Gained a sound understanding of the whole AMNOG-Process.Preparation of price negotiations including the co-development of a negotiation strategy. Price impact analysis. Development of a business case for a indication extension in a rare disease area.

Internal strategic consulting project for a potential blockbuster biologic with two main objectives: 1. Improving cash flow and general supply situation 2. Giving recommendations for a new global footprint strategy Navigated a wide range of divisions in a matrix organization, including manufacturing, supply chain, R&D, clinical development, commercial, market access, patient access, regulatory, medical and business development.Quantitative and qualitative analysis of the different markets by analyzing P&L, COGS and individual market access situation. Gained deep knowledge about the challenges related to the development and global commercialization of a biologic. Identified root causes and opportunities using different consulting techniques (Process Mapping, Fish Bone etc.) Presented results and recommendations to senior management of R&D and Commercial.

Development of early global launch plans for a novel topical phase 3 product and a Phase 2 biologic for Atopic Dermatitis and Psoriasis. Close cooperation with R&D, Clinical Development and key markets to ensure ideal set up of the Phase 3 studies to meet local regulatory requirements and ensure optimal positioning in the market. Screening, assessing and anticipation of current and future therapy landscape in Atopic Dermatitis and Psoriasis.

Shingles Vaccine:Launch preparation including the development of a HCP campaign in a global co-creation consisting of a wide range of digital and print materials. Development of a local patient support campaign to ensure a high compliance. Supported the development of a local launch plan. Flu Vaccine:Creation of a new marketing strategy against the background of a significant legislation change and the entry of the first competitor in the QIV sub-marketDevelopment of different marketing materials (HCP) in close cooperation with sales.Created a patient awareness campaign to drive public awareness

Severe Asthma

- Taught marketing related tutorials to fellow students.- Administration of different research tools (Eye-Tracking, Online-Survey-Tool) - Presented course specific information in front of large groups of over 100 students.

- Managed a qualitative market research project (Eye-Tracking) in the FMCG sector.- Analysis of a large qualitative market research project in the B2B sector.

- Created a patient-based sales forecast for a pipeline product worth multimillion to determine future expenditures.- Performed a complex analysis of market trends based on secondary data in the oncological submarket.- Initiated the planning, commissioning, support and presentation of the results of a primary market research project