Head of Technology Partnerships: Created and launched partnerships and joint GTM with Google, Microsoft, Palo Alto Networks, Service Now, and others in the SIEM, SOAR, TIP and AI markets- Created and delivered all sales enablement from messaging and positioning to training of sales teams - Planned and executed joint security workshop events to drive pipeline and net new business - Implemented Crossbeam to accelerate partner field sales collaboration* CMO: Led team through a growth stage, defined and executed a new marketing strategy increasing lead conversion rate 3x, reduced CAC, Implemented metrics, and reporting dashboards. - Implemented MEDDIC sales methodology. Initiated Gartner relationship leading to the company's first coverage.* Head of M&A: Created the company's first M&A strategy, defined a full diligence process, and managed deals across the executive team. Closed a cross-border acquisition and integration, creating a new growth engine from the acquired company.

Founder of a global consulting firm created to help founders, executive teams and investors develop and execute high-growth go-to-market strategies. NOTABLE ENGAGEMENTS: * Advisor to CEO and Management, Varada: Led team through PLG transition leading to acquisition by Starburst* Advisor to Amplicy Executive team: Led Israeli cybersecurity company from inception through capital raise and successful exit* CEO Coach & GTM advisor, KELA: $60M dark web company.* CEO Coach and advisor, xType (ServiceNow Tools)* Operating Advisor, Elsewhere Advisors (VC/PE Fund)

VP of Business Development: Created the business development function, and defined growth strategy. - Created strategic partnerships and Co-selling with AWS, Snowflake, Booz Allen and reseller partners, including high-growth MSSP's- Held regular enablement training for field sales teams from partner network to accelerate pipeline- Created the company's first online procurement mechanism through AWS. Trained and built mindshare with AWS sales team to drive new pipelineVP Marketing: Implemented a security practitioner-focused marketing strategy with hands-on workshops to lower CAC and increase conversion. Re-aligned team structure to align investors, executives, and marketing team. - RESULTS: Reduced CAC by >50% while improving conversion by 30%. Implemented systems, processes, and metrics, GTM through AWS marketplace, and a PLG funnel.

Proud to be part of the Cybersecurity Investment Team. Founded over 20 years ago, and located in San Francisco, CA, Vector Capital made investments of nearly $3 billion through buyouts, recapitalizations, corporate divestitures, credit securities and restructurings, and minority investments. Role:- Assist with deal strategy and due diligence- Advise Cybersecurity portfolio companies on sales and marketing strategy, execution and metrics- Coach Portfolio company CEO/Executives and assist with Executive hiring

Elsewhere Partners is a growth-stage PE/VC firm that makes seven-figure investments in software companies located outside of traditional venture capital hubs and have achieved substantial customer traction and revenue growth without significant outside funding. Elsewhere Partners combines transitional capital with transformational expertise to help companies achieve exit readiness on their founders' timetable.Elsewhere Partners' network of Operating Advisors is central to its differentiation. The firm typically designates seasoned, C-level operating executives as the firm’s board representatives. In addition to playing that role, I also advise the firm on potential investments and portfolio company development.

CEO advisor and acting member of the executive team.I created the business development function, defined over-arching strategy, and executed strategic partnerships and integrations with platform partners: Microsoft, Citrix, Monday, and others.

RiskIQ is the world's leader in Attack Surface Management. We protect large enterprises from threats outside of the firewall - where 75% of attacks originate. Risk IQ provides the most comprehensive discovery, intelligence, and mitigation of threats associated with an organization’s digital presence. Responsible for Sales, Marketing, Customer Success & Business Development. Proud to be part of a winning team with integrity and passion!Accomplishments: Strategy:- Defined the "Attack Surface Management" category to differentiate and rise above the crowded "threat intelligence" space- Cemented a leadership position in a fast-growing segment now covered by Gartner and Forrester - Repositioned company and GTM from multiple tools vendor to strategic platform providerResults:- Executive Guardian Business Unit grew 400% - Company grew Y-O-Y ARR Growth by 40%- Negotiated the successful close of one of the company's largest transactions ever >$4M- Added 100 new logos in 2019Operations:- Incubated and launched Executive Guardian, MSS solution offering Cyber & physical protection to high net worth executives. Became the fastest growth product in company history- Restructured sales organization: created strategic and vertical account reps to grow Global 2000 accounts - Implemented company-wide dashboards and metrics to foster greater accountability and alignment- Expanded our world class team by hiring new CRO, CPO, VP of Product Marketing and VP Customer Success to help take the company to next level- Drove annual planning process and prioritization of key investments- Aligned worldwide go-to-market team around a single best practice and methodology

