Sabrina Bladon

Sabrina Bladon Email and Phone Number

Vice President, Marketing and Aftermarket Sales @ EBARA HG
Toronto, ON, CA
Sabrina Bladon's Location
Kitchener, Ontario, Canada, Canada
Sabrina Bladon's Contact Details

Sabrina Bladon personal email

About Sabrina Bladon

Hi! I'm Sabrina, a passionate B2B marketing leader with over 15 years of experience in strategic planning, brand creation and management, communication, and team management. Over the last ten years, I have developed my business skills in various leadership positions. I'm a dual US and Canadian citizen.My core values are integrity (do the right thing, even when it's hard), optimism and enthusiasm (I'm your biggest brand cheerleader), and a commitment to empowering others (you're doing a good job, keep it up!). I’m committed to building up my team to make sure each of them is doing their best work and growing in their career (not just for the business, but also for themselves).

Sabrina Bladon's Current Company Details
EBARA HG

Ebara Hg

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Vice President, Marketing and Aftermarket Sales
Toronto, ON, CA
Website:
ebarahg.com
Employees:
16
Sabrina Bladon Work Experience Details
  • Ebara Hg
    Vice President, Marketing And Aftermarket Sales
    Ebara Hg
    Toronto, On, Ca
  • Ebara Hg
    Vice President, Marketing
    Ebara Hg Jul 2024 - Present
    June 27, 2024, Halton Hills, Ontario, Canada — Hayward Gordon ULC, a leader in industrial pumps and mixers, and EBARA Pumps Canada Corporation, a leader in standard pumps, are pleased to announce their strategic amalgamation to form EBARA HG ULC. In addition, Scott Turbon Mixer Inc., a leader in stainless-steel sanitary mixers, is changing its name to EBARA Mixers Inc. These changes will strengthen market position, streamline corporate structure, and enhance support for our valued customers.The changes, which represent a significant milestone for all companies, will be fully implemented by the first week of July. The newly renamed entities, EBARA HG ULC and EBARA Mixers Inc. will combine the strengths, expertise, and resources of Hayward Gordon ULC, Scott Turbon Mixer Inc., and EBARA Pumps Canada Corporation, providing enhanced value and innovative solutions to our clients.EBARA HG ULC, registered in Canada, will offer the Hayward Gordon brand of pumps and mixers, Sharpe Mixers (V-series), and EBARA Pumps Canada’s standard pumps. EBARA Mixers Inc. registered in the USA, will provide sanitary mixers under the Scott Mixers brand (formerly known as Scott Turbon Mixer) and industrial and portable mixers under the Sharpe Mixers brand. The EBARA, Hayward Gordon, Sharpe Mixers, and Scott Mixers brands will continue to be actively and proudly promoted.
  • Hayward Gordon | Ebara Hg Ulc
    Vice President, Marketing
    Hayward Gordon | Ebara Hg Ulc May 2020 - Present
    Halton Hills, Ontario, Ca
    • Recruited to build a modern marketing department focused on rebranding, digital channels, and customer acquisition• Rebranded the Hayward Gordon Group of Companies so that each of the three companies have their own identity which fold into the overall Group branding• Led 2021-2023 strategic planning meetings to accelerate top-line growth• Managed the launch of a new website with updated branding for a customer-centric experience. In the first year we achieved a 160% increase in website traffic and a 313% increase in leads• Implemented marketing technology applications to measure every marketing touchpoint and funnel activity• Planned and executed lead generation campaigns for key applications in growing markets resulting in over 1.1 million impressions • Sit on the senior leadership team and manage a team of marketers (internally and externally)The Hayward Gordon Group is a partnership of three industry leading brands under one roof: Hayward Gordon, Scott Turbon Mixer & Sharpe Mixers. We manufacture a complete line of mixers from large, low speed, high-flow units to high speed, high-shear mixers which cover a broad array of industries and applications. Our pump lines include three solids handling designs, the ANSIMax series and SmartFlex peristaltic pumps. We service the following industries: - Water and Wastewater Treatment- Mining and Mineral Processing- Oil & Gas- Food & Beverage - Cosmetic & Personal Care- Pharmaceutical - Chemical- Agriculture - Pulp & Paper- General Industrial
  • Nufarm
    Turf & Ornamental Sales And Marketing Manager, Canada
    Nufarm Apr 2017 - May 2020
    Laverton North, Vic, Au
    Built the turf and ornamental business nationally through portfolio development, channel and end-user marketing and sales, communications, and technical expertise.• Created a five-year go-to-market strategy for Nufarm in the Canadian Turf & Ornamental market, resulting in doubling net sales and increasing gross margin by 174% from 2016 to 2018• Managed new product planning, including devising product concepts, building business cases, managing third-party relationships, negotiating contracts, and working with regulatory team to bring products to market• Developed and implemented marketing communications plans to boost brand awareness, including brand creation, building launch initiatives, providing channel product training, and building and managing advertising campaigns• Developed business cases to expand product portfolios resulting in launching 11 new products • Built marketing letters, pricing strategies, product positioning, and efficiency tools for sales teams, including translating technical product information into clear customer values and benefits• Regularly presented business and marketing strategies to North American senior leadership team• Restructured distribution strategy to narrow distribution channel to eight key T&O distributors that revitalized commitment and accountability within the channel• Provided sales and product support to distributors, national accounts, end users, and influencers• Built and managed three-year sales and expense budgets, including setting annual sales and expensebudgets and participating in monthly Integrated Business Planning
  • Nufarm
    Eastern Canadian Marketing Manager
    Nufarm Nov 2014 - Mar 2017
    Laverton North, Vic, Au
    For nearly 20 years, Nufarm has been helping farmers in Canada achieve greater productivity through innovative products. We are proud to be among the leaders in developing and marketing unique crop solutions.Eastern Marketing Manager includes portfolio development, channel and end-user marketing and communications of crop protection products for eastern soybeans, eastern cereals, national horticulture, and the national turf and ornamental business.
  • Sabrina Bladon Consulting
    Marketing And Communications Consultant
    Sabrina Bladon Consulting 2010 - 2020
