Mike Schmid, Mba

Mike Schmid, Mba Email and Phone Number

Marketing & Operations Leader | Strategist | Product Development Expert | Veteran @ Cre8tive Logic
Mike Schmid, Mba's Location
Greater Philadelphia, United States, United States
Mike Schmid, Mba's Contact Details

Mike Schmid, Mba personal email

n/a
About Mike Schmid, Mba

High energy professional with an 18+ year solid track record of identifying and bringing to market new technologies and products, resulting in multi-million dollar revenue growth. P&L accountability for domestic and multi-national firms leading technical, marketing and operations teams. Exceptionally skilled in project management, marketing, business development, product lifecycle management, communications and PR. A polished public speaker and corporate ambassador.Industry expertise: Agriculture Technology, Renewables, Environmental Engineering and High Technology companies. Former Commissioned Officer - United States Navy (Cryptology)Specialties: • Formulating and clarifying strategy in fast moving, agile organizations and diverse markets.• Develop product solutions creating bottom line savings, top line growth, product expansions and enhancements resulting in multi-million dollar sales increases.• Create messaging showcasing proof of product performance against competitive products; write white papers, position papers, sales force training and marketing materials.• Partner with sales teams for Voice of the Customer (VOC) to profile demand, new product development / expansion.• Produce and launch events, PR campaigns, materials and demo units for B - B and B - C marketing & sales initiatives.• Formulate new product and product expansion business cases and define customer value propositions.CORE QUALIFICATIONS AND EXPERTISEMarketing ManagementProduct DevelopmentCost Analysis & ProjectionsQuantitative ResearchP & L ManagementProduct Lifecycle/RoadmapsVoice of the Customer (VOC)Business DevelopmentAgile DevelopmentProject ManagementMarketing/Social MediaE-CommerceAnalytics / TrendsProcess ImprovementDistributor DevelopmentOperations