*Company Acquired by Medallia*Cooladata is the first, real-time solution for customer behavioral analytics. Cooladata leverages machine learning algorithms to accurately predict conversion and churn and detect anomalies. I'm fortunate to lead an accomplished, seasoned and highly-committed team at CoolaData across three continents.Cooladata specializes in helping you understand your customers' entire journey from discovery and conversion to retention and growth by analyzing both online and offline data from social media, web/mobile and leading SaaS applications like Salesforce, Hubspot and Marketo.- Global customers such as: Coca Cola, CNN News and many companies in e-commerce and online gamingAccomplishments: - Grew revenue over 100% in first 12 months- Hired team and launched North American Operations- Featured as market leaders in the Forrester Analytics Wave, together with Google, IBM and Adobe- Raised new round of capital from Institutional Investors- Significantly enhanced company ARPA and LTV, while reducing CAC

*Company Acquired by AeroFS *A hyper growth company in the SaaS collaboration space. Redbooth brings HD Video, Chat and other collaboration capabilities to medium and large enterprises worldwide. Over 800,000 companies and teams use Redbooth worldwide. R&D in Barcelona Spain and sales and marketing in Redwood City, California.Accomplishments:* Built company from 4 engineers into a global team with over 3,000 companies as customers* Raised over $18M in venture funding (Seed, A-round and B-round). * Named by INC Magazine as the 10th Fastest growing Software company on the INC 5000 list (2015)* Negotiated and closed an multi-million dollar OEM transaction with CA Technologies* Named a "Cool Vendor" by Gartner* Completed a complex "flip" transaction, moving IP from Spain to a Delaware corporation* Formed partnerships with Cisco , box, Dropbox and MicrosoftIndustry Recognition* Named a "Top 10 Forward Thinking CEO" in the UC Market http://tinyurl.com/zbzveqv* Named 9th Fastest growing Company in the Silicon Valley: http://tinyurl.com/hkljmc6* Gold Medal and Silver Medal Stevie Award winner, Best Cloud application and best collaboration solution. (2014 & 2015)* Named a "MUST HAVE" App by Forbes Magazine & Top Solution for Road Warriors by Information Week* Named one of 6 Hot Storage Startups, Enterprise Storage Magazine

*Company Acquired by Thoma Bravo* - Part of core team that wrote and filed S1 for public offering on the NASDAQ stock exchange- Successful EXIT and sale to private equity firm, Thoma Bravo-Lead Corporate Cloud Computing BU (Sales, Marketing and Strategy)- Devised and launched a SaaS-based solution for Cloud and Managed Service Providers.- Closed and announced deals with Terremark, Savvis, Sungard and many othersHead Up M&A Function: Mergers & Acquisition strategy and Execution- Lead Acquisition, integration and go to market of leading SIEM technology in 2010. Realized over 900% revenue growth in year 1. Enabled company to go from "tools" vendor into a more strategic, "platform" player position Lead and Manage Technology and Go to Market Partnerships:**Partnerships with market-leading vendors in the networking and security space:- VMware, Cisco, Qualys, Sourcefire, Imperva, Checkpoint and others

Responsible for Marketing, Product Management, Engineering and M&A functions. Lead overall company strategy and direction. Lead offshore Engineering teams in Hanoi, Vietnam and Mexico** Responsible for company/product strategy and execution** Results: consistent, profitable growth from 30 to 90M over 4 years (Over 31% CAGR), cash flow positive.** Identified target company and led the acquisition, integration and launch of a log management/SIEM company** Drove revenue growth of over 900% in first year of integrating newly acquired product** Obtained "leadership" status with gartner & Forrester within 12 months ** Successfully repositioned the company ** Built partnership with BMC resulting in over 2M in revenue** Signed agreement with VMware for the distribution of a Tripwire product by VMware** Created and lead technology partnerships: BMC, VMware & Microsoft** Creted and owned product roadmap for company and spearheaded Virtualization and Cloud Investments

Responsible for growth of the company’s distributed computing business, go-to-market strategies for products and sales, acquisitions and product launches.Led the 100+ Million acquisition of Changepoint, a leader in the IT Governance space from concept to call with Wall street to successful integration of the business.Lead and managed the Changpoint business and managed its integration into Compuware. Met sales targets for all four quarters.Developed and owned M&A roadmap for companyRestructured sales organization: went from tactical sales model to strategic, solution sales model. Cut costs, delivered more predictable quarters and significant top line growth.Responsible for the go to market strategy and launch of 5 new product lines. Headed up sales model and revenue enablement, marketing and analyst relations.

In charge of sales, marketing and VC funding, technology licensing, company and product launch to marketplace and customer adoption / validation.

Built a renown global alliances program with industry leaders such as BEA, IBM, Siebel, Oracle and SAP

Built an award-winning line of products from the ground up. Products account for over 700m in annual revenue today

2+ years of combat and leadership training. Selected and underwent rigorous training to become Battalion Sniper.