Direction and oversight of marketing and communications department for school of 1500+ students in grades TK-12. Includes: content management system/website, social media, digital and print advertising, admissions marketing strategy and collateral, collaboration with admissions and development departments, PR, SEO, SEM, analytics, data integration, demographic research, parent-school communications, faculty/staff communications and student communications, presentation creation and coaching, magazine production, video production, training and support, writing and editing, crisis communication. Member of school leadership team.

Develop and implement strategic communications and marketing for prekindergarten to grade eight independent school. Member of school leadership team. Served as internal project manager on comprehensive rebranding initiative including graphic identity, ad campaign, view book, and interior/exterior campus signage. Multi-channel marketing experience, SEO, SEM, web analytics, and data analysis. Print and e-publishing experience including books, magazines, newsletters, e-newsletters, view books and other marketing/admission collateral. Educational CMS work including Finalsite and Whipple Hill. Communication coaching, training, and support. Demographics. PR and advertising including web and print. Internal and external communications. Crisis communication. Video production. Website redesign and reskin experience. Communication systems design and implementation.

Defined, developed and launched GivingIQ for information technology startup. Team environment. Multi-channel marketing strategy. Mobile and social networking. B2B and B2C. Responsible for C level presentations. Relationship development.

Consultancy specializing in nonprofit museums including multi-channel marketing strategy, advancement, branding, design, systems analysis, financial analysis and systems implementation, branding, design, coaching, staffing, merchandising, product development. Projects included team member with architects, curators, advancement team, programming and administration to create/open the Rubin Museum of Art in NYC (three-year project), the Morris Museum in Morristown, NJ (two-year project), Bruce Mau Design, Toronto, and the Freylinghuysen Arboretum, Morristown, NJ.

Defined, developed and launched US division for UK based marketing and product development firm working exclusively with non-profit organizations including museums and historical sites. Implemented US sales and marketing strategy. Defined, targeted and established key accounts.

Brand management, sales and marketing at the Muppets. Responsible for publishing division marketing strategy and execution, product development, business development, contracts. Implemented cost analysis system. Relationship management with licensees. C-level presentations. Coordination across all divisions including television and film.

Product development and relationship management with major non-profit museums, art and historical organizations in the US. Budgeting and cost analysis. Department oversight.

Traveling sales rep for major publishing company selling wide variety of books and related product.

Buyer at contemporary art museum in Minneapolis.