Saurabh Kumar Email & Phone Number

Mumbai, Maharashtra, India

Automated and solutionised the complete Alert lifecycle handling for all Payment Products namely Cards, UPI and Net-bankingDeveloped Industry first usage of WhatsApp as channel for alert handling~90% of disposal of alerts via digital channelsHead count saving of close to ~750 Responsible for efficacy of Rules for FraudsReal time and Near real time monitoring of frauds and solutions to stop themCredit policy for Unapproved transactionsData lake creation… Show more Automated and solutionised the complete Alert lifecycle handling for all Payment Products namely Cards, UPI and Net-bankingDeveloped Industry first usage of WhatsApp as channel for alert handling~90% of disposal of alerts via digital channelsHead count saving of close to ~750 Responsible for efficacy of Rules for FraudsReal time and Near real time monitoring of frauds and solutions to stop themCredit policy for Unapproved transactionsData lake creation for massive data processingAutomation of complete MIS pack Show less

New Delhi Area, India

My role involved managing complete Analytics (Reports, Models, Tableau, SAS and CDSW) within Sbicard. Architected and implemented Big Data in Sbicard from scratch on Cloudera Platform. This activity involved connecting all the source system (>29 system) to Data Lake and creating Data Models which would contain all past and present data. More then 25 use cases are being supported on the platform which is driving profitability for Enterprise and minimizing cost through automation of various… Show more My role involved managing complete Analytics (Reports, Models, Tableau, SAS and CDSW) within Sbicard. Architected and implemented Big Data in Sbicard from scratch on Cloudera Platform. This activity involved connecting all the source system (>29 system) to Data Lake and creating Data Models which would contain all past and present data. More then 25 use cases are being supported on the platform which is driving profitability for Enterprise and minimizing cost through automation of various workflows using Cloudera Hadoop.Use Cases supported:1. Real time Decline call/support – Architected a system which supports real time call and message for declined transactions to save spend2. Customer 360 – Created a Data Model inside Hadoop which captures 3000 parameters at customer level in one table and updates daily3. ML Dedupe – Model which decisions on Applications on real time for Carding4. Digital Collections : Restructure/Digital Settlement strategy running from Platform5. CEO Dashboard – Real time dashboard which covers company performance in all verticals6. Regulatory Reporting7. Spend Based Offer/Location based offer8. Account Management Model Show less

Noida Area, India

I worked as Data Scientist with Apsidata, trying to uncover the hidden insights from Data using Analytics and Machine Learning tools.Some of the implementations from are listed below.Business Development : Devising plans & Multiplying Growth1. Devising Strategies as to how to grow the company business2. Targeting Customers through various channels (Email, Forums & Networks)3. Presentation of possibilities to all clientele for mutually beneficial association 4… Show more I worked as Data Scientist with Apsidata, trying to uncover the hidden insights from Data using Analytics and Machine Learning tools.Some of the implementations from are listed below.Business Development : Devising plans & Multiplying Growth1. Devising Strategies as to how to grow the company business2. Targeting Customers through various channels (Email, Forums & Networks)3. Presentation of possibilities to all clientele for mutually beneficial association 4. Sharing of proposals & business conversion 5. Driving growth through POC (Proof of Concept) conversion from Team Responsibilites: Developing Leaders1. Developed a Team from scratch for doing analytics projects, trained the team on tools like SAS, R and Tableau.2. The team is capably delivering projects(Dashboards) for Market Research clients and developing models in SAS & R.3. Did hiring for campus and Off campus activities, while developing the hiring methodology which included designing of the question papers and taking rounds of interview to select the best candidates. Decoding Business Problems & Delivering Success1. Developed Survival Model for TOP Telecom Player in India. 2. Working with Famous Retail Brands in India to change their strategy as to how they view analytics. Deployed an algorithm for Retailer for the same with Nett improvement of 5% QoQ sales from last 3 quarters.3. Working with Bank in India as to evaluate their current Risk Model and suggest improvement in their current framework with respects to increase customer appetite. Show less

Gurgaon, India

I lead a CRM Team for a Top Hospitality Client. We developed reports to track and assist for different strategy based work. Some of the responsibilities are mentioned below.Team Responsibilities: Handled Team of 6 people which includes Analyst and Senior Analyst in the Team. Managed the Work Allocation and Execution of Day to day work of Team. Introduced usage of Visualization tools like Tableau in a Data heavy environment. Trained the team on SAS, SQL and different… Show more I lead a CRM Team for a Top Hospitality Client. We developed reports to track and assist for different strategy based work. Some of the responsibilities are mentioned below.Team Responsibilities: Handled Team of 6 people which includes Analyst and Senior Analyst in the Team. Managed the Work Allocation and Execution of Day to day work of Team. Introduced usage of Visualization tools like Tableau in a Data heavy environment. Trained the team on SAS, SQL and different segmentation techniques.Individual Responsibilities OTA (Online Travel Agency) Segmentation - %of Bookings coming through this channel Analysis which was presented to the Senior Management on the Client side.  Evaluated the Loyalty Rewards Program through various Adhoc & Regular reports. Developed a Geography Model which identified customers who are most likely to make a visit to client property. Rewards Analysis was done which identified if client is making money with the Members/Loyalty Card holders when compared to normal stayers. Different campaigns were evaluated using Test and Control methodology to calculate the incremental and check if campaign was a Success/Failure. Devised and Setup the QC framework for the team. Worked on Proposals for New Business Engagements. Show less

