Saurabh Sengupta Email & Phone Number

East

Responsible for driving sales through all verticals of Quick Heal, Govt, Edu, SME, Ent , Mobile & Retail. Driving the revenue target of East . Handling a combine sales team of 20 sales professionals.

Kolkata

Looking after the Entire East Region business for Lipi Products to achieve the monthly revenue targets, Identify new partners & distributors in new territories across East region with the help of ASM's & BDM's . Responsible for Sales, Stock planning of various Branches & revenue collection.

Analyzing latest marketing trends, tracking competitors’ activities, and providing valuable inputs for fine tuning of the strategies essential for capturing optimum market shares.Develop marketing plans based on channel preference & drive sales volumes. Sales & MarketingOverseeing marketing and sales operations for achieving increased growth & profitability. Steering sales operations with focus on bottom line, by ensuring optimal utilization of resources. Utilising the… Show more Analyzing latest marketing trends, tracking competitors’ activities, and providing valuable inputs for fine tuning of the strategies essential for capturing optimum market shares.Develop marketing plans based on channel preference & drive sales volumes. Sales & MarketingOverseeing marketing and sales operations for achieving increased growth & profitability. Steering sales operations with focus on bottom line, by ensuring optimal utilization of resources. Utilising the public information and personal network to develop marketing intelligence for generating leads. Channel ManagementMaintaining healthy relationship with channel partners for achieving business volumes consistently & profitably. Enabling business growth by developing and managing a network of Channel Partners across assigned territories for deeper market penetration & wide reach. Monitoring the dealer performance and implementing recognition campaigns for enhancing their motivation.Guiding and training partners to accomplish set revenue and business targets.Client Relationship ManagementMaintaining excellent relations & ensuring speedy resolution of queries & grievances to maximise channel satisfaction levels leading to generation of avenues for further business.Team ManagementManaging the gamut of tasks including manpower planning, recruitment, induction and training of Sales Teams, both In-house and at Channel Partners’ end.Creating an environment that motivates, sustains & encourages teams in optimising their contribution levels & achieve high performance; Key Responsibility includes Monitoring the day to day Sales activity of Channel Team in entire Eastern Region.Making monthly Sales plan & Projection , Inventory of the Region.Introduction of new Systems & Process to help deliver the Revenue for the Region.Signing up new Lipi Direct Dealers in the Region.Driving & Motivating a team of Sales person to achieve the Revenue Target. Show less

Entire West Bengal ) System Builder Channel; West Bengal /Sikkim/ Orissa) Spearheading the sales operations for Microsoft Software products with a team of BDE’s covering West Bengal , Sikkim & Orissa.Responsible for achieving the overall revenue targets through Retail Outlets, Channel Partners , SI’s and National Distributors ( Ingram Micro, Redington, IRIS, Global , Savex).Identifying & developing new Channel partners and establishing upcountry channel for… Show more Entire West Bengal ) System Builder Channel; West Bengal /Sikkim/ Orissa) Spearheading the sales operations for Microsoft Software products with a team of BDE’s covering West Bengal , Sikkim & Orissa.Responsible for achieving the overall revenue targets through Retail Outlets, Channel Partners , SI’s and National Distributors ( Ingram Micro, Redington, IRIS, Global , Savex).Identifying & developing new Channel partners and establishing upcountry channel for Microsoft Products.Driving sales through a team of Business Development Executives.Actively involved in local stock planning with National Distributors ie. Ingram Micro, Redington,Global, Savex & IRIS for the region and helping them liquidate the stocks through the System Builder Channel & Retail Outlets.Significant HighlightsCredited for increasing the number of Channel partners by 38% resulting in strong distribution network with deep penetration and increase in the market share.Achieved special recognition from National Manager OEM Microsoft on achieving outstanding growth. Distinction of winning the National Master Blaster Award for FY06 & 07 for outstanding performance. Won the National Sales Award in FY 07 ( HAI DUM CHALLENGE ) for recording the highest growth across all regions.Won the Biggest Individual Revenue Contributor amongst all the Metro Cities in January 2009.Developed the channel in North Bengal & South Bengal & Orissa, Assam,Bihar & Jharkhand. Appointed stockists to address the smaller Channel Partners Show less

handled the Channel partners in West Bengal & Orissa . Responsibilities include stock planning of National Distributor in the region & liquidation of stocks to various channel partners , training to channel partner sales team , create awareness on new products through training programs & through mail communication. To help partners close endcustomer orders & requirements. Job responsiblity include making partner & customer aware of Microsoft Licensing policy.

handled the Channel business for East . Stock planning for branch on various IT hardware & Software products. To achieve the quarter sales targets. Identify new partners across East region. Helping team members achieve their respective targets . Making sales plan & execution at the field level.

Successfully handled the opening of new Branch Office in Kolkata for promoting hardware products like Seagate HDD, Teac FDD, Monitors, Modem &Microsft Software products in Eastern Region.Instrumental in positioning the organisation in local channel market by Identifying & developing strong channel partners developing and establishing new channel network in upcountry market

HP DivisionPlayed a key role in identifying & networking new IT channel for launching the company in IT consumable sector since they were into sale & marketing of office stationery products. Pivotal in establishing a strong market presence for the company with direct competition from big distribution houses like Redington & Ingram by identifying & developing strong IT consumable dealer network. Successfully handled Corporate & Institutional Sales by… Show more HP DivisionPlayed a key role in identifying & networking new IT channel for launching the company in IT consumable sector since they were into sale & marketing of office stationery products. Pivotal in establishing a strong market presence for the company with direct competition from big distribution houses like Redington & Ingram by identifying & developing strong IT consumable dealer network. Successfully handled Corporate & Institutional Sales by catering to Corporates, SME’s & Govt. Departments through the exclusive dealers.Successfully handled stock planning for local inventory in coordination with the National distributors Show less

Joined the company as a Sales Executive and got promoted to Area Sales Manager in the year 1997.Steered the sales & marketing of Frontech brand of hardware products by creating a market and identifying & developing channel partners in the Eastern region. Established the brand image with strong channel activity through organising various promotional activities. Identified new System Integrators & System builders to push Frontech brand in the endcustomer segment by… Show more Joined the company as a Sales Executive and got promoted to Area Sales Manager in the year 1997.Steered the sales & marketing of Frontech brand of hardware products by creating a market and identifying & developing channel partners in the Eastern region. Established the brand image with strong channel activity through organising various promotional activities. Identified new System Integrators & System builders to push Frontech brand in the endcustomer segment by launching attractive promotional schemes for the System Integrators. Show less

B.A Bachelor Of Arts (Hons

Secondary School Certifiacate Examination

Xiith Higher Secondary