Saundra Marcel Email & Phone Number

New York City

Design Minded helps bold brands and smart startups achieve their creative potential. Our unique approach artfully unites writing and design. Uniquely tailored to meet the needs of each client, we author brand identities that are thoughtful and one-of-a-kind. Our work fluently integrates ideas, words, and design for elevated solutions that stand the test of time.Design Minded works with companies of all sizes, from startups to publicly-traded and everything in-between. What they share is a bravery to reinvent themselves. We help them reimagine who they are, and can become. Clients and brands include: American Express, Boston Harbor Hotel, Calendly, Coqual, Dashlane, Ellevest, Halstead, Jannuu, Joseph Phelps, Krush, lululemon, NYCxDESIGN, Motive, ooVoo, Toys“R”Us, Stage, Twitter, Vivvi, Workiva, and more.Clients benefit from a deep understanding of business objectives and a special level of personal attention. Our practice is unique in our duo-disciplinary approach and ability to elegantly crossover between writing and design. The work we do is founded in the belief that the words a company uses are just as important as how it looks. Design Minded gives equal love to both.

New York, New York, United States

The Gut Check Club was created for people who embrace risk and are familiar with funky gut feelings. It's an annual self evaluation for bold makers and doers. It’s about listening to your gut, reflecting on where you are now, and taking action to realize future dreams. Anyone can join the club, simply visit www.gutcheckclub.com.

Greater New York City Area

As a design critic, Marcel writes and speaks on creative topics ranging from the business of design to new technologies and trends. Her work has been published in Design Bureau Magazine, Metropolis Magazine, Domus Magazine, and more. She has presented and moderated panels on design for AIGA, SVA, WeWork, and 3rd Ward in New York City. She is a guest lecturer at various universities. Marcel graduated in 2010 from SVA with an MFA in Design Criticism.

New York, New York, United States

Dreamers & Doers is an award-winning community and diverse ecosystem amplifying extraordinary entrepreneurial women through PR opportunities, authentic connection, and high-impact resources.

Greater New York City Area

Mirrorball is an NYC-based Experience Design agency. We strive to enhance the way brands, retailers, attractions, institutions and hospitality businesses participate in our lives. Our family of strategists, creatives, writers and producers share a sacred bond, rooted in our passion for contributing to and impacting popular culture.We are most passionate about Experience Design in all of its forms from IRL to digital. We also love brand strategy, design and architecture, and product innovation. Whatever the assignment may be, our work is intended to move people at their core.For over 14 years world-class brands and companies including Perrier, Dos Equis, General Electric, Jack Daniel’s, Pepsi, L’Oreal, and Harley-Davidson have put their confidence into Mirrorball to create new opportunities to deeply connect with the people their businesses touch.

New York City

As Managing Director & Creative Director, Marcel was responsible for leading teams to do projects at the intersection of brand, digital, and experiential. She re-joined in 2013 to help grow the company as head of the New York office. She combining thought leadership with technology to create unique experiences for the world’s top brands. Projects range from branding, video, interactive, and digital/physical experiences.During this tenure, her work received awards and appeared in publications including Print Magazine, HOW Magazine, and Logo Lounge for identity projects. The American Advertising Federation recognized her work as “best of show” for three consecutive years. Her team’s work was shortlisted for a Cannes Lions award in 2015, was recognized at the SXSW technology showcase in 2016, and again won Gold and Silver Addy's with AAF in 2017.

Dayton, Ohio

Multidisciplinary designer with experience in branding, writing, digital, and experiential.

Dayton, Ohio

Adjunct instructor for professional seminar examining aesthetic, ethical, and pragmatic issues related to design.

Dayton, Ohio

Multidisciplinary designer for mass-market bicycle brand, with projects ranging from product and packaging to environmental. Lead designer for licensed products.

Dayton, Ohio

Multidisciplinary designer with experience ranging from identity and branding to printed collateral, packaging, signage systems, and digital design.

Mfa, Design Criticism

The MFA in Design Criticism trains students to interrogate and evaluate design, architecture, and urban infrastructure. Working alongside.

Bfa, Visual Communication Design