Saygin Urgun Email and Phone Number
Saygin Urgun work email
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Saygin Urgun personal email
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Saygin Urgun is a Managing Partner at Accurate Digital at Accurate Digital. They possess expertise in digital media, digital strategy, digital marketing, online advertising, media planning and 31 more skills. They is proficient in English and German. Colleagues describe them as "Leading one of the biggest advertiser' s budget and strategy in Digital Media for so long, Saygin picks up an idea and take ownership of it, chases trends and bring the awarded projects to realization by building,training and motivating his teams, communicates with all parties in the most succesful way possible."
Accurate Digital
View- Website:
- accurate.com.tr
- Employees:
- 13
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Managing PartnerAccurate Digital Oct 2015 - PresentIstanbul, Turkey -
Head Of DigitalHavas Media Turkey Mar 2014 - Oct 2015Istanbul, Turkey• Handled the formation and organization of digital department• Management of a staff of 12 digital planners• Developing digital strategies for brands• Development of On to Off media strategies • Localization of global tools like Affiperf, Mobext, Socialyse and Ecselis• Managing digital buying, planning, strategy and trade operations for all existing clients.• Regulating trade operations with the publishers• Regular strategy and meetings on trends with the management… Show more • Handled the formation and organization of digital department• Management of a staff of 12 digital planners• Developing digital strategies for brands• Development of On to Off media strategies • Localization of global tools like Affiperf, Mobext, Socialyse and Ecselis• Managing digital buying, planning, strategy and trade operations for all existing clients.• Regulating trade operations with the publishers• Regular strategy and meetings on trends with the management of brands.• Developing digital strategies and presentations for pitches and new clients.• Management of regular P&L and efficiency reports. Show less
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Head Of DigitalMg Initiative May 2013 - Mar 2014Istanbul, Turkey• Handled formation and organization of digital department.• Transfer of outsourced digital business into the agency.• Management of a staff of 6 under digital department• Inhouse trainings to ensure all account groups’ digital integration.• Managing digital buying, planning, strategy and trade operations for all existing clients.• Regulating trade operations and working conditions with the publishers.• Regular strategy and meetings on trends with the management of… Show more • Handled formation and organization of digital department.• Transfer of outsourced digital business into the agency.• Management of a staff of 6 under digital department• Inhouse trainings to ensure all account groups’ digital integration.• Managing digital buying, planning, strategy and trade operations for all existing clients.• Regulating trade operations and working conditions with the publishers.• Regular strategy and meetings on trends with the management of brands.• Developing digital strategies and presentations for pitches and new clients.• Management of regular P&L and efficiency reports. Show less
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Digital Media Group DirectorOntarget Feb 2009 - May 2013• Management of the digital team with a staff of 14; 8 media planners, 3 social media executives, 2 search engine executives and one creative. • Management of digital media buying, planning for all the 96 Koc companies since 2009. (Brands include; Ford, Fiat, Yapı Kredi, Arçelik, Beko, Paro, Bilkom, Alfa Romeo, Lancia, Avis, Continental, Budget etc.)• Management of display, mobile, social media, performance and SEM campaigns for the brands.• Negotiation and execution of annual… Show more • Management of the digital team with a staff of 14; 8 media planners, 3 social media executives, 2 search engine executives and one creative. • Management of digital media buying, planning for all the 96 Koc companies since 2009. (Brands include; Ford, Fiat, Yapı Kredi, Arçelik, Beko, Paro, Bilkom, Alfa Romeo, Lancia, Avis, Continental, Budget etc.)• Management of display, mobile, social media, performance and SEM campaigns for the brands.• Negotiation and execution of annual purchasing contracts with sales houses and publishers.• Management of approximately 800 annual campaigns.• Planning of digital projects and presentations for the brands. • Determination of annual digital strategies of the brands.• Future trends presentations for the brands.• Coordination between the brands, publishers and creative agencies.• Management of regular P&L and efficiency reports.• Achieved a %500 growth in marketing budget managed.• Awarded 16 different independent awards for success and excellence of the campaigns. Show less -
