Created web content and did copywrite for the following- TEXT MERCATO: Wrote web content for e-commerce and retail brands- Fabindia & Myntra.PLUME NOVA: Wrote content for the textile brand’s website.PADMASUTRA: Copywriting for the jewellery brand’s social media handles.STUDIO SASWATA: Wrote content for the landing page of their website.

• Freelance Content Writing and handling social media• Managed a team of three content writers • Co-coordinated with the brand head regarding the distribution of blogs on the website• Directly worked with the vendors ( Photographers, Makeup Artists, Fashion designers) for their requirements regarding the blogs.

• Created web content for the website and Instagram of the product design brand Atelier DS (https://www.instagram.com/atelier.ds/)• Represented the Brand in the Launch of the Workshop for Women Artisans coordinated by The French Institute of French Embassy and Maker’s Asylum, held in Jaipur, India.• Exhibited the brand in the design and art festival, INDIA STORY 2016 and 2017 in Kolkata, India ( https://www.theindiastory.in/ )• Handled the onboarding processes of online selling platforms.• Coordinated with the logistics and selling partners.

• Handled Sales and visual merchandising of the store.• Following store opening and closing procedures per the SOP Manual of the company.• Organised activities at the store to build customer relationships.• Conducted cross-promotional activities.• Took care of requisitions and replenishments.• Coordinated deliveries to and from the store and warehouse.• Maintained staff off roasters/ shifts roasters.• Managed the stockroom staff.• Conducted product training/brand training.• Handled day-to-day reports.

Worked as the assistant designer.Researched upcoming fashion trends.Did fabric research and sampling.Developed samples for the upcoming collections.Worked with the Master Tailor and embroiderers in the construction of the garments.Highlight: Had a great experience making a presentation for the famous Belgian-American fashion designer Diane Von Furstenberg.