Recruiting, training and disciplining store managers.Ensuring operational efficiency in each store.Ensuring that marketing efforts are consistent across each store.Setting regional goals such as sales estimates and revenue projections.Ensuring that the stores under their supervision adhere to company and industry regulations.Ensuring that all stores meet safety and cleanliness standards.Managing a regional budget and ensuring that each store operates within the budget.Monitoring each store's P&L reports.Addressing operational problems that arise.Liaising between regional branches and company headquarters.Ensuring that customer service levels are consistent across stores.Making recommendations to senior management