Product marketing (PMM) leader with 10 years of experience, known for driving impactful go-to-market (GTM) strategies and leading cross-functional teams to accelerate growth. Most recently, I was the PMM lead for edge infrastructure at Amazon Web Services, launching AWS services in 13 countries in 12 months leading to 250% increase in adoption. In a prior role, I led a team of talented marketers at Tyler Technologies, driving acquisition programs based on a strategic GTM plan to accelerate revenue growth by 10X. With an MBA from the Foster School of Business, I combine analytical rigor with a collaborative approach to develop high-performing GTM strategies to succeed in fast-paced, competitive markets.What drives me? •Diving deep to understand customer problems•Cross functional problem-solving by aligning customer insights with analytical strategy•Empowering my team and colleagues to do their best work and support their growth
Umapachi Llc
-
Family Focused Career BreakUmapachi Llc Mar 2024 - PresentI have taken a work hiatus and have moved to India for 12 months to support my family.
-
Sr. Product Marketing Manager, Aws Local ZonesAmazon Web Services (Aws) Jan 2022 - Jan 2024Seattle, Wa, UsI lead product marketing for AWS Local Zones, a type of AWS infrastructure that brings AWS cloud closer to end users. I am responsible for launching Local Zones in 27 countries. I work closely with our product, sales, field marketing and customer success teams to drive awareness, adoption, GTM for Local Zones and have created a successful framework for effectively launching our service across geos. I am humbled to say I am having the time of my life in this role. There are lots of wonderful things about AWS but working with our global customer base and our teams across so many cultures is the highlight of my every Day1 at AWS. -
Marketing DirectorTyler Technologies Mar 2020 - Jan 2022Plano, Texas, UsLead the Marketing team at Tyler's Enterprise Data Platform (formerly Socrata) and responsible for GTM strategy and acquisition for the Public Sector. I work with a team of talented marketers who are passionate about the potential for technology to transform lives. Tyler's Socrata data platform and solutions enable and empower those who serve the public with the data and insights they need to drive mission-critical outcomes. Socrata is a cloud-native, FedRamp certified, enterprise-scale data platform for all government data. Leading government leaders like cities like Seattle, San Francisco, Los Angeles, New York and States like CA, MD, PA, and more trust their data with the Socrata platform. Tyler Technologies is the largest software company in the United States that is solely based on providing integrated software and technology services to the public sector, with annual revenue of over a billion USD. -
Product Marketing ManagerTyler Technologies Oct 2018 - Mar 2020Plano, Texas, UsAccepted an amazing opportunity to lead product marketing for Socrata and tell our story evolving from open data to the enterprise data platform purpose built for the public sector. Integrate our product strategy, define GTM, introduce value based pricing and drive our sales enablement after acquisition by Tyler Technologies. -
Marketing Manager, Bing Ads. Global Customer Acquisition And InnovationMicrosoft Jul 2017 - Sep 2018Redmond, Washington, UsAs a marketing manager on the Global Customer Innovation and Acquisition team for Microsoft advertising, I helped develop and implement scalable acquisition strategies for the SMB segment of the business. In this role, I drove several initiatives including lead scoring program, real-time personalization of our digital assets, and an account-based marketing program that have had a significant impact on our lead generation. Absolutely love Microsoft, left to chase my passion for product marketing in a high growth startup. -
FounderToy-Yo Jan 2016 - Sep 2017Discover Toy-Yo: A better way to play.Toy-Yo was built with the vision that every child must have access to premium quality, nurturing toys that sustained development through play. Designed to bring the sharing economy to the world of early childhood, educational toys. As the founder I wore various hats including product ownership, marketing strategy, and operations management.Over 500 customers in 12 months.https://toy-yo.toys/rent-toysToy-Yo was operational in two cities: Seattle and the greater New York City area. A product well received by buyers (parents) and end-users (children) alike, our dedication to quality of toys and superior service resonated with our target audience.
-
Commercialization Associate, Technology SolutionsPath Dec 2012 - Aug 2015Seattle, Wa, UsMy first full time position after graduating from the Foster School of Business helped connect my background with my future. I joined PATH as commercialization associate for a portfolio of technologies with the Delivery group. Identify key global stakeholders, develop regional GTM strategies, and integrate economic, end-user analysis and regulatory landscape in designing market access. Effectively combine analytical assessment and programmatic features of specific markets to develop comprehensive strategies for product commercialization.Proud moment: creating the recommendation report for polio eradication strategies that was adopted by the Gates Foundation in their critical work in eradicating polio. -
Commercialization Mba InternUniversity Of Washington Center For Commercialization Jun 2012 - Oct 2012Seattle, Washington, UsBusiness lead supporting the EIR. Led business plan for patent-pending diagnostic. -
Marketing InternSahale Snacks (Acquired By J.M Smucker Company) Jan 2012 - May 2012Develop and execute marketing initiatives for existing and new products in development.Managed product launch marketing at trade shows and developed customer relationships with buyers from key regions for new product launch.Implemented key project management measures to improve product development and marketing processes.
-
Mba Marketing And StrategyUniversity Of Washington 2010 - 2012Seattle, Wa, Us -
Research ManagerCenter For Infectious Disease Research 2008 - 2011Seattle, Wa, UsDesign, plan and manage research technicians in conducting experiments using molecular biology and proteomics techniques to answer critical research questions in immunology.Designed experiments within budget constraints to generate key pieces of data which allowed for effective collaboration with other leading biomedical research groups and move the projects to the next phaseSuccessfully applied mass spectrometry technology to research projects and identified key proteins in in disease progression of fluCollaborated effectively with large teams of researchers internally and externally to maximize productivity, optimize resource management and share best practices to assure project deadlines were metPresented data and project design to institute co-founder and necessary to secure funds for the next phase of project implementation
Savitha. S. Skills
Savitha. S. Education Details
-
Uw Foster School Of BusinessGeneral
Frequently Asked Questions about Savitha. S.
What company does Savitha. S. work for?
Savitha. S. works for Umapachi Llc
What is Savitha. S.'s role at the current company?
Savitha. S.'s current role is B2B GTM strategist growing new business ventures in Fortune500 companies to 10X revenue| B2B Product Marketing| Business school mentor| Ex-Amazon (AWS).
What schools did Savitha. S. attend?
Savitha. S. attended Uw Foster School Of Business.
What skills is Savitha. S. known for?
Savitha. S. has skills like Leadership, Product Marketing, Business Model Development, B2g, B2b, Digital Marketing And Analytics, Financial Modeling, Data Analysis, Acquisition, Business Development, Market Research, Team Management.
Free Chrome Extension
Find emails, phones & company data instantly
Download 750 million emails and 100 million phone numbers
Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.
Start your free trial