    Trillium Flow Technologies• When The Weir Group sold their flow control business to a private equity firm, I created the name of, rebranded, and launched communications and marketing for the new company, Trillium Flow Technologies, a half a billion-dollar global pumps and valves manufacturerTurf Prophit• Recruited at the ground level to build Turf Prophit, a startup SAAS company, which is now a global brand in the golf course maintenance industry• Created the name, built the brand and marketing plans for Turf Prophit, including holding focus groups to find out what resonates bet with the key demographic and tweaking Turf Prophit based on feedback• Managed team of freelance designers to build the logo, branding materials, and advertising• Managed events, PR, and digital marketing
  • Adfarm
    Guelph Office Lead / Group Account Lead
    Adfarm May 2013 - Nov 2014
    Calgary, Alberta, Ca
    • Lead Guelph office and business development• Provided overall strategic direction and decision making on client business. • Ensured that the strategic direction and quality of work adhered to AdFarm values• Managed, motivated and lead a team of Account Managers and Jr. Account Managers• Implemented processes and standardized forms to improve efficiency in the office which were adopted Canada-wideAdFarm is a marketing communications firm with a single focus – agriculture. AdFarm has people located throughout North America and offices in six strong agricultural communities -- Calgary, Guelph, Fargo, Sacramento, St. Louis and Kansas City.My clients included:- Dow AgroSciences- Hyland Seeds
  • Shable & Associates
    Vice President Accounts / Senior Brand Consultant
    Shable & Associates 2010 - May 2013
    The Woodlands, Texas, Us
    • Grew agency revenue over 200% from 2011 to 2012 and managed agency’s top generating accounts• As a senior leader, managed and coached account team and project managers, including performance and progress• Created marketing communications plans for clients, including defining under-developed markets, growth opportunities, competitive advantages, pricing, and placement structures, and developing and managing promotional strategy and marketing communications campaignsShable & Associates is a marketing and communications firm. On the surface many people view as an advertising agency, because advertising is their most visible product. But, it all begins with marketing.Simply stated they believe the marketing strategy is the engine that drives the business (the five Ps” …Positioning, Price, Product Line, Place / Distribution, and Promotion / Communications strategies). And if there is any magic to great advertising and sales support materials it is a good marketing strategy. They call this: Building the Strategy. Building the Brand. Building the Business.Clients included:- Dragon Products (mobile rigs, pumps, tanks and trailers)- Tiger Industrial Rentals - Tiger Offshore Rentals - Aker Solutions Subsea - Dan-Loc (bolts and gaskets)
  • Marc Usa
    Account Executive
    Marc Usa 2010 - 2010
    Pittsburgh, Pa, Us
    • Re-launched Match 6 Lotto, a Pennsylvania Lottery game, with the first 3D advertisement in the Philadelphia Inquirer Newspaper• Developed and executed Pennsylvania Lottery sponsorship programs in conjunction with the National Football League’s Pittsburgh Steelers and Philadelphia Eagles• Managed online promotions that doubled membership in VIP Players Club, the Pennsylvania Lottery’s online loyalty club• Developed and facilitated the Pennsylvania Lottery’s RSS, Mobile Optimization and SMS (text messaging) plans• Managed television shoots, radio recordings, print media campaigns and online campaignsMARC USA is a national full-service integrated marketing communications firm known for uncovering radical insights that incite powerful reactions through a deeper understanding of whole-brain behavior. With offices in Chicago, Miami and Pittsburgh, more than 200 employees and more than $320 million in annual billings, they are one of the largest independent agencies in the country. Their integrated services include advertising, strategic planning, research, public relations, social marketing, media planning and buying, interactive marketing, direct and customer relationship marketing and sales promotion. Clients included:- Pennsylvania Lottery- New Business Initiatives
  • Canyon Communications
    Account Executive
    Canyon Communications 2008 - 2010
    Gilbert, Arizona, Us
    • Launched two new products into the golf turfgrass market at the 2010 Golf Industry Show • Branded and launched DURATION CR Spread-It-And-Forget-It, Agrium Advanced Technologies’ revolutionary one-application fertilizer into the U.S. lawn care market• Developed, launched and managed of ASAP Online a program that allowed Agrium Advanced Technology’s distributors to purchase customizable sales materials• Strategically rebranded Arizona Sports Turf, an agronomic distributor in the southwestern US Elevation Marketing has excelled at advancing the business interests of B2B organizations for over 15 years. They partner with forward-thinking companies who want more. More leads. More sales. More revenue. They believe brands that make themselves indispensable by bringing valuable products and services to other B2B organizations will always earn a larger share of transactions in the marketplace—as they should. Clients included:- Agrium Advanced Technologies- Arizona Sports Turf
  • Park&Co
    Account Executive
    Park&Co 2006 - 2008
    Phoenix, Az, Us
    • Developed the strategic brief for the launch of Global Water Resources advertising campaign that resulted in Global Water’s approval rating growing 63% in one year and customers who favour water recycling increasing by 20%• Managed the Goodwill of Central Arizona advertising account, helping grow it into the second largest Goodwill in the world by tripling sales to $54 million in five years, while they expanded to nearly 40 stores• Presented at the 2008 Goodwill Industries International conference on New Media and Web 2.0• Launched and managed Goodwill International advertising sales efforts – selling Goodwill of Central Arizona advertisements, television and radio spots at reduced rates across the countryPark&Co is a full-service advertising agency in sunny Phoenix, Arizona. Their marketing philosophy, rooted in the art of storytelling, creates movements that ignite the growth of people, products, companies and causes that dare to make the world better.
  • The Hall Agency
    Assistant Account Executive
    The Hall Agency 2005 - 2006
    • Responsible for driving revenue by developing and managing agency client base • Developed and maintained strong relationships with media and publishing sales reps to further client visibility and branding • Analyzed and implemented ideas for media placementThe Hall Agency is a consumer and B2B advertising agency located in Dallas, Texas. Clients included:- The Plaza at Preston Center- Nicholson-Hardie Nursery and Garden Center- For Goodness Sake Gift Shop- Regency Centers

