Scott D. Lafferty Email & Phone Number

Boston, MA, US

Milford, Connecticut, United States

Providence, Rhode Island Area

Greater Boston Area

Compass Growth Partners is a boutique consulting firm that helps personal injury law firms and other B2C professional service providers accelerate their growth by simplifying, streamlining, and enhancing their lead generation and client acquisition processes. We apply our proven processes and knowledge of direct response marketing, lead nurturing.

Helped Legal Direct reach its vision of becoming the leader in multi-channel, multi-touch direct response marketing in the consumer law firm space.

Greater Boston Area

d50 is a spin-out of Sokolove Law. Oversee agency's marketing technology, marketing systems, business intelligence, and campaign analytics.The d50 Marketing Operations team has developed a sophisticated multi-channel marketing attribution and analytics platform that links our clients’ offline through-funnel transaction data to the marketing source that.

Greater Boston Area

Lead Beacon is an Affiliate Marketing Network concentrating in the Legal and Specialty Financing verticals.The company was formed as a corporate entrepreneurial spin-out venture of d50 media.Responsible for the overall direction and management of the startup. Took venture from concept phase to company launch to generating 500K in revenue in Y1..

Conshohocken, PA

CBC Settlement Funding, LLC is a specialty finance company that provides upfront payments to individuals with structured legal settlements, annuities, pending lawsuits, or other unique assets.Responsible for auditing and preparing the company’s systems, technology, processes, and staff for a rapid increase in inventory as a result of a significant increase.

Wellesly, MA

Aligning people, process, and technology to increase the efficiency and effectiveness of marketing campaigns with the ultimate goal of maximizing the return on marketing investment.Accountable for optimizing the methods of capturing, organizing, and disseminating marketing/product data to the Product Management group. Isolate areas of inconsistent or.

Social Security Disability: Accountable for the overall performance of the firm’s Social Security Disability business including: P&L responsibilities, lead generation/marketing efforts, operational process flow, quality control, and communication with the attorneys representing our clients.Accomplishments for the Social Security Disability business.

Led a team of five Quality Assurance Managers. Executed several enterprise level initiatives to dramatically increase operational efficiency, measure operational effectiveness. Increased the ability to quantify the status of each case within the firm’s active inventory. Developed the process flow and standard procedures of new service.

Combined Marketing & Operations role consisting of end-to-end product management. Accountable for the overall ROI of a portfolio of personal injury and product liability lead generation marketing campaigns. Completed P&L analysis and through-funnel projections based on historical marketing efficiencies and conversion rates.Developed the marketing strategy.

Boston, MA

Pitched the agency's public relations and marketing services.

Master Of Business Administration - Mba, Entrepreneurship/Entrepreneurial Studies

Cum Laude

Ba, Communications

Activities and Societies: Member of Sigma Phi Epsilon