Savannah Lopez Email & Phone Number

Commack, Ny; New York, Ny; Atlanta, Ga, Us

butr. is built on the idea that quality garments don’t have to cost an exorbitant amount. And that "how much profit can we make", will never be a part of the conversation. From a kid that grew up wanting nice clothes, but could never afford them.

New York, Ny, Us

Austin, Texas, Us

-Grew Instagram follower base by 55% in 11 months *By planning, coordinating, and executing a content strategy that aligned with the brand’s business goals, voice, essential products, and messaging- Strategized new influencer campaigns in collaboration with the Head of Influencer Relations *Organized content needs for the partnership team and was responsible for creating content briefs *Seeded creators for social media content needs - Launched a private Facebook group to establish a new stream of community relations *0 to +2,000 members in 3 months - Coordinated and managed social media calendar to ensure all activations were aligned with the businesses marketing needs and essential brand messaging *Used Dash Hudson to track and analyze content performance, to create monthly/weekly KPI reports - Grew Pinterest follower base by 231% in 11 months *Established a consistent content schedule and SEO strategy- Grew YouTube subscriber base by 327% In 11 months - Contributed to the planning and organization of key branded events *Designed and managed the production of key event collateral *Strengthened influencer relations through branded events - Created original video/photo content for social media accounts that aligned with the brand’s image* Responsible for the editing process of all video content

Austin, Texas, Us

- Grew the follower base on Instagram by 1,500% in 1 year -By planning, coordinating, and executing a content strategy that aligned with the brand’s business goals, key products, and messaging- Generated 3.2 million likes and grew TikTok follower base to 159,000 within 1 year - By owning digital campaigns, creating original content, and staying up to date with all current market trends - Led the planning, organization, and execution of key branded events - Established event budgets, invite lists, and location of campaign events - Designed and managed the production of key event collateral - Managed and organized a team of 30 volunteers for guerilla marketing activation throughout the city of Austin - Developed influencer strategies for the brand, across multiple channels - Managed and led all social media postings for all Xebec accounts - Maintained community relations by monitoring social media coverage - Created monthly/weekly reports to track influencer campaigns against KPIs

- Optimized marketing experience through targeting and segmentation, which increased subscribers on Instagram by 30% and Youtube subscriptions by 20% in four months- Created original content to interest a wide range of customers through marketing best practices for which a new channel strategy was developed- Analyzed performance metrics to track audience engagement rates for Instagram, Facebook, and Youtube, which resulted in the acquisition of 11% of new customers- Executed merchandising initiatives by working cross-functionally, which increased engagement and comments on Instagram by 5%• Scheduled and set up 50+ client podcast interviews• Increased engagement/comments on Instagram by 7%

Austin, Texas, Us

- Demonstrated high bar for execution and measurement by partnering with internal teams, raising Instagram subscribers from 15,000 - 30,000- Supported new launches, influencer partnerships, and promotional events through coordination of asset creation with external agencies, which grew Instagram community engagement by 15%- Determined improvements to social media channels by responding to data, metrics, as well as comments, and direct messages, achieving process improvement- Managed outbound marketing efforts by establishing influencer marketing strategy across various social media platforms that correlated to a heightened acquisition of new customers

Emeryville, Ca, Us

- Aid in event marketing at various events from music festivals to marathons to service projects- Attend meetings to discuss new products and sustainable initiatives and partnerships- Promote Clif products and environmental justice projects on social media to increase brand awareness

Austin, Texas, Us

- Effectively lead a team of ambassadors on campus- Receive tasks in the beginning of each month that must be completed with campus team, while also serving as a role model and leadership figure- Submit the task completion at the end of each month- Participate in a mandatory monthly call with the Regional Leader to discuss teams progress and conceptualize events- Maintain consistent communication with ambassadors and Regional Leader- Always promote Bumble in a positive, appropriate, and respectful manner- Host and promote events throughout the semester

Seattle, Wa, Us

- Execute a strategic and creative marketing campaign, hosting weekly events, as well as monthly event campus wide events per month, which aligned with Amazon’s key brand identity while better appealing to the $10.3B (annual) college student market.- Selected as one of two students from the University of Texas El Paso for this paid position, requiring 22 hours per week.

Carmel, Indiana, Us

Responsible for the day-to-day operations of all social media platforms related to Zeta Tau Alpha chapter at University of Texas-El Paso. This includes Facebook, Twitter, & Instagram. Duties includes positive promotion of our chapter, provide a chronological display of events and activities, & showcase philanthropy achievements. Excellent communication and organizational skills, multi-tasking, and keen sense of analytics needed.

New York, Ny, Us