Sabrina Bladon Skills

Marketing Strategy Advertising Brand Development Marketing Account Management Social Media Marketing Digital Marketing Media Planning New Business Development Strategy Social Media Marketing Budget Media Relations B2b Marketing Strategy Consumer Marketing Trade Show Strategy Marketing Communications Planning Campaign Strategy Development Interactive Media Planning Social Media Strategist Brand Developement Website Creation

Sabrina Bladon Education Details

  • University Of North Texas
    University Of North Texas
    Marketing
  • University Of Guelph
    University Of Guelph
    Advanced Agricultural Leadership Program

Frequently Asked Questions about Sabrina Bladon

What company does Sabrina Bladon work for?

Sabrina Bladon works for Ebara Hg

What is Sabrina Bladon's role at the current company?

Sabrina Bladon's current role is Vice President, Marketing and Aftermarket Sales.

What is Sabrina Bladon's email address?

Sabrina Bladon's email address is sl****@****ail.com

What schools did Sabrina Bladon attend?

Sabrina Bladon attended University Of North Texas, University Of Guelph.

What skills is Sabrina Bladon known for?

Sabrina Bladon has skills like Marketing Strategy, Advertising, Brand Development, Marketing, Account Management, Social Media Marketing, Digital Marketing, Media Planning, New Business Development, Strategy, Social Media, Marketing Budget.

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