With over six years of experience in digital advertising, graphic design, and digital production, I have established myself as an expert Digital Trafficker, specializing in the strategic planning and execution of advertising campaigns on leading platforms such as Meta Ads (Facebook and Instagram), Google Ads, TikTok Ads, and LinkedIn Ads. My approach blends creativity, data analysis, and optimization to deliver measurable and sustainable results for my clients.Key Achievements- Campaign Optimization: Improved conversion rates and return on ad spend (ROAS), achieving up to 8x ROAS in key projects through detailed analysis and strategic adjustments.- Strategic Creativity: Designed and executed innovative campaigns that stood out in highly competitive markets, driving audience engagement and strengthening brand presence.- Intelligent Automation: Integrated tools like ManyChat with ChatGPT API, automating workflows and enhancing customer experiences in recent projects.Education and Professional Development- Technical Diploma in Graphic Design and Digital Production – CedeCámara Urabá.- Complementary training in systems, networks, electronics, and programming at SENA, along with specialized courses on platforms like Mejorando.la.- Self-taught in digital marketing, deepening expertise in advertising strategies for social media, Google, and TikTok through research in forums, communities, and advanced courses.Key Skills- Advanced strategies in Meta Ads, Google Ads, and TikTok Ads.- Creation and optimization of Landing Pages and conversion funnels in WordPress.- Graphic design and digital production for engaging visual content.- Data analysis using tools like Google Analytics, Looker Studio, and Google Tag Manager.Implementation of artificial intelligence and automation with ChatGPT API, ManyChat, and other technologies.Professional MissionMy mission is to drive growth and visibility for businesses and entrepreneurs through effective advertising strategies tailored to their unique needs. I am committed to guiding my clients toward success by integrating creativity, technological innovation, and strategic analysis into every campaign, all within the ever-evolving digital landscape.
Listed skills include Html5, Css, Javascript, Computer Hardware, and 13 others.