Consultant
Current• Designed 4 qualitative and 2 quantitative market research projects • Interviewed primary stakeholders and KOLs, analyzed data, designed research materials• Synthesized and presented results to highlight patient journey’s, identify assumptions, discover clinician reactions towards target product profiles, and optimize drug distribution channels• Led communications between 12 functional groups in 2 collaborating organizations, keeping track of discussed milestones and interdependencies resulting in the launch of a new drug • Performed analog assessment and competitive analysis for 2 products. Identified assumptions when reviewing a forecast model predicting revenue generation