‘Conceptualisation to launch-readiness’ of an industry first Prop-tech business platform, transforming conventional RE business

- Marketing strategy, pricing and GTM for a portfolio of brands- New product development and launch strategy for a portfolio of "to be launched" projects- Business development and team building for new market entry- Institutional investor management for key clients

- Developing overarching long-term strategy for Novique - Devising tactical & strategic interventions to drive sales & marketing functions- Curating “Go to Market” strategy for planned channel activations, official launch and sustenance thereafter- Steering marketing activities & enrolling key agencies / partners- Being the torch-bearer for the vision & positioning of the brand within the organisation

If you agree that one human insight can transform a business, he will substantiate it forever.Saurabh leads Uspire Consulting which has been unearthing highly potent desires - deep from subconscious, using an up-for-patent process leveraging clinical psychology.His start-up, Uspire Consulting, has enabled host of businesses across FMCG (Personal care), Consumer durables, BFSI, Automobile, & Real Estate. The clients have been able to boost their businesses with new products… Show more If you agree that one human insight can transform a business, he will substantiate it forever.Saurabh leads Uspire Consulting which has been unearthing highly potent desires - deep from subconscious, using an up-for-patent process leveraging clinical psychology.His start-up, Uspire Consulting, has enabled host of businesses across FMCG (Personal care), Consumer durables, BFSI, Automobile, & Real Estate. The clients have been able to boost their businesses with new products, brand (re)positioning, audience expansion, media strategy, consumer understanding or simple a wholistic solution. Apart from all this, Saurabh has been a great story teller and draws his energy from transformations that enable the underprivileged. Connect with him to know more saurabh@uspire.in Show less

I handle Prepaid Usage & Revenue Management. My profile includes Consumer Marketing for Tata DoCoMO, Indicom, Virgin & Walky Brands for Maharashtra Circle of Tata Teleservices Ltd.I am accountable for delivering the Top-line revenue while maintaining/improving profitability of from the entire prepaid business. To deliver the same I am responsible for:- Product Design & Development- Guiding ATL communications- Design & Execute BTL Communications- Customer Life Cycle… Show more I handle Prepaid Usage & Revenue Management. My profile includes Consumer Marketing for Tata DoCoMO, Indicom, Virgin & Walky Brands for Maharashtra Circle of Tata Teleservices Ltd.I am accountable for delivering the Top-line revenue while maintaining/improving profitability of from the entire prepaid business. To deliver the same I am responsible for:- Product Design & Development- Guiding ATL communications- Design & Execute BTL Communications- Customer Life Cycle Management- Business Analytics- Competition Mapping - Profitability Management Show less

Played critical role in strategy formulation for leveraging MNP opportunityEngineered sustainable usage growth across segments Successfully invoked channel for churn managementPlayed crucial role in enhancing VAS/GR ratio from 9% to 14% Increased GPRS revenue by 287% & penetration from 3.7% to 19.5% for Mar’08-Jun’09