As President of the Lexipol Media Group, Rob Schneider leads all aspects of the company’s media businesses—Police1, FireRescue1, EMS1, Corrections1 and Gov1—as well as the Grant Services division. Leveraging a highly engaged audience and product portfolio, the Lexipol Media Group is the largest digital technology platform serving first responders and local government.

Stadia Ventures is the global Sports Innovation Hub for early stage investment in sports and esports. The three pillars of the ecosystem include a broad, independent growth fund, a deeply connected global network of sports and esports executives and a world class accelerator which combine to create unprecedented deal flow, new technology discovery and investment opportunities. Since late 2015, Stadia Ventures has invested in 42 portfolio companies with 5 exits. The success of the Stadia portfolio companies has led to Stadia Ventures being one of the longest running and truly global players in the sports and esports technology space.

Early-stage VC fund, investing across sports technology and media.

A leading worldwide content producer and distributor of all forms of unscripted programming, with a strong focus on producing original factual, wildlife, history, crime and documentary programming. Our sales team covers the entire world with offices in U.S.A., UK, Czech Republic, Italy and Malaysia.One of the last independent studios, KM Plus Media & Big Media collectively develop, produce, finance, and distribute our original television series, and have approximately 60 hours of original programming in production each year. In addition to its 250+ hours original programming, we represent and distribute thousands of hours of 3rd party produced content. Our catalogue typically includes approximately 2,000 hours of programming, which is refreshed regularly.

Atairos, EDR & Silver Lake Portfolio CompanyGuided strategy and corporate development for Learfield as well as led (P/L responsibility) their businesses in media distribution/content creation, audience/direct to consumer products (D2C), and data/analytics solutions including SIDEARM Sports (largest content management system in college sports serving 1400+ schools) Mogo/SME (digital advertising agency), Paciolan (largest ticketing business in college sports serving 130+ venues), CLC (Largest IP licensing business in college sports serving 800+ schools), ANC/GoVision (Venue/Event technology solutions) and concessions (JV w/Levy Restaurants). Member of the executive management team.Founded Fanbase (Largest fan database in college sports with 40m+ users), LevelNext (Largest official college esports league). Learfield Studios (branded influencer content) & The Varsity (Top 25 sports app). Formed several JVs / Partnerships including BetDetect (Sports wagering monitoring), Opendorse (NIL), and the American Cornhole League College Tour.An industry leader for more than four decades, Learfield has a deep presence in the college athletics landscape nationwide. It manages the multimedia and sponsorship rights for nearly 180 collegiate institutions, conferences and arenas, and supports athletic departments at all competitive levels as title sponsor of the prestigious Learfield Directors’ Cup. Learfield also provides its collegiate partners access to professional concessions and ticket sales; branding, licensing and trademark consulting; digital and social platform expertise; campus-wide business and sponsorship development; and venue and technology systems through its affiliated companies.

GroupM, Xaxis, 24/7 Media

Led acquisitions, investments, joint ventures and strategic alliances for GroupM which has more than US$100 billion in client billings and 27,000 employees. GroupM is the parent company for the media planning and buying companies within WPP Group – MediaCom, MEC, MindShare, Maxus, Essence and Xaxis, as well as a number of specialist digital media, data, analytics and marketing companies. GroupM is the worldwide market leader.

Led partnerships and corporate development for GroupM North America which has more than US$40 billion in client billings and 4,000 employees. GroupM is the parent company for the media planning and buying companies within WPP Group – MediaCom, MEC, MindShare, Maxus and a number of specialist digital media, data, analytics and marketing companies including Xaxis. GroupM is the clear market leader in North America.

Greenspring Associates, founded in 2000, is a leading global venture investment firm that provides commingled fund and customized partnership capabilities to a diverse group of institutions and individuals in North America, Asia, Europe and Australia.Currently, managing approximately $5.2 billion of committed capital, its dedicated investment team combines broad venture fund and direct investment expertise.

Focused on growing Xaxis through the development of new products and services, as well as the evaluation, negotiation and implementation of global strategic partnerships, acquisitions and investments. As a member of the executive management team, guides overall company direction and performance.Xaxis is a digital media company servicing over 2800 clients in 45 markets across North America, EMEA, Asia Pacific and Latin America with over 1000 employees and US$1 billion in revenue. Xaxis programmatically connects advertisers to audiences across all addressable media channels through the expert use of anonymous consumer data, advertising technology and media relationships. Advertisers working with Xaxis achieve exceptionally high return on advertising spend through the company’s proprietary media products, as well as through its wholly-owned specialist companies, Light Reaction, Bannerconnect, Plista and ActionX.

