Scott Taylor Email & Phone Number

London, GB

• Successfully migrated a suite of dashboards from 3rd Party to In-house, rebuilding from scratch, working with data engineers to reproduce business logic, and individually designing multiple dashboards from many data.
• Worked closely with the Senior Director of Data & Technology Product Strategy to drive the successful execution of high-priority initiatives aimed at enhancing operational efficiency and platform effectiveness
• Led data-driven decision-making by synthesizing complex information into actionable insights, facilitating informed discussions, and guiding the team towards optimal solutions, leading to a notable 20% increase in.
• Communicated effectively with technical and non-technical teams, translating complex ideas into easily understandable concepts to ensure alignment and promote a collaborative work environment
• Provided comprehensive support to the Technical Product team, overseeing onboarding, optimization, and advanced troubleshooting activities. Leveraged expertise in HTML/JS/CSS, tag management (Ensighten), and Google.

London, GB

• Led the analysis and interpretation of consumer data to provide actionable insights, driving strategic decision-making across marketing, product development, and customer experience teams
• Developed and maintained business intelligence dashboards and reports, optimizing the use of data to track key performance metrics, consumer behaviour trends, and ROI for marketing initiatives
• Collaborated with cross-functional teams to implement data-driven solutions, improving consumer targeting, segmentation, and overall business performance through predictive analytics and market insightsBrands.

London, GB

• Utilised SQL, Python, and Apache Airflow to design and automate data pipelines, ensuring efficient ETL processes across cloud platforms like GCP and AWS
• Developed interactive and insightful dashboards using Looker Studio, Looker, and Tableau, enabling real-time data visualisation and driving data-driven business decisions acting as a self-serve product for colleagues.
• Conducted advanced data analysis and modelling, leveraging cloud-based solutions to optimise data infrastructure, improve reporting accuracy, and support cross-functional teams with actionable insightsBrands.

London, GB

• Spearheaded the digital transformation of client marketing functions, overseeing strategic audits, restructuring in-house paid media teams, and aligning business goals with digital marketing strategies
• Provided high-level consulting on complex digital marketing initiatives, delivering advanced training programs for executive teams to drive data-driven decision-making and long-term growth
• Directed the end-to-end strategy and implementation of multi-channel digital campaigns, optimising performance across paid search, programmatic, and social platforms to significantly improve client ROI and market.

London, GB

• Led project management of clients' digital marketing functions, including auditing and in-housing paid media teams, ensuring efficient structure and processes
• Trained client teams in digital marketing best practices, covering paid media, SEO, social media, and performance analytics to build internal expertise via virtual and in-person seminars of over 400 delegates
• Developed and executed digital marketing strategies across channels (paid search, social, display), driving measurable growth in client acquisition and ROIClients: HSBC, Sony, Dreams, Oanda, Sonova

London, London, GB

• Assisted in long-term programmatic strategy, including audit management, DSP consolidation, dynamic creative launches, and DMP/CRM audience testing
• Led end-to-end planning and management of programmatic activity across multiple verticals and clients
• Conducted regular client meetings, reporting, and commentary to drive strategic buying decisions and improve full-funnel campaign planning

London, London, GB

• Advanced knowledge of data management platforms (DMP) and customer relationship management (CRM) systems
• Deep understanding of digital marketing trends, ad tech, and performance metrics
• Proficient in programmatic platforms (DSPs such as DV360, The Trade Desk, etc.)

London, London, GB

• Assisted in the setup, monitoring, and optimization of programmatic campaigns across multiple DSP platforms
• Supported the programmatic team with day-to-day trading tasks, including pacing, bid adjustments, and budget management
• Built audience segmentation and data analysis to inform campaign targeting and strategy.

London, London, GB

• Developed and automated business logic for investment workflows, reducing manual processes and increasing trade execution speed by integrating with Bloomberg Terminal APIs
• Built and optimised custom software solutions to streamline real-time data analysis, portfolio monitoring, and risk management directly within Bloomberg Terminals, enhancing decision-making for traders and portfolio.
• Automated financial reporting, data reconciliation, and trade validation processes, leveraging machine learning to ensure accuracy and compliance across investment desks

Master Of Engineering - Meng, Systems Engineering

Education record