Saurav Kumar Email & Phone Number

Bengaluru, Ka, In

Bengaluru, Karnataka, India

As the Marketing Head, I am responsible for developing and implementing comprehensive marketing strategies, coordinating with partners for event and exhibition participation, conducting market research, performing data analysis, and overseeing inside sales operations. My role also involves ensuring seamless alignment of marketing objectives with our Japanese counterparts to drive cohesive and effective marketing initiatives.

Bangalore

During my last assignment at DISA India Limited, I successfully led the data-driven project to improve the improve the aftermarket sales by a minimum of 30% over a short term and doubling the business in long term. The project was in association with Bain and Company who is driving data-driven project across all the regions of Norican group. As a PMO role, the project was successfully launched in India in a record time as compared to other regions and pilot plays were launched. Strategically managed multi-channel marketing budget, optimizing spending for maximum ROI and revenue growth. Spearheaded business development in ME and SSA through comprehensive market research, expanding market reach with successful distributor development in 9 locations. Leading "Satellite Remanufacturing Centre" initiative for enhanced customer service. Demonstrated strong writing skills in creating various content types, from articles to technical presentations and customer testimonials.Utilized MS Dynamics 365 CRM to design and execute effective marketing campaigns, playing a critical role as a key marketing user. Pioneered "Customers' Day" event, participated in Industrial Association events, and organized webinars to promote products in ME and SSA. Produced engaging product videos and animations. Currently, brand custodian for Norican Brands in IMEA, previously instrumental in establishing Wheelabrator brand and introducing new brands like Monitizer and Simpson.Cultivated strong media relations, securing coverage in key publications. Managed the Indian landing page of the company's website, overseeing content related to investor relations, events, and news. Editor for the employee engagement app "Hubengage," fostering a positive internal brand image. Provided monthly reports on BI, macro-economy, industry segmentation, lead generation, and other marketing metrics to the Managing Director and business heads.

Bengaluru Area, India

● Mega Events (worked as Organiser) - IMTEX, AERO India, EXCON, Productivity Summit, Machine Tool Summit, International Event Participation.● Training Programme, Regional Council and Executive Committee Meetings● Membership Development, Cluster Initiative, Export Promotional Development, International Delegations, Study Tour,● Cluster development activities with UNIDO and other MSME association partners.

Bengaluru Area, India

● Management Guru Conferences, Strategy Execution Events.● Sales and Operations● Brochure/Sales Literatures/Cold Calling/Database Development

Bengaluru Area, India

● Branding, Advertising (Print), Events.● Key Account Management, Customer Relationship Management● Brochure/Sales Literatures/Cold Calling/Database Development● Worked closely with the suppliers/vendors to understand the printing/publishing work.● Client servicing to key accounts.

Pgdbm, Finance And Marketing

Post graduate diploma in business management - Finance and Marketing

Bachelor Of Science (B.Sc.), Statistics, Mathematics And Computer Science

Activities and Societies: GraduationGraduation, Inter-college competition, Cricket

Secondary Schooling, Science

Activities and Societies: Secondary schooling, inter-school cricketsecondary schooling (up to class 12th)

Secondary Education

Activities and Societies: Primary education (up to class 10th), sportseducation