Led a division of 24/7 Media that includes corporate development, partnerships & product management (OpenAdstream: 2nd largest global publisher ad server as well as Search Engine Management (SEM), Demand Side Platform (DSP), & Data Management Platform (DMP) products). Coordinates all innovation, partner and acquisition strategies across Real Media Group and the Media Innovation Group. Responsible for keeping 24/7 Media ahead of the trends in each company’s respective markets and takes advantage of synergies across businesses. As a member of the executive management team, guides overall company direction and performance.

Worked in an internal consulting group focused on developing sales force effectiveness, marketing return on investment, and new revenue streams across all NBC Universal propertiesResponsibilities included Product Management and Strategic AnalysisMember of CRM Magazine Elite Award winning teamManaged organizational change of CRM implementationAutomated working business reporting for on-air ad sales that resulted in 70% improvement of accuracy and timelinessDesigned custom salesforce.com CRM applications for NBCU news properties that afforded centralized view of prospecting business, new account targeting, and marketing ROI; Proposed mobile augmented reality application for CNBC;Analyzed NBCU’s digital performance and ad network partnerships; Identified cross sell opportunities in excess of $5m through audience segmentation and internal benchmarkingOptimized pricing strategy for NBCU-Google TV Ads partnership; Developed new metrics for inventory allocationCreated concept / business plan for network TV show; Finished 2nd in pitch competition

Director, Business DevelopmentEmotibles.com2008 – 2010 (2 years)Our vision is to make Emotibles® a leading novelty and entertainment (or "socialtainment") brand for young women, providing them opportunities to explore and express their unique personalities through our emoticon-inspired novelty products and interactive media.Developed strategy for expansion including sales, marketing, and strategic partnerships; Initiatives included digital entertainment, mobile gaming and licensing $1m in sales in 2008; Start-up featured in New York Times, Wired and Daily CandyBusiness Development, Media Lab New York Economic Development CorporationDecember 2009 – May 2010 (6 months)NYC Media Lab, a research center for media companies and universities, will create a collaborative environment for innovation by partnering companies looking to advance new media technologies with academic institutions undertaking related research. New York City is home to 10,000 media companies and more than 100 universities and colleges, many of which independently pursue media-related research. Like similar initiatives at Stanford University and MIT, NYC Media Lab will maintain a database of projects to facilitate the interaction between academic and other nonprofit researchers and corporate partners, serve as a physical hub for networking events, and provide space for industry lectures and workshops.Product Marketing Worldwide BiggiesDecember 2009 – April 2010 (5 months)Advised on marketing and business model for company’s first mobile gameConsultant JSA Partners, Inc.March 2008 – August 2008 (6 months)Management Consulting specializing in Aerospace / Defense IndustryCompleted market analysis that predicted US Army’s adoption of next-gen vehiclesConducted due diligence for multi-million dollar private equity investment in parts supplier

Led 350 person Paratrooper company; Managed $120 M of equipment and a $740 K budget; Awarded Meritorious Service Medal for outstanding leadershipDesigned readiness program that cared for family members and kia / wia soldiers; later adopted by 18,000 soldier divisionServed as media liaisonYoungest company commander in brigadePrevious Responsibilities: Force Modernization Officer: 3rd Brigade Combat Team 2005 – 2006 (1 year)Responsible for Change ManagementImplemented modular transformation of 3,500 person brigade resulting in the Army’s largest organizational and technological change since WWIICoordinated 32 training events involving 1,500 soldiers and distribution of $50 M of equipment; Wrote white papers and presented briefings to educate key leadershipYoungest primary brigade staff officerExecutive Officer: HHC, 3rd Brigade Combat Team2004 – 2005 (1 year)Served as second in command of 150 person headquarters companyResponsible for human resources, supply, and maintenanceSupported logistics efforts for 1,200 person unit deployed for relief efforts during Hurricane KatrinaPromoted to CaptainAssault & Rifle Platoon Leader: 1/505 Parachute Infantry Regiment 2002 – 2004 (2 years)Infantry Officer: Deployed in support of Operation Iraqi Freedom to Fallujah, IraqConducted over 80 combat missions as an assault platoon leaderGraduated Ranger School; Army’s premier combat leadership school (grad rate < 40%)Graduated Airborne & Jumpmaster Schools; Qualified as Senior Parachutist

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