Finnish organization- Assembling, managing & guiding 15 direct reports, with 8 in Nordic (FMCG & Forestry) operations- Reporting to the Chief Executive Officer CEO for NordicsSince 2020, I have held the dual roles of Managing Director & Sales Director. I oversee the Nordic division's operationalisation of strategic business plans to meet Maerskβs broader objectives. I deliver logistical solutions to clients based on business needs & efficiency objectives & seamlessly integrate acquired companiesβ teams into Maersk Finlandβs operations. Under my direction, we optimized operational capabilities & maintained market leadership.βΆ Conceived & introduced MyMaerskSupplyChain, an integrated, cutting-edge application and platform that fosters greater transparency and empowers clients to enhance control over logistical data.βΆ Successfully negotiated with client an implementation of MyMaerskSupplyChain providing a centralized information reference that led to improved planning & decision-making capabilities.βΆ Led decarbonisation efforts in warehousing and logistics, actively contributing to sustainability initiatives.βΆ Pioneered A.P. Moller - Maerskβs push as a logistics operations partner launching new, value-adding service offerings including stuffing, container protect, surveyor reporting, depot, container freight station services and sustainability reporting services.βΆ Integrated 9 employees following the acquisition of KGH Customs Services, a multi-modal trade & customs management firm, resulting in improved collaboration & enhanced service offerings.βΆ Managed the ongoing absorption & integration of 5 staff following the acquisition of Martin Bencher, enabling a seamless transition to A.P. Moller-Maerskβs systems & processes. Show less -
Country Sales Manager | Strategy & Commercial Operations, Business Development, Head Of SalesA.P. Moller - Maersk Dec 2010 - Feb 2020Helsinki, Southern Finland, Finland- Developed and executed sales plans and targets for A.P. Moller-Maerskβs Finland business.- Managed a team of 19 direct reports, including sales support personnel and account managers.- Reported to Managing Director MD, Finland with a dotted line to Eastern European Area Sales DirectorFor nearly a decade, I served as the Country Sales Manager developing the companyβs sales forecasting and operations in Finland by operationalizing sales plans, implementing marketing and businessβ¦ Show more - Developed and executed sales plans and targets for A.P. Moller-Maerskβs Finland business.- Managed a team of 19 direct reports, including sales support personnel and account managers.- Reported to Managing Director MD, Finland with a dotted line to Eastern European Area Sales DirectorFor nearly a decade, I served as the Country Sales Manager developing the companyβs sales forecasting and operations in Finland by operationalizing sales plans, implementing marketing and business development strategies designed to promote and convert market interest into actual business activity.Through my efforts, Maersk maintained its leading market position and bolstered its reputation as a reliable logistics partner.βΆ Engineered a major revamp of sales processes, working models, and incentive structures; established a sales rep target of 10-20 customer engagements per week, leading to increased bonuses among sales team members. βΆ Oversaw smooth implementation of Salesforce into sales processes, resulting in more organized customer information, and 25% improvement in average customer engagement and satisfaction.βΆ Initiated and organized 13 customer and marketing events across Finland, bolstering interactions among a prospective client base and securing new leads.βΆ Drove a 66% net promoter score (NPS) and 96% employee satisfaction score, among the top in Europe.βΆ Achieved a record-high total TEU volume in 2012.βΆ Expanded Maerskβs share in Finland from 11% in 2011 to 34% in 2013; ranked 1st in market leadership.Company Info: A.P. Moller - Maersk is a Danish multinational transport and logistics company engaged in shipping, port operation, supply chain management, and warehousing. It had an annual revenue of 8.1Bn β¬ revenue and a global workforce of 110,000 in 2022. Show less -
Sr Sales Manager | Sales Management & Turnaround Strategy, Head Of Business Development In FinlandNyk Line Sep 2009 - Dec 2010- Oversaw sales activity, expansion, and turnaround efforts for NYKβs Finnish market.- Directed, guided, and empowered 3 direct reports; reported directly to CEO, NordicsAs the Senior Sales Manager, I planned and executed an impactful sales strategy focused on turning around NYKβs Finland operations, winning back previous customers, expanding service offerings, and enhancing relationships. I persuaded management to direct resources to the strategically important Finnishβ¦ Show more - Oversaw sales activity, expansion, and turnaround efforts for NYKβs Finnish market.- Directed, guided, and empowered 3 direct reports; reported directly to CEO, NordicsAs the Senior Sales Manager, I planned and executed an impactful sales strategy focused on turning around NYKβs Finland operations, winning back previous customers, expanding service offerings, and enhancing relationships. I persuaded management to direct resources to the strategically important Finnish market.βΆ Pioneered engagement efforts with previous clients to provide information about NYKβs value-added service offerings, regenerate collaboration and synergy, and strengthen customer experience, winning back 9 former accounts and achieving a 12% growth in revenues.βΆ Organized and conducted seminars, after-work events, and get-together events to enable company colleagues and customers to enhance working relationships through bolstered trust and cooperation.βΆ Internally lobbied senior management to redirect attention and resources to Finland as part of turnaround. Show less -
