Scott Kellum Email & Phone Number

Los Angeles, Ca, Us

Los Angeles, California, United States

We improve customer experiences through patented design and development solutions that are proven to increase and engage traffic on your website. We use our nearly two decades of editorial expertise to direct your audience to the content that is most important, increasing page views per visit by 40% and decreasing bounce rates by 30%.Typetura has two key business offerings full-service consultancy services and SaaS products to make high-quality web typography more attainable.Our full-service consultancy offers design and development to editorial, e-commerce, education, and US Government clients. We work with industry best-practices to deliver high-quality work that is goal-oriented.

New York, New York, United States

At Cooper Union’s Type@Cooper program I teach a 10–week in depth web typography coarse for designers. In this class students get familiar with the multi-dimensional shape of websites and how text interacts with changes in size and user preference. We learn responsive web design and how to design and implement rich typography.

Washington D.C. Metro Area

At MarianaTek I led design for the admin facing product. Gaining insights and understanding through human centered design process and research, then testing and applying design solutions. These solutions had to satisfy a wide variety of different clients with different needs.At Mariana I also developed a design system to increase the efficiency of the team, working alongside my multidisciplinary team and outside clients to ensure everyone's needs were not just met, but exceeded.

Washington D.C. Metro Area

At Vox Media I launched brands and major company initiatives.I invented, designed, and prototyped the first high impact responsive ad unit for the web that became the Athena ad product. This product has been replicated across the web driving billions in revenue for online publishers.I developed and launched the front end of Vox.com in just 9 weeks of not just rapid, but also smart design and development.I lead design and front end development for the launch of the current iteration of Chorus, Vox Media’s modern media stack.Additionally, I took on major design roles working on The Verge’s editorial design team, SB Nation’s 2012 redesign,and revenue products. Contributing roles on the Racked redesign and Polygon editorial design projects.

Greater New York City Area

Treesaver was an algorithmic page layout engine developed by Filipe Fortes and lead by renowned designer Roger Black. Here I worked with clients to create next-generation magazine-esque reading experiences for digital devices. The technology was way ahead of its time and didn’t make enough traction to succeed in the app-saturated early days of iOS, but it was a joy to work on.

Greater New York City Area

At Darden Studio I worked on modifications of Omnes for clients and extensions of fonts in development. The studio honed my eye for type and every little detail that goes into the production of fonts. I also provided advice to the studio, encouraging them to get on board with the emerging market of web fonts.

Greater New York City Area

While in school I worked at a small educational startup called Very Memorable Media where I got experience working on websites and interactive projects for Scholastic, PBS, and Kidz Bop.