Mike Schmid, Mba's Current Company Details
Cre8tive Logic

Cre8Tive Logic

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Marketing & Operations Leader | Strategist | Product Development Expert | Veteran
Mike Schmid, Mba Work Experience Details
  • Cre8Tive Logic
    Managing Partner
    Cre8Tive Logic 2014 - Present
    York, Pennsylvania (Pa), Us
    Cre8tive Logic is a comprehensive, full-service marketing, communications, and advertising firm. Our firm serves a distinct category of companies in such sectors as: architectural product manufacturers, fast moving consumer packaged goods (FMCPG), technology, and OEM operations. From the strategic elements of visioning, strategic alignment, positioning, and execution, to the tactical bits of creative design, website development, communications and PR, and of course social media management and engagement, Cre8tive Logic is wholly focused on driving and achieving growth for our clients.
  • Elizabethtown College
    Adjunct Professor
    Elizabethtown College 2019 - Present
    Elizabethtown, Pa, Us
    As part of the faculty in the School of Business at Elizabethtown College, I teach Entrepreneurship, The Family as Entrepreneur, and New Venture Creation in the Family Business and Entrepreneurship track.
  • Central Penn College
    Director, Board Of Directors
    Central Penn College 2013 - 2022
    Summerdale, Pa, Us
    Member of the Board of Directors and Chair the Marketing & Enrollment Committee. Member of the Executive Committee
  • Renewable Nutrients
    Chief Marketing & Operations Officer
    Renewable Nutrients 2014 - 2018
    -, North Carolina, Us
    Renewable Nutrients, a start-up venture, has developed and is commercializing a proprietary system that draws on exclusive chemical technology to extract and recover 95% or more of the phosphorus found in biosolids. Renewable sub-licensed the technology to Treia Technologies for the agricultural market – served as Chief Marketing Officer (2014 – 2015) until the license returned to Renewable Nutrients in 2015.Chief Marketing & Operations Officer • Direct the operations, marketing, product management and development initiatives • Serve as the “face of the company” and Subject Matter Expert (SME) in nutrient technology. • Created company operating structure, lead teams in engineering, research and operations for product development, testing, manufacturing and system trials in the municipal, industrial, and agriculture technology sectors.
  • Triea Technologies
    Chief Marketing Officer - Acting
    Triea Technologies 2014 - 2015
    A CleanTech and AgTech-focused start-up company, Triea Technologies’ mission is to discover, acquire, develop, and commercialize disruptive, game changing technologies that conserve energy and reduce pollution.- Triea's Quick Wash process, licensed from Renewable Nutrients, recovers phosphorus and nitrogen from all forms of animal manure. Quick Wash is a disruptive technology that will ultimately lead to reducing soil nutrient overload and improving our nation's estuaries and waterways.
  • Valco Companies, Inc.
    Vice President Product Management & Marketing - Agriculture Equipment With Saas Solutions
    Valco Companies, Inc. 2011 - 2013
    New Holland, Pa, Us
    • Recruited by CEO to turn-around and position company for acquistion, in two years grew top line revenue from $56M to $84M, driving a negative operating margin to $4M+ EBITDA. • Launched Horizon®– a market disruptive controller product with iOS and Android apps that automates poultry production - produced $5M within 16 months of launch at an international industry event by kick starting a highly delayed product launch.
  • Wolfgang Candy Company, Inc.
    Managing Partner & Chief Marketing Officer
    Wolfgang Candy Company, Inc. 2004 - 2011
    York, Pennsylvania, Us
    Confectionery Manufacturing company re-positioned from a single-sales channel to successful and profitable operations in national retail, national e-commerce, and private label manufacturing. Profitably divested company in 2011.• Raised $3M in funding through execution of business plans to expand manufacturing capability and market access.• Acquired company in 2003, quickly grew from a mature, regional brand to national and international distribution.• Secured private label and contract manufacturing business exceeding $6M by initially landing 5,500 Walgreens stores; accounts grew to include CVS, Harris Teeter, Ahold, Kroger, Utz and Herr’s chocolate for Sam's Club & Costco.• Developed & introduced over twelve new and unique products producing $11M in incremental sales.
  • Harris Broadcast
    Product Manager - Routing & Distribution
    Harris Broadcast 1998 - 2003
    Formerly Leitch Technology Corp - Acquired by Harris Corporation and now operating as Imagine Communications• Directed global product management programs for company's two largest product lines ($60M). • Authored “go-to-market strategy” – grew sales from $60M per annum to exceed $100M per annum within four years.• Developed and executed the marketing plan for a new product line in digital video and audio distribution which became one the company's leading revenue generators.• Coordinated development and launch of two highly successful routing switcher lines for small, distributed routing applications, achieved #1 position in the market within one year of introduction.• Introduced a large, multi-format routing line, a scaled-up base switching matrix for routing applications exceeding 120x120.
  • Harris Broadcast
    Marketing Research Manager
    Harris Broadcast 1996 - 1998
    Formerly Leitch Technology Corp - Acquired by Harris Corporation and now operating as Imagine Communications

Mike Schmid, Mba Skills

Strategy Marketing Strategy Product Development Strategic Planning Marketing Management Management Product Marketing Cross Functional Team Leadership Product Management Marketing Leadership Business Development Market Research Integrated Marketing New Business Development Crm Sales Entrepreneurship Email Marketing Public Relations Consumer Products Marketing Communications Competitive Analysis Forecasting Retail Business Planning Budgets Financial Analysis Project Planning Program Management Pricing Strategic Partnerships Advertising Management P&l Management Fmcg Product Launch Trade Shows Segmentation Mergers And Acquisitions Sales Operations Sales Management Product Lifecycle Management Business Process Executive Management Market Planning E Commerce B2b Multi Channel Marketing International Business Investor Presentations

Mike Schmid, Mba Education Details

  • Strome College Of Business
    Strome College Of Business
    Marketing
  • Old Dominion University
    Old Dominion University
    Naval Science

Frequently Asked Questions about Mike Schmid, Mba

What company does Mike Schmid, Mba work for?

Mike Schmid, Mba works for Cre8tive Logic

What is Mike Schmid, Mba's role at the current company?

Mike Schmid, Mba's current role is Marketing & Operations Leader | Strategist | Product Development Expert | Veteran.

What is Mike Schmid, Mba's email address?

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What is Mike Schmid, Mba's direct phone number?

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What schools did Mike Schmid, Mba attend?

Mike Schmid, Mba attended Strome College Of Business, Old Dominion University.

What are some of Mike Schmid, Mba's interests?

Mike Schmid, Mba has interest in Snow Skiing, Sailing, Running, Golf, Travel.

What skills is Mike Schmid, Mba known for?

Mike Schmid, Mba has skills like Strategy, Marketing Strategy, Product Development, Strategic Planning, Marketing Management, Management, Product Marketing, Cross Functional Team Leadership, Product Management, Marketing, Leadership, Business Development.

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