Scott Mclaughlin

Scott Mclaughlin Email and Phone Number

Integrated Communication and Marketing Specialist @ World Vision Australia
burwood east, victoria, australia
Scott Mclaughlin's Location
Australia, Australia
Scott Mclaughlin's Contact Details

Scott Mclaughlin work email

Scott Mclaughlin personal email

n/a
About Scott Mclaughlin

An Integrated Communication and Marketing specialist with extensive experience in building teams along with communications and media strategies to achieve large scale outcomes related to brand, revenue and influence.A creative and strategic leader with an inclusive and collaborative approach with a knack for not only getting everyone on the bus but removing road blocks to allow creativity and simplicity to deliver successful outcomes.Specialties: • Communication Strategy | Brand development | Building teams • Building & engaging audiences to drive influence and commercial returns • Government engagement and relations • Integrated Marketing | Creative strategies • Content creation and leverage across all channels

Scott Mclaughlin's Current Company Details
World Vision Australia

World Vision Australia

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Integrated Communication and Marketing Specialist
burwood east, victoria, australia
Website:
worldvision.com.au
Employees:
543
Scott Mclaughlin Work Experience Details
  • World Vision Australia
    Chief Of Communications & Advocacy
    World Vision Australia Sep 2022 - Present
    Australia
    Responsible for the Communication, Corporate Affairs, Advocacy and Government relations function.
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  • A Perfect Space
    Chief Product & Growth Officer
    A Perfect Space Dec 2021 - Jul 2022
    Melbourne, Victoria, Australia
    Responsible for Brand, Audience and Marketplace yield growth along with all Marketing, Communications and Product Leadership inclusive management of Tech & Dev partners.
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  • World Vision Australia
    Chief Marketing Officer (Acting)
    World Vision Australia Mar 2021 - Dec 2021
    Melbourne, Victoria, Australia
    Responsible for leading the strategic direction and execution of World Vision Australia's brand strategy, marketing strategy, supporter and product strategy as well as building data, insights and analytics capability.
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  • World Vision Australia
    Head Of Brand, Content And Creative
    World Vision Australia Jul 2018 - Mar 2021
    Melbourne, Victoria, Australia
    A new Senior Leadership role introduced to lead extensive change across WVA’s Digital, Marketing, Brand and Content functions alongside an organisation wide digital transformation project. The role existed to formulate and execute a digital first enterprise based Brand, Content and Commercial strategy to grow diverse audience segments across all channels along with the WVA brand. Inclusive of applying a data and insights approach to drive and optimise channel performance.
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  • Green Tomato Consulting
    Digital Marketing | Communication Strategies | Marketing Technology
    Green Tomato Consulting Jul 2015 - Jul 2018
    Melbourne, Australia
    This role was Consulting and Project based working with some of Australia’s leading businesses designing diversified Communication, Digital, Social and Experience led event strategies to grow customer engagement and commercial returns. Project Managed the integration of (POS, Ticketing, Operational legacy system), built and deployed Data warehouse, CRM and Marketing Automation System, along with Data strategy, inclusive Team design.
  • Southern Cross Austereo
    National Integration Director
    Southern Cross Austereo Sep 2009 - Jun 2015
    Melbourne, Australia
    This Executive role was accountable for designing and implementing SCA's Integrated Communication, Marketing, Brand and Content strategies to achieve related revenue and ratings targets via the leveraging all of SCA's content assets and channels.
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  • Southern Cross Austereo
    Promotions & Marketing Director
    Southern Cross Austereo 2000 - 2009
    Melbourne, Australia
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  • Southern Cross Austereo
    Promotions & Marketing Director
    Southern Cross Austereo 1998 - 2000
    Brisbane, Australia
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Scott Mclaughlin Skills

Integrated Marketing Digital Marketing Marketing Communications Digital Strategy Strategy Broadcast Content Strategy Radio Leadership Strategic Communications New Media Digital Media Content Development Broadcasting Marketing Marketing Strategy Social Media Marketing Online Advertising Branded Content Change Management Content Management Content Marketing Risk Management Database Marketing Business To Business Marketing Strategic Negotiations Cross Functional Team Leadership Integrated Marketing Communications Planning Sales Promotion Audience Engagment Compliance

Frequently Asked Questions about Scott Mclaughlin

What company does Scott Mclaughlin work for?

Scott Mclaughlin works for World Vision Australia

What is Scott Mclaughlin's role at the current company?

Scott Mclaughlin's current role is Integrated Communication and Marketing Specialist.

What is Scott Mclaughlin's email address?

Scott Mclaughlin's email address is sc****@****ail.com

What skills is Scott Mclaughlin known for?

Scott Mclaughlin has skills like Integrated Marketing, Digital Marketing, Marketing Communications, Digital Strategy, Strategy, Broadcast, Content Strategy, Radio, Leadership, Strategic Communications, New Media, Digital Media.

Who are Scott Mclaughlin's colleagues?

Scott Mclaughlin's colleagues are Namrata Ghimire, Tania Nalimbi, Willie Jack Minala, Jess Wong, Sarita Rao, Akanksha Varu, Cate Buchanan.

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