Responsible for the Care Area solutions portfolio with a focus on building and executing customized solutions for Cardiology Care Area and Oncology Care Areas.

Overall Global responsibility of the Diagnostic Cardiology portfolio in the affordable care area. Mandate for driving global portfolio growth through introduction of new products and rationalizing product portfolio to drive improved Sales Margin %Driving partnerships to leverage digital innovation in the cardiology care area to drive clinical & economic outcomes for customers. Working on a cloud based ECG Consulting Service model to drive access to early diagnosis of… Show more Overall Global responsibility of the Diagnostic Cardiology portfolio in the affordable care area. Mandate for driving global portfolio growth through introduction of new products and rationalizing product portfolio to drive improved Sales Margin %Driving partnerships to leverage digital innovation in the cardiology care area to drive clinical & economic outcomes for customers. Working on a cloud based ECG Consulting Service model to drive access to early diagnosis of cardiovascular disorders across India, Africa & ASEAN Show less

Led Marketing & Service Product Management for GE Healthcare Service South Asia. Responsible for programs for driving commercial growth and building customer perception.Worked on changing the way our customers perceive service as a function - from being a "Break-Fix" organization, to being seen as a partner who works with them over the product life-cycle to create continuous value. Led a multi year initiative to drive broadband connectivity (InSite) of GE Healthcare equipment -… Show more Led Marketing & Service Product Management for GE Healthcare Service South Asia. Responsible for programs for driving commercial growth and building customer perception.Worked on changing the way our customers perceive service as a function - from being a "Break-Fix" organization, to being seen as a partner who works with them over the product life-cycle to create continuous value. Led a multi year initiative to drive broadband connectivity (InSite) of GE Healthcare equipment - a first step to creating value by leveraging the power of IoT. This paved the way for launching digital solutions for driving customer productivity through reduced downtime, proactive support and offering business analyticsCreated and launched new Service Offerings that combined data, human insight and smart algorithms to unlock quantifiable value for our customers. Led the creation and launch of Service Shop, GE Healthcare Service’s online e-commerce portal, enabling customers in Tier II/ III towns to directly get access to parts and accessories. Worked with the engineering team for development of new Products/ Services. Show less

Part of the Experienced Commercial Leadership Program at GE. Handled multiple projects in the 2 years that I was in the program. Business: Interventional Cardiology (Jul 2011- Feb 2012)- Marketing program to upgrade the existing Cath. Lab IB- Worked on go forward plans and initiatives after the Win-Loss analysis for each quarter- Worked on a global project on the strategic imperative for use of digital platforms & turning it into a competitive advantage for GE… Show more Part of the Experienced Commercial Leadership Program at GE. Handled multiple projects in the 2 years that I was in the program. Business: Interventional Cardiology (Jul 2011- Feb 2012)- Marketing program to upgrade the existing Cath. Lab IB- Worked on go forward plans and initiatives after the Win-Loss analysis for each quarter- Worked on a global project on the strategic imperative for use of digital platforms & turning it into a competitive advantage for GE HealthcareBusiness: Molecular Imaging (Mar 2012 – Oct 2012)- Worked on a global campaign to raise awareness about BGO based PET/CT systems. - Worked on establishing practice guidelines for PET/CT in cancer management. - Created a marketing toolkit to drive referrals for PET/CT scans for a center in India. Business: GE Healthcare Services (Nov 2012 – July 2013)- Created and executed a campaign to drive the penetration & usage of InSite- Worked on a project to commercialize & simplify delivery of applications support to customers- Creation of new service contract offerings. Show less

Responsible for the Infection Prevention Portfolio for the JJHS franchise

Responsible for the launch of Johnson & Johnson’s Strategic Initiative to target the S2 market in India. Overall Business Responsibility for the region: This includes meeting Operating Profit targets for the Region, meeting specific Brand Sales targets, Sales Incentive design, Salary Structure, etc.Work with Marketing to drive the process of product wise market share planning and Brand Positioning for the year, create mechanisms to monitor the implementation of marketing plans… Show more Responsible for the launch of Johnson & Johnson’s Strategic Initiative to target the S2 market in India. Overall Business Responsibility for the region: This includes meeting Operating Profit targets for the Region, meeting specific Brand Sales targets, Sales Incentive design, Salary Structure, etc.Work with Marketing to drive the process of product wise market share planning and Brand Positioning for the year, create mechanisms to monitor the implementation of marketing plans and their review on a periodic basisAgency Management – Deal with a 3P Agency to effectively lead an outsourced Sales Team of more than 80 people.Designing & Executing Segment / Key Account specific Marketing Programs.Identifying & Growing New Business Opportunities Show less

Key Responsibilities:Overall Business Responsibility for the territory – Driving the Sales & Brand-Pack agenda for the territory, People development, establishing the Distribution Footprint for the territory, etc.Trade Marketing & Brand Building Initiatives for the territory – Managing the Media Spend to build brand visibility, Conceptualizing & Executing plans to gain market share for specific Brands in targeted Channels, Managing the Media budgets for driving Brand… Show more Key Responsibilities:Overall Business Responsibility for the territory – Driving the Sales & Brand-Pack agenda for the territory, People development, establishing the Distribution Footprint for the territory, etc.Trade Marketing & Brand Building Initiatives for the territory – Managing the Media Spend to build brand visibility, Conceptualizing & Executing plans to gain market share for specific Brands in targeted Channels, Managing the Media budgets for driving Brand visibility, etc.Management of Key Accounts and implementing Brand Building initiatives and Consumer Activation schemes to increase off-take, building relationship with the account, etc. Show less