Regional Sales Manager, Baltics, Central Eastern Europe, Russia | International Business DevelopmentNyk Line Oct 2006 - Aug 2009Nyk Group Europe Ltd- Administered and oversaw NYKβs sales organization across Russia, the Baltic states, and Central and Eastern Europe; managed P&L and budget within the assigned area.- Managed 30 direct and indirect reports; reported to CEO, Europe.In the new position of Regional Sales Manager, my goal was to secure and leverage new business opportunities to expand business activity across my area of responsibility. I set and implemented sales and account management objectives crafting customerβ¦ Show more - Administered and oversaw NYKβs sales organization across Russia, the Baltic states, and Central and Eastern Europe; managed P&L and budget within the assigned area.- Managed 30 direct and indirect reports; reported to CEO, Europe.In the new position of Regional Sales Manager, my goal was to secure and leverage new business opportunities to expand business activity across my area of responsibility. I set and implemented sales and account management objectives crafting customer outreach strategies vital to educating clients about the benefits of NYK Groupβs service offeringsβΆ Employed a systematic approach to design sales processes and strategies and structure working models, instrumental to increased sales activity, revenue growth in first year as Regional Sales Manager and 14% year-on-year growth rate.βΆ Spearheaded coaching to increase team skills in sales, tender management, and account development.βΆ Achieved volume budgets and revenue targets during each year of my tenure. Show less -
Senior Manager Nyk Line | International Sales & Global Accounts, Business Development & GrowthNyk Line Sep 2004 - Sep 2006Shanghai, China- Actively spearheaded and developed global business with 16 strategic accounts worldwide.- Reported to Chief Executive Officer CEO, Europe and Chief Executive Officer CEO, China; worked alongside 300+ global colleagues.Deployed to China, I served as the senior sales director of global accounts. In this role, I forged business relationships with multiple enterprises that offered tailored shipping service solutions in accordance with their unique requirements and NYKβs broader salesβ¦ Show more - Actively spearheaded and developed global business with 16 strategic accounts worldwide.- Reported to Chief Executive Officer CEO, Europe and Chief Executive Officer CEO, China; worked alongside 300+ global colleagues.Deployed to China, I served as the senior sales director of global accounts. In this role, I forged business relationships with multiple enterprises that offered tailored shipping service solutions in accordance with their unique requirements and NYKβs broader sales strategy. Further, I collaborated with key account directors to negotiate and prepare tenders and close deals. βΆ Grew business in China by 16% over a two-year period through negotiation of multi million Euro contracts with strategic accounts.βΆ Propelled exceptional results by creating sales material that served as a general reference for the sales team.βΆ Navigated cross-cultural environments; fostered collaboration among European and Chinese colleagues.βΆ Initiated and organized strategy seminars and global account kick-offs, leading to positive feedback. Show less -
Country Manager Finland | Director Of Sales, P&L, Head Of Strategy, Operations, Business DevelopmentNyk Line Jan 2001 - Aug 2004Helsinki, Southern Finland, Finland- Accountable for sales, customer service, finance, logistics operations, and profit and loss P&L- Managed a total of 8 direct reports; reported to CEO, NYK Line Sweden.My role was to grow NYKβs Finland operations and build an 8-member team. Through my efforts, I navigated key administrative processes and helped NYK gain a foothold in Finlandβs unique regulatory environment . βΆ Recognised for doubling turnover in Finland within a three-year period and for meeting budgetβ¦ Show more - Accountable for sales, customer service, finance, logistics operations, and profit and loss P&L- Managed a total of 8 direct reports; reported to CEO, NYK Line Sweden.My role was to grow NYKβs Finland operations and build an 8-member team. Through my efforts, I navigated key administrative processes and helped NYK gain a foothold in Finlandβs unique regulatory environment . βΆ Recognised for doubling turnover in Finland within a three-year period and for meeting budget targets.βΆ Maintained a focus on customer satisfaction and smooth operations; drove Finland to rank among the top business units in employee experience.Company Info: NYK Line is a Japan-based multinational shipping company and a member of the Mitsubishi keiretsu (cluster of interconnected companies). It has 35,000 employees and is a member company in the global shipping alliance The One. Show less
Satu Lindeberg Education Details
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Economics And Business Administration
Frequently Asked Questions about Satu Lindeberg
What company does Satu Lindeberg work for?
Satu Lindeberg works for Shipbrokers Finland
What is Satu Lindeberg's role at the current company?
Satu Lindeberg's current role is Director Sales Leadership β International Head of Sales β¨ Commercial Lead, Sales Management π Global Business Development π Strategy, Change, Growth π Operations π Logistics & Supply Chain Management π Negotiation.
What schools did Satu Lindeberg attend?
Satu Lindeberg attended University Of Vaasa.
Who are Satu Lindeberg's colleagues?
Satu Lindeberg's colleagues are Sari Turkkila, Mathias Landor.
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