Saurav Keshan Email & Phone Number

New Delhi Area, India

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Rice Mills

Managing the operations of family owned Rice cultivation and processing firm -Managing the supply chain-Managing the labours and ensuring highest yield/worker-Tracking probable partners online and exploring partnership opportunities-Quality control -Devising the sales and pricing strategies-Integrating tech

New Delhi

Key client relationship – Audi India-Crafting social media strategies and delivering programs that are linked to business objectives -Managing social channels such as Facebook, Twitter, blogs, forums etc. to engage with stakeholders, linked to program objectives -Crafting content strategies that help brands tell their stories through various forms of content such as applications, videos, graphics etc. -Measuring program performance and drawing rich insights by listening into conversations on the web -Crafting social and digital advertising campaigns for clients that help the right message to get through -Manage new client acquisition projects

New Delhi Area, India

-Key client relationship- Harley-Davidson India-Lead and participate with the team in terms of strategy and implementation of client’s social media progamme-Build the content strategy and guide team on editorial calendar and on-going campaigns-Create the monthly insights reports and daily insight dashboards which was a summary of analysed online conversations from various online platforms. The reports had actionable recommendations and relevant insights which helped the brand in forming strategies-Plan strategic digital and social campaigns in partnership with client, team and partners-Work closely with partners and vendors to create high quality content and applications-Assist business head in new business development-Ensure profitability of the business unit-Participate in thought leadership endeavours of the firm

Gurgaon, India

-Key client relationship- Ford India–Planning & execution of digital and social campaigns, -Listening and interpreting online conversations through various listening tools and summarizing the findings in a report format-Crisis management during recalls etc- Influencer relations -Managing social channels such as Facebook, Twitter, blogs, forums etc. to engage with stakeholders, linked to program objectives -Conceptualising integrated campaigns, development of apps, and engagement with influencers on all nameplates (Ford Figo, Ford Fiesta – new and classic, Ford EcoSport, Ford Endeavour) and Corporate;-Creating the weekly India Monitoring Report using the online listening tools; the report was a summary of the various online sentiments during the week and was later added to a global report format-Creation of various reports after listening, measuring and interpreting the online conversations

Bachelor'S Degree, Commerce

Activities and Societies: Active member, HaiUmeed NGO

High School, Commerce

Education record