Gurgaon, India

Responsible for Product portfolio of UK market. Responsible for delivering reports and devising strategy for the strategic team in UK. Acquisition and Retention campaign management for different product portfolios. Devised a new strategy using Switchers Methodology, Analysis presented to CEO and Customer Board. Awarded Bronze Ovation award for this Project in Jan 2013. Payday lenders analysis which led to creation of a product specifically targeting this segment of… Show more Responsible for Product portfolio of UK market. Responsible for delivering reports and devising strategy for the strategic team in UK. Acquisition and Retention campaign management for different product portfolios. Devised a new strategy using Switchers Methodology, Analysis presented to CEO and Customer Board. Awarded Bronze Ovation award for this Project in Jan 2013. Payday lenders analysis which led to creation of a product specifically targeting this segment of customers. Used Tableau to generate Dashboards for the business. Looking after the Savings and Current Account (MTA) Portfolio with Weekly and Monthly trend. Developed a methodology for Interest Calculation to be reimbursed to Customers during IT systems failure. A new Savings account was tracked from inception after launch in Market and analysis presented to Customer Board. Prepared an Analysis presented to the regulators explaining the Retail book in Ulster Bank describing the Risk appetite of the bank i.e. how much money has been loaned out to different portfolio’s compared with the fixed deposits which we are holding with the bank. Show less

My role was of a modeller.Devised a model for a large US Bank using logistic technique.Devised a pricing model for US Aviation.Designed a pricing model for large UK Insurance company for products like Motor and Home insuranceUK Insurance Major - Posted in UK (April 2010 – Feb 2012) Was posted in UK & working directly with clients from Start of Project in April 2010 to Jul 2011. Made proposals for Rate increase/decrease for customer segments based on analysis of… Show more My role was of a modeller.Devised a model for a large US Bank using logistic technique.Devised a pricing model for US Aviation.Designed a pricing model for large UK Insurance company for products like Motor and Home insuranceUK Insurance Major - Posted in UK (April 2010 – Feb 2012) Was posted in UK & working directly with clients from Start of Project in April 2010 to Jul 2011. Made proposals for Rate increase/decrease for customer segments based on analysis of Risk appetite of bank. Measuring & monitoring Price elasticity (Response to Price change) for different segment of customers. Designed from scratch a cross selling campaign within the brand, where Customers from one brand were given policies of other brands based on their claim behavior. Designed an upsell campaign where additional add-ons like Protected NCD, Full legal Protection were proposed to the customers based on their profile. Part of the pricing projects team on where did analytics work for different portfolios of products (Motor, Home, Pet &Travel). Migrated work from UK to India. Devised and monitored the rating mechanism and different risk models used for policy premium. Loss Forecasting Model : July , 09 – Nov , 09 Loss Forecasting Model for a US based client under BASEL – 2 Developed Probability of Default and Loss Severity Model to forecast 24 months into future for the Home Equity and Loans Portfolio. Show less

Gurgaon, India

I worked in the field of Data Analytics in Evalueserve. My role was to extract data from database and to analyse data using tools like SAS, TOAD and Oracle. Prepared analytics report based on the data which form the base of Marketing campaigns within Europe.UK Telecom Major: Different Marketing Campaigns (Cross Sell, Upsell) were evaluated for customers with reports which were both ad-hoc and regular in nature. Channel Analysis was done for different channels to measure the… Show more I worked in the field of Data Analytics in Evalueserve. My role was to extract data from database and to analyse data using tools like SAS, TOAD and Oracle. Prepared analytics report based on the data which form the base of Marketing campaigns within Europe.UK Telecom Major: Different Marketing Campaigns (Cross Sell, Upsell) were evaluated for customers with reports which were both ad-hoc and regular in nature. Channel Analysis was done for different channels to measure the campaign effectiveness.  Churn Analysis which was called as Leaky Bucket Analysis was done for different demographics for whole of UK Market. Developed an Attrition model which predicted about who are the most likely customers to leave the services. As a Team lead was on the client side (UK) understanding the requirements specific to the campaigns to be run in UK. This included me doing brainstorming sessions on Requirement gathering and client management. Successful in starting a Team for Contact Management in EVS which was reporting to the Marketing Team and Data Intelligence team on the Client side. Show less

B.Tech, Electronics N Communication

B.Tech in Electronics & Communication Engineering

Education record