Shelly Blake-Plock is President and CEO of Yet Analytics. The firm provides data solutions to stakeholders in enterprise learning and training organizations across government and industry. As principal investigator on the DATASIM project, originally sponsored by the Advanced Distributed Learning Initiative, Shelly helped bring synthetic data to life in the space of semantic learning technology. More recently, his team has worked with synthetic data in the domain of pilot training. Shelly is a Senior Member of the IEEE where he serves on the Learning Technology Standards Committee where he chairs the xAPI Cybersecurity working group. He is past-chair of the IEEE IC Industry Consortium on Learning Engineering and currently serves on the National Advisory Council of the Johns Hopkins University School of Education.For more information and to contact, see: https://www.shellyblakeplock.com/