Digital Media ManagerNano Drm Jun 2008 - Feb 2009Digital Media Manager at Nano DRM.• Preparation of online media planning for Universal McCann Group clients• Development of digital strategies for brand campaigns • Online planning for mobile brands of Avea, TTNET, Turk Telekom, Microsoft, Koç Group, Anadolu Group• Negotiation and execution of annual purchasing contracts with media • Drafting of monthly efficiency and profit analysis reports• Management of digital projects for brands • Drafting analysis reports for… Show more Digital Media Manager at Nano DRM.• Preparation of online media planning for Universal McCann Group clients• Development of digital strategies for brand campaigns • Online planning for mobile brands of Avea, TTNET, Turk Telekom, Microsoft, Koç Group, Anadolu Group• Negotiation and execution of annual purchasing contracts with media • Drafting of monthly efficiency and profit analysis reports• Management of digital projects for brands • Drafting analysis reports for competition and monthly presentations Show less -
Senior Media PlannerIsobar Oct 2007 - Jun 2008Online Planning and Project Management at Carat Medya • Analysis of sectors and determination of trends for detecting potential opportunities • Online planning and strategy development for brands such as GM Group (Opel, Chevrolet,Saab), İş Bank, Anadolu Hayat Retirement, Mattel, Johnson & Johnson and Philips • Website and banner project management for such brands • Drafting analysis reports for competition and monthly presentations -
Marketing ExecutiveNetcom Medya Oct 2006 - Oct 2007Marketing Executive at MSN Turkey Sales House ‘Netcom Medya’.• Analysing the sectors to foresee the future trends and finding potential customers • Optimization of advertisement areas and defining the aims of the campaign• Conducting ad effectiveness campaigns on MSN network and analysing and presenting the finds. After sales ad reporting • Analysing foreign internet trends and drafting presentations
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Sales And Marketing ManagerKıvılcım Metal Oct 2005 - Oct 2006Sales and Marketing Manager at Kıvılcım Metal • Coordination of production, logistics and sales• Business development for new European and Turkish customers• Assisting to design of new products and market research • Responsible for cash flow control at marketing department
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Customer Care SupervisorMiddlesex University Oct 2003 - Dec 2004Customer Care Supervisor at Middlesex University.• Responsible for orientation process of new students• Assisted to student office activities• Assisted to finance office activities -
Sales And Marketing Assistant ManagerAtabey Textiles Oct 2001 - Aug 2003Assistant Manager of Sales and Marketing at Atabey Textiles • Responsible for the firm’s Dubai based fabric production• Assisting to production lines and quality control• Managing company’s Europe and USA exports• Marketing of new products to customers• Drafting periodic marketing research for upcoming products
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Web DesignerClan Eurorscg Jul 1999 - Jul 2001Web Designer at Clan-Euro RSCG • Responsible for development of more than 20 B2C sites• Updating and revision of B2C websites• Conducting business development projects for clients.• Coordinating attendance to CeBIT 2001 and 2002
Saygin Urgun Skills
Saygin Urgun Education Details
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Msc In Marketing And Finance -
Msc Survey Engineering -
Kadıköy Anadolu LisesiMathematics
Frequently Asked Questions about Saygin Urgun
What company does Saygin Urgun work for?
Saygin Urgun works for Accurate Digital
What is Saygin Urgun's role at the current company?
Saygin Urgun's current role is Managing Partner at Accurate Digital.
What is Saygin Urgun's email address?
Saygin Urgun's email address is gi****@****ail.com
What schools did Saygin Urgun attend?
Saygin Urgun attended Middlesex University, Yıldız Teknik Üniversitesi, Kadıköy Anadolu Lisesi.
What skills is Saygin Urgun known for?
Saygin Urgun has skills like Digital Media, Digital Strategy, Digital Marketing, Online Advertising, Media Planning, Mobile Marketing, Advertising, Social Media Marketing, Sem, Google Adwords, Mobile Advertising, Online Marketing.
Who are Saygin Urgun's colleagues?
Saygin Urgun's colleagues are Noyan Kalay, Aleyna Gözübüyük, Ertuğrul Kalafatoğlu, Accurate Digital, Fehmi Özçelik, İlayda Günderci, Aysegul Onal.
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