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Accomplished and results-driven Fashion Executive for Women's RTW and Accessories with over 20 years of buying and selling experience, including successful new business development, competitive market/product expansion, and buying /sales leadership. - Extensive buying experience in the better and luxury market, consistently achieving sales and profit margin goals through assertive buying strategies and superior assortments - Proven ability to effectively and efficiently manage a team while providing leadership, motivation and skill development - Solid interpersonal communication, time management, analytical and organizational skills
Seventh House Pr / Showroom Seven
View- Website:
- showroomseven.com
- Employees:
- 39
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Director Of Sales, Rtw And AccessoriesSeventh House Pr / Showroom Seven Nov 2019 - PresentNew York, United StatesIn charge of all collections at Showroom Seven including Italian luxury knitwear collection Pier Antonio Gaspari, Love Moschino shoes and handbags, Kat Maconie and Francesca Bellavita shoes. -
Director Of Sales, Couture Eveningwear & RtwRubin Singer Feb 2018 - May 2019Greater New York City Area- Formalized business and sales strategy for domestic and international markets, including analyzing historical sales data and studying current retail landscape to influence future product development, target pricing and retailer opportunities- Leveraged industry network to introduce brand to specialty stores and high end department stores both domestically and in Europe, the Middle East and Asia- Relaunched Bridal Collection, selling to Neiman Marcus and Saks Fifth Avenue, worked on… Show more - Formalized business and sales strategy for domestic and international markets, including analyzing historical sales data and studying current retail landscape to influence future product development, target pricing and retailer opportunities- Leveraged industry network to introduce brand to specialty stores and high end department stores both domestically and in Europe, the Middle East and Asia- Relaunched Bridal Collection, selling to Neiman Marcus and Saks Fifth Avenue, worked on development with Kleinfeld - Significantly expanded private client business, increasing penetration from 10% to over 40% of annual sales during tenure- Converted PR and media coverage with celebrity placements into sales opportunities Show less -
Director Of Sales, Rtw & AccessoriesShowroom Seven Apr 2011 - Feb 2018Greater New York City Area- Led U.S. launch and brand management for Liebeskind Berlin handbags, growing the business by 265% in 3-years to $4.5M- Negotiated a private label partnership for Liebeskind Berlin with Anthropologie amounting to $1M annual- Developed and actively maintain professional relationships with Bergdorf Goodman, Neiman Marcus, Saks Fifth Avenue, Bloomingdale’s, Nordstrom, Lord and Taylor, Dillard's, Anthropologie, Moda Operandi, Amazon Fashion, Shopbop, Intermix and more- Facilitated end… Show more - Led U.S. launch and brand management for Liebeskind Berlin handbags, growing the business by 265% in 3-years to $4.5M- Negotiated a private label partnership for Liebeskind Berlin with Anthropologie amounting to $1M annual- Developed and actively maintain professional relationships with Bergdorf Goodman, Neiman Marcus, Saks Fifth Avenue, Bloomingdale’s, Nordstrom, Lord and Taylor, Dillard's, Anthropologie, Moda Operandi, Amazon Fashion, Shopbop, Intermix and more- Facilitated end of season profit margin negotiations for over 15 brands, supporting full sales team and management Show less -
Director Of Sales, Contemporary RtwSeventh House Pr / Showroom Seven Jul 2008 - Apr 2011Greater New York City Area- In charge of all contemporary RTW collections including: Nanushka, Pier Antonio Gaspari, Sau Lee, Chiara Ferragni, and more for New York, Paris and LA markets, including conducting market appointments, sales forecasting and store targeting - Relaunched Tara Subkoff's iconic brand Imitation of Christ, opening exclusively at Barney's department stores domestically and in top Japanese fashion boutiques - Supervised market preparation including merchandising showroom, pricing collections,… Show more - In charge of all contemporary RTW collections including: Nanushka, Pier Antonio Gaspari, Sau Lee, Chiara Ferragni, and more for New York, Paris and LA markets, including conducting market appointments, sales forecasting and store targeting - Relaunched Tara Subkoff's iconic brand Imitation of Christ, opening exclusively at Barney's department stores domestically and in top Japanese fashion boutiques - Supervised market preparation including merchandising showroom, pricing collections, finalizing lookbooks and linesheets - Boosted business through weekly analysis of department store selling, managing stock levels by style and by door, suggesting reorders and swaps, etc. Show less -
Sales Manager, L.A.M.B. Handbags & AccessoriesSchifter + Partners Jul 2006 - Jul 2008Greater New York City Area- Launched Gwen Stefani's L.A.M.B. handbags and accessories collections, building the business from the ground up leveraging existing relationships, resulting in first year sales of $12.5M- Attained $10M Nordstrom business through superior assortment planning, precise timing of product flow as well as weekly, monthly and seasonal business analysis, maintaining great relationships with buyers and DMMs- Conceived and built international business to $1M annual by setting up showroom during… Show more - Launched Gwen Stefani's L.A.M.B. handbags and accessories collections, building the business from the ground up leveraging existing relationships, resulting in first year sales of $12.5M- Attained $10M Nordstrom business through superior assortment planning, precise timing of product flow as well as weekly, monthly and seasonal business analysis, maintaining great relationships with buyers and DMMs- Conceived and built international business to $1M annual by setting up showroom during Paris Fashion Week, resulting in opening top accounts Selfridges, Tsum, Harvey Nichols Dubai, Saudi Arabia & Istanbul, Vakko, Isetan, and more - Accelerated the business through utilizing buying skills, implementing weekly analysis of store selling, gross margin analysis and assortment/buy plans - Executed seasonal product knowledge seminars in key markets, presenting to sales associates and managers in 24+ stores Show less
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Director Of Sales, AccessoriesSeventh House Pr / Showroom Seven Feb 2005 - Jul 2006Greater New York City Area- Accountable for overseeing domestic and international sales of all accessory collections, including: Luella Bartley, Orla Kiely, Pauric Sweeney, Bracher Emden, Loyd Maish, Tara Subkoff for Easy Spirit, Martine Sitbon and more- Collaborated with designers to come up with financial plans as well as target stores- Actively pursued both department stores and specialty boutiques accordingly and communicated buyer feedback about product and pricing to designers at end of season -… Show more - Accountable for overseeing domestic and international sales of all accessory collections, including: Luella Bartley, Orla Kiely, Pauric Sweeney, Bracher Emden, Loyd Maish, Tara Subkoff for Easy Spirit, Martine Sitbon and more- Collaborated with designers to come up with financial plans as well as target stores- Actively pursued both department stores and specialty boutiques accordingly and communicated buyer feedback about product and pricing to designers at end of season - Increased annual sales by 24% in 2006, amounting to $12M sales volume Show less -
Buyer, ChildrenswearSaks Fifth Avenue Jul 2003 - Feb 2005Greater New York City Area- Conducted buying for childrenswear department, growing the boys and girls, toddler through preteen business by 14% annual and improving profitability by 7 points- Modernized the children’s department assortment and direction to include a higher penetration of fashion vs. core branded resources - Expanded and developed the boys and girls high-end special occasion category as a destination- Analyzed vendor performance by door to identify opportunities as well as minimize… Show more - Conducted buying for childrenswear department, growing the boys and girls, toddler through preteen business by 14% annual and improving profitability by 7 points- Modernized the children’s department assortment and direction to include a higher penetration of fashion vs. core branded resources - Expanded and developed the boys and girls high-end special occasion category as a destination- Analyzed vendor performance by door to identify opportunities as well as minimize liabilities- Liaised with stores and visual departments to execute new direction Show less -
Buyer, Girls 7-16 / JuniorsBloomingdale'S Jun 2000 - Jul 2003Greater New York City Area- Grew Girls 7-16 business by 43% over 2 years. Achieved sales and gross margin plan- Advanced trend dept by maximizing seasonal key items and key trends- Coordinated Back To School advertising campaign including catalog, Teen Vogue insert and in store events- Differentiated assortment by designing exclusive product with LA based resources, as well as introducing niche designer business -
Advertising Business Manager, Men'S And Children'SBloomingdale'S Jun 1999 - Jun 2000Greater New York City Area- Directed seasonal advertising budget for all catalog, magazine, newspaper and direct mail vehicles. Involved in all aspects of advertising planning, control and execution- Served as liaison between the GMM, buying team, advertising dept, visual dept, advertising business office, store communication administrators and others- Spearheaded special projects and presentations including quarterly presentations for store managers and seasonal strategies presented to the CEO -
Assistant Buyer, Men'S Denim CollectionsBloomingdale'S Jun 1998 - Jun 1999Greater New York City Area- Managed Polo Jeans Co., DKNY Jeans, Tommy Jeans and Mossimo -
Assistant Buyer, Men'S Denim Collections & Girls 7-16Burdine'S Jul 1995 - Jun 1998Miami/Fort Lauderdale AreaMen's Denim Collections: - Responsible for Mossimo business, including seasonal planning, assortment planning, merchandising and maintaining basic replenishment businessGirls 7-16: - Drove the business thru weekly sales analysis, negotiating off-price reorders on best-sellers and communication with stores- Unified seasonal strategies as divisional advertising coordinator
Sayda Sir Skills
Sayda Sir Education Details
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Graduated 3.6 Gpa
Frequently Asked Questions about Sayda Sir
What company does Sayda Sir work for?
Sayda Sir works for Seventh House Pr / Showroom Seven
What is Sayda Sir's role at the current company?
Sayda Sir's current role is Fashion Industry Professional.
What is Sayda Sir's email address?
Sayda Sir's email address is sa****@****ven.com
What is Sayda Sir's direct phone number?
Sayda Sir's direct phone number is +121264*****
What schools did Sayda Sir attend?
Sayda Sir attended University Of Miami.
What skills is Sayda Sir known for?
Sayda Sir has skills like Fashion, Apparel, Merchandising, Trend Analysis, Luxury Goods, Wholesale, Sales, Fashion Buying, Accessories, Handbags.
Who are Sayda Sir's colleagues?
Sayda Sir's colleagues are Gregory Lind, Agus Hermawan, Litu Sahoo, Christine Paine, Palanpurwala Moin, Neha Rana, Cara Coniglio.
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