Responsible for all digital communications for our national network of inpatient rehabilitation hospitals. Managing traffic thru website visitors, social media, and Live Chat. Utilized Google AdWords, & paid searchKey Accomplishments:● Communicated with all new visitors to company website with follow-up emails. Utilized search optimization, Google Analytics, dashboards, and conversion rates for strategic planning.● Managed the Live Chat rollout on the website and the team responding to those customer conversations, questions, and needs.● Primary point of contact for live chat broaching discussions with over 500 patrons per week.● Converted on average 5 or more patients per week thru live chat discussion and subsequent follow-thru from local teams at their respective facility.● Oversaw and managed the company’s digital presence on social media, Facebook, Instagram, & LinkedIn. Kept eye on all posts and responses to provide customer service to those utilizing these mediums, and to manage public image when any issues arose.

Marketing and sales operations of the Southwest region of the metroplex, including increasing referrals for home health services from all hospitals, senior living communities, and physicians, as well as their knowledge of home health and eligible patients. Earn customer loyalty and build long-term trusted relationships with referral sources and patients.Key Accomplishments:● Introduced Angels care to over 300 contacts in 125+ Physician offices, hospitals, and senior living communities in 6 cities in southwest region of DFW Metroplex.● Provided education seminars, referral solutions, and assisted where possible to educate on services and clients best suited for those services.● Analyzed data to draw business-relevant conclusions.● Interpreted customer business needs and translated to application and operational requirements.

Manage overall sales operations of the area, including increasing referrals for home health services, and primary care physician knowledge of home health and eligible patients. Improve customer loyalty by streamlining referral processes. Build and strengthen long-term trusted relationships with referral sources and patients. Monitor daily activities of staff and guide in monthly referrals.Key Accomplishments:● Increased company awareness by coordinating with 200+ clients.● Boosted referrals by 10% from this sector month-over-month.● Acts as SME to senior stakeholders and /or other team members.● Analyzed data to draw business-relevant conclusions.● Interpreted customer business needs and translated to application and operational requirements.

Directed business operations of $3M territory, including customer relations, project coordination, and financial management. Supervised and grew major accounts, including GM Assembly plant, Pratt & Whitney, and Signal Metals. Prepared and presented executive proposals and presentations. Key Accomplishments:● Negotiated and won 25+ multi-year contracts, renewals and new customers, worth over $1M/yr.● Decreased accounts receivable every year from as high as $400k to less than $10k.● Collected, analyzed, and summarized sales information and application trends to draw business-relevant conclusions.● Utilizing Starsolver performance improvement program, consulted with business clients to solve complex system issues/problems through in-depth evaluation of business processes, systems and industry standards and recommends solutions● Utilized ability to collaborate and communicate effectively to analyze needs and efficiently document project deliverables.● Identified and communicated risks and impacts, considering business implications of the application of technology to the current business environment● Supported system change processes from requirements through implementation and provided input based on analysis of information. Assisted with project management and coordination.● Contributed to QA processes through test definition, setup, and execution, and ad hoc testing.● Acted as SME to senior stakeholders and/or other team members, including explaining to clients the technical aspects of the product and implementation details.● Spearheaded numerous projects, including piping and bulk tank installations, tanker truck procurement for pipeline purge, and components delivery to new processes and facilities.● Positioned territory as highest bonusing territory of 2019, in North Texas and Oklahoma all 4 quarters, at time of departure, territory was consistently exceeding previous year by 16% or more.

Piloted and delivered multiple projects from conception to completion such as contracts for hospital services, DASH implementation, and ER Call schedules. Created and maintained trusted relationships and resolved issues of customers. Uncovered unique requirements of clients and offered mutually beneficial solutions accordingly. Oversaw the construction of four-story office building, while acting as first point of contact for many specialists to obtain credentials and open practices at the facility.Key Accomplishments:● Provided privileges for 250+ highly skilled physicians, including only Breast Surgeon in the area.● Drafted strategic plan, and all major presentations, including the proposal for expansion of the current building; $113 million was awarded on opening day. Also laid groundwork for second expansion proposal, ultimately awarded 2019, $51 million.● Led the construction of 36,000’ft. medical office building and oversaw leasing process, resulting in achieving 75% occupancy prior to departure.● Developed and sublet two timeshare office spaces, attaining 70% occupancy rate.● Planned and orchestrated 20+ physician events to gain interest and commitment of medical staff.● Organized and executed multiple community events and speaking engagements.● Interpreted customer business needs and translated to application and operational requirements and efficiently documented project deliverables.● Partnered with stakeholders throughout the business to understand needs, analyze and document process and system changes, issues, and recommended solutions.● Collected, analyzed, and summarized sales information and application trends to draw business-relevant conclusions.

Directed all aspects of physician sales, including departmental business plan, cooperation with all departments, planning events/meetings, and fulfillment of multiple reports. Fostered relationships with physicians to encourage their patronage of facility. Key Accomplishments:● Developed client base of 300+ stakeholders and grew volume by a minimum of 1% YoY.● Collected, and analyzed sales information for trends and relevant business conclusions.● Executed integration of Salesforce.com, trained sales team and executives as Division Power User. ● Evaluated, analyzed, prioritized, and communicated systems requirements between the business users and the technical team to ensure understanding and best fit of solutions.● Worked with developers and other IT resources in defining system’s scope and objectives for complex projects, and fostered communication between business leaders and IT in identifying and communicating technology solutions to business needs. ● Assisted with project management and coordination also acted as SME to senior stakeholders and/or other team members.● Collaborated with the Division Vice President of sales in the creation and implementation of a post-roll-out strategy that saw user adoption increase from 30% to 80% in the first six months. ● Established, documented and educated on Salesforce best-practices for sales teams in multiple divisions of company at rollout.● Identified and implemented business improvement processes leveraging Salesforce, i.e. lead conversion, customer interaction analysis for improved data entry for better analytics.● Grew volume and profitability of Ambulatory Surgery Center via new GI service line, surgery center went from bottom in division to top producer with zero cost and multiple new investors.● Played a lead role in beating hospital admissions budget by 2.3% for 2011 and AA’s by 4.2%, ramped up new EUS service-500+ cases at PZMC, and 2500 cases for the North Texas HCA Division.

Critical resource in design, fulfillment, and construction of content and development of the platform to deliver continuing education via proprietary platform. Resource for overall design and testing of platform throughout construction.Key Accomplishments:● Responsible for Customer Service, Sales, and Content Conversion Departments● Responsible for successful completion of conversion process of content for nation’s largest provider of online operator qualification solutions.● Versed in the use of Microsoft Word, PowerPoint, Excel, Symantec Act!, Windows Media 9, and Windows Media 9 Encoder, Adobe Acrobat, among others.● Utilized ability to conceptualize and create client facing training materials from scratch, inclusive of "how to" and process documents, e-learning, and other user/client facing instructional content.● Contributed to QA processes through test definition, setup, and execution, and ad hoc testing,● Worked across IT teams and communicate with business users and management and assisted with project management and coordination.● Responsible for securing opportunity to present platform to PGA of America as solution for their new blended learning approach to continuing education, certification, and fulfillment of membership standards.