Satya Vir Yadav Email & Phone Number

Gurugram, Hr, In

Vadodara, Gj, In

Delhi, India

Currently heading Sales and Marketing functions for Ramja Genosensor. Starting commercialization of the patented products in the IVD market.

Gurugram, Haryana, India

Associated with the SA Orthocure Pvt. Ltd as Chief Consultant to the Management Team to help them bring processes and strategic thinking for the new startup.SA Orthocure is a JV of Suhardam Ortho (which was mainly into OEM) and Apex Mediequip (which was mainly into trading) in medical devices in Orthopaedic space. The company is manufacturing and marketing products in India and also exporting.My responsibility is to help new organisation to manage change and solve problems so they operate more efficiently and profitably, working closely with the management team with focus on operations, strategy, management, marketing, HR and supply chain management. The main responsibilities include:• Collaboration with cross-functional teams to ensure seamless integration of proposed solutions into client operations.• Established a reputation as a trusted advisor with client by providing expert guidance on industry trends and best practices.• Streamlining internal processes by identifying areas of improvement, leading to greater efficiency and reduced costs.• Facilitating workshops with client teams to identify challenges, brainstorm ideas, and develop actionable plans for improvement.• Integrating technology and business operations to identify targeted solutions to customer issues.• Align closely with business owners and employees to gather information and gain operational insight.• Collaborating with Internal & External teams to define, strategize, and implement marketing.• Implement practices and procedures to reduce expenditures and increase savings.• Create monthly forecast templates and resource management allocations for approved projects.• Evaluate customer needs and feedback to drive product and service improvements.• Evaluating staff performance and provided coaching to address inefficiencies.• Educate staff on organizational mission and goals to help employees achieve success and align them with organizational goals.

Chandausi, Uttar Pradesh, India

Started my entrepreneurial journey in the space that help me keeping myself close to what I love most, NATURE. With KENS Enterprise I stepped in my entrepreneurial journey with Farming.We started with different types of Farming in my home town in almost 20 acres of land - Ayurvedic Herbs Farming, Mushroom farming, Fruit Farming, Fish Farming, Pearl Farming, also started growing different types of crops (Black Wheat, Black Turmeric, Red Rice etc) to help other farmers in nearby villages to earn more.Also created a DTC brand - AVIKRRIT, to reach our customers directly.

Gurgaon, Haryana, India

• Associated with Medtronic Kanghui Business HQ in China, as Int'l Marketing Manager.• Devising strategies for Int'l markets.• Developing processes and programs.• Working with Upstream on new products and new product launches.• Worked closely with professional education team to conduct and develop surgeon education courses.• Continually maintained and improved company's reputation and positive image in markets served.• Coordinated with design and media teams to develop high-quality creative assets.• Adapted creative assets for diverse global audiences, ensuring consistency across languages while remaining culturally sensitive.• Established beneficial relationships with local influencers, driving positive word-of-mouth referrals and increasing brand credibility in new territories.• Streamlined internal processes to improve efficiency within the international marketing department.• Navigated complex regulatory environments to ensure compliance with local laws while executing innovative marketing campaigns for Int'l Markets.• Empowered regional teams by providing them with the necessary resources and support to execute successful marketing initiatives.• Worked with regional teams of APAC, EMEA, & LATAM to develop and grow business in Int'l markets.• Led team of marketing professionals, offering mentoring and coaching to build knowledge and skills.

Gurgaon, Haryana, India

Accountabilities as Marketing Manager: -• Develop business strategy & Annual marketing plans• Execute & Monitor marketing activities• Liaising with RA, India & Global SCM teams & Upstream Marketing team• Collaborate with professional education, global marketing, R&D, Senior HCPs & external partners to develop training modules for HCPs• Assist with the development & implementation of metrics tracking professional education program efficacy and effectiveness• Develop faculty and lead curriculum development working groups• Utilize customer insights and ongoing VoC to refine educational content• Field force training and development• Developing marketing collaterals for promotions• Part of BU Leadership Team• Created company brand messaging, collateral materials, customer events, promotional strategies, and product commercialization.Significant Highlights: • Build the foundation of the business like – Secondary reporting & tracking, Instrument productivity, processes etc. • Developed Product Brochures & Surgical techniques for Indian & Global markets.• Developed Professional Education structure for HCPs & training programs for team.• Build innovative marketing strategy & tools (1st time in Trauma market).• Developed structure & process for streamline forecasting.

Gurgaon, India

• In this role I was part of Leadership Team to build Trauson (A Stryker Company) Business in India• Built & mentored my team of five team membersAccountabilities as Group Product Manager:• Strategizing & monitoring marketing activities.• Product briefing to the field staff and resolving queries related to the products.• Developing Professional Education structure for the business for HCP training & education.• Coordination with SBU & HCPs for developing education modules.• Field force training and development.• Developing marketing collaterals for promotions.• Developing sales strategies.• Recruiting and Training marketing team.• Cultivated a high-performing team environment that fostered personal development while promoting accountability for overall success.• Mentored junior Product Manager & executives, helping them develop essential skills for career growth in the industry.• Being a part of Leadership Team, help team in taking right decisions• Drove innovation by encouraging creative problem-solving among team members and staying abreast of industry advancements.• Played an instrumental role in shaping company strategy through active participation in planning sessions and goal-setting initiatives.• Enhanced product portfolio by identifying market trends and conducting competitive analysis.Significant Highlights: • Recruited, Trained and aligned new team members in the marketing team. • Helping sales leaders in choosing right channel partners.• New & Innovative marketing collaterals for Indian business.• Coordinating with global and Indian supply chain.• Building a positive, competitive and motivating culture in the organization.

Mumbai Area, India

Accountabilities as ABM (Zonal Manager) - West• Strategic planning & Business development in Western part of India• Developing new customers, new markets• Converting competitor's product & increasing market share• Taking part in tender negotiations & solving issues• Ensuring high level of service commitment with customers• Team management to ensuring agility, positive thoughts & confidence among team members• Develop better sales strategies to achieve the defined sales target.Significant Highlights:• Handled team of 2 Account Managers & 3 CSRs.• Over achieved the 2014 budgets and have closed year with 110% achievement.• Formulating long term/short term strategic plans, annual budgeting and plans to enhance sales.• Conducting marketing operations thereby achieving increased sales growth.• Driving sales initiatives & achieving desired targets with overall responsibility of ROI and exploring markets.

Gurgaon, India

Accountabilities as Product Manager: - Conceptualizing, devising & implementing business plans/ market strategies for existing & new products - Identifying the opportunities for sales growth of such products• Ensure fastest time to the market for the new products• Getting products registered in India & execute product launch for new products - Gather market intelligence about competitors & developing business actions to counter the same• Liaise with Synthes Asia Pacific and other global offices with regard to − New product launch − Product performance − Surgeons' feedback on various products in the portfolio• Organizing academic events and other market activities• Train field staff on the new products, concepts and recent advancements• Maintaining relationship with KOLs• Handle queries regarding technical aspect of the products• Taking part in Key conferences• Leading, mentoring & monitoring the performance of team members on new products.• Extending support to the Sales team by imparting training & handling queries regarding technical aspects to develop better sales strategies to achieve the defined sales target.• Interfacing with different departments to optimize implementation.• Participate in international meeting and training programs and share ideas and information with colleagues and peers worldwide.Significant Highlights:• Handled the top contributing (25%) brand of the division & my portfolio (TL) contributes 60% to BU sales.• Attended & passed the important training programs in very short interval• Demonstrated excellence in launching & managing new brands.• Launched Pedicle Screw brand from the MPE stage and the brand grew to become top 10 contributor to BU within six months of its launch.Significantly contributed in:• Streamlining the sets placement to get maximum productivity.• Devising & successful implementation of workshops and scientific programs for customer engagement.• Identifying the gaps in the portfolio

Pune Area, India

Accountabilities as Product Manager:• Managed portfolio of Diabetic, Cardiac & Nutritional brands• Analysis of the Market through ORG and internal data• Regular field work with Team Members.Involved in:• Preparing key messages, and setting pricing strategy and defining the detailed plans for promotional activities & campaigns• Imparting training to Field Force & coordinating with Medical, Legal, Production, distribution & Finance Departments to optimize the implementation to achieve the defined sales target.Significant Highlights:• Launched Diabetic division & Brands.• Launched & taking forward Project DiSHAA (CSR activity)• Launched and working on up-gradation of website www.diabetes-knowhow.com• All other functions of Product Management. (Below Mentioned)• Also took care of other Divisional activities like Training.• Conceptualized, Devised & implement packaging of Vitalem range in market place

Mumbai Area, India

Accountabilities: • Managed portfolio of surgical consumable products for Ortho, Wound care & Phlebology segment.• Regular field work with Team Members.• Setting pricing strategy and defining the detailed plans for promotional activities & campaigns• Imparting training to Field Force & coordinating with Global marketing team (Based in Germany).• Liaise Production, distribution & Finance Departments to optimize the implementation to achieve the defined sales target.Significant Highlights:• Launched some very innovative and patented products.• Initiated a clinical trial/PMS for one of the product.• Devised a very innovative promotional plan for a Phlebology brand – It is appreciated by the top Management and generated good sales.• Acknowledged for meeting & beating deadlines while single handedly managing operationalresponsibilities of IOACON'09 @ Bhubaneswar.

Mumbai Area, India

Growth PathMay’07 – Aug’08: Product Management Team Dec’06 – May’07: Management Trainee (sales)Cipla – MumbaiAccountabilities: -• Managed Gynaec & Ortho brands• Analysis of the Market through ORG and internal data• Regular field work with Team Members.Involved in:• Preparing key messages, and setting pricing strategy and defining the detailed plans for promotional activities & campaigns• Imparting training to Field Force & coordinating with Medical, Legal, Production, distribution & Finance Departments to optimize the implementation to achieve the defined sales targetSignificant Highlights:• Successful re-launch of Ginette35.• Launched Divisional website achieversway.com for our team and handled Admin part of it.

Pune Area, India

• Daily meeting with the Doctors and promoting the product range• Daily market survey to know about the competitor's activities• Achieving sales targets in assigned territory.

Panipat Area, India

• Daily meeting with the clients• Explaining the different products according to their needs

Masters In Marketing Management (Mmm), Business, Management, Marketing, And Related Support Services, 1St Class

Master Of Business Administration - Mba, Marketing, 1St Class

Major - Marketing Minor - International Business

B.Sc, Physics, Chemistry, Maths

B.Sc (Bachelors of Science)

H.S.C, Science (Pcm